(B)
“Business
is war.” The traditional language of business certainly makes it sound that
way: winning the competition, getting market share, beating up suppliers,
locking up customers. There are the victors and the losers.
But
today in doing business, you have to listen to stomers, work with suppliers,
keep good relations-even with competitors. That doesn’t sound like war.
Besides, there are few victors when business is looked upon as war.
Most
businesses succeed only if others also succeed. Business is competition and
cooperation as well. In other words, business is war and peace.
To
bring together competition and cooperation, we turn to game theory. Game theory
provides that whether one person wins or loses depends on what other people do.
It is particularly effective when there are many interdependent(相互依存的)factors and no decision can be made in isolation(孤立)from other decisions.
Game
theory breaks down the game into key elements(要素):players,
added values, rules, tactics(计谋), and scope(范围)(PARTS).Every
element affects the result of the game. This means that each of the five
elements gives you a way to change an existing game into entirely new one.
Change one of the PARTS, and you change the whole.
Why
change the game? An old Chinese saying explains: If you continue on the course
you’re heading, that’s where you’ll end up. Sometimes that’s good, sometimes
not. You can play the game very well, and still suffer great loss.
That’s because you’re playing the wrong game: you need to change it. Even a
good game can be made into a better one. Real success comes from actively
shaping the game you play-from making the game you want, not taking the game
you find.
60.The author of this passage is _______ the
idea that “Business is war.”
A.considering B.in favor of C.against D.doubtful of
61. “PARTS” stands for _______.
A.the parties in a game
B.players, added values, rules, tactics and scope
C.all of the elements in the game theory
D.the parts that affect the result of the game
62.The correct understanding of the underlined
sentence in the last paragraph is _______.
A.you play the game too well to suffer great loss
B.you are really good at playing the game, but you still
lose it out
C.you are so competitive that you beat up all of your
competitors terribly
D.the competition is so hard that you have to put all
your heart into it
63.The author emphasizes that _______.
A.we shall play in the right direction
B.we shall play very hard
C.we shall continue in the course we are heading
D.we shall always change no matter the change is good or
not