Question

【题目】阅读下面短文,在短文的空格内填入适当的词,使其内容通顺。每空格限填一词。

Have you ever eaten at a restaurant that serves Western food? If so, do you remember what the menu looked like? Western restaurant menus are quite different from Chinese restaurant menus. But【1】 are they different?

Most Western restaurant menus do not have as many【2】as Chinese ones do. In some expensive Western restaurants, the menus might not have any pictures at all.

But most Western menus show a list of ingredients (原料)for each dish. If you order a hamburger, the menu might tell you that the hamburger has cheese, mustard (芥末) and so on. The menu can also tell you how the food is 【3】—for example, whether it is fried(油炸的) or steamed(蒸).

Western restaurants use many different methods to design their menus and make them attract more people. In fact, there is a whole industry called menu engineering, according to the BBC. Menu engineers are experts (专家) at designing menus. Their menus can increase sales and【4】 customers’ thoughts (想法).

A well-designed menu can encourage customers to eat certain dishes. It can【5】make them believe that your restaurant's food is of higher quality (质量), even if they haven't eaten the food yet.

For example, using descriptive (描述性的) words like "juicy"" cheesy" can help dishes sell better. Instead of just writing “steak(牛排)” in their menu, a restaurant might write “sizzling(滋滋作响的) steak”. This makes the steak seem more【6】.

As you can see, menus are not just simple lists of food.

Answer 1

【答案】

【1】how

【2】pictures

【3】cooked

【4】influence

【5】even

【6】delicious

【解析】

本文讲述了中餐菜单和西餐菜单的区别，以及西餐菜单的设计。

【1】句意：但它们有什么不同？

different为形容词，所以用疑问副词how，故答案为how。

【2】句意：大多数西餐厅菜单没有中国菜单那么多的图片。

根据下文“In some expensive Western restaurants, the menus might not have any pictures at all. ”“在一些昂贵的西餐厅，菜单可能根本没有任何图片。”可知大多数西餐厅菜单没有中国菜单那么多的图片。所以空处意思为“图片picture”，as many____2____as，“和……一样多”，many后用名词复数形式pictures，故答案为pictures。

【3】句意：菜单还可以告诉你食物是如何烹制的——例如，它是油炸的还是蒸的。

根据下文“whether it is fried(油炸的) or steamed(蒸).”可知在说烹制的方法，所以用cook烹制，the food与cook是被动关系，所以用被动语态be done，cook的过去分词为cooked，故答案为cooked。

【4】句意：他们的菜单可以增加销售和影响客户的想法。

根据上文“Western restaurants use many different methods to design their menus and make them attract more people. ”“西餐厅使用许多不同的方法来设计他们的菜单，并使他们吸引更多的人。”可知他们的菜单会影响客户的想法，所以用动词influence影响，情态动词can后用动词原形，故答案为influence。

【5】句意：它甚至会使他们相信你餐厅的食物质量更高，即使他们还没有吃过。

根据下文“even if they haven't eaten the food yet. ”“即使他们还没有吃过”，可知前句意思为：甚至会使他们相信你餐厅的食物质量更高，可知用even甚至，故答案为even。

【6】句意：这让牛排看起来更加美味可口。

根据上文“sizzling(滋滋作响的) steak”可知这样写会让牛排看起来更加美味可口，更加美味more delicious，故答案为delicious。