题目内容

1．The right name is important in the business world．All you have to do is think of the names for some of the products you buy every day and you'll agree that the name and the product are connected in everyone's mind．
In many countries，successful trade or brand names are protected by law．This is so that other companies cannot make a product that looks like another．People might think that they were buying one product and，in fact，be buying something different．Businesses register a company or a product name with the government．In fact，more than 1，000 product and company names are registered every hour．Many companies spend a lot of money to find the right name for their products．A good example of this is in the car industry．Some successful names for cars have powerful associations．The Ford Mustang and the Jaguar are only two examples of choosing the names of animals that are fast and strong．
When a U．S．company decides to sell its product in another country，it has to make sure that the product name translates properly．When Coca-Cola introduced its soft drink to China，it looked for the right name．It wanted a name that would do two things．One was to present its image in Chinese and the second was to be close to its first brand name-Coke．It took some efforts before finding the right word-which sounds similar and translates as"happiness in the mouth"．Asian company names are not new to the United States．The brand names of Samsung and Sony have been successful．Finding the right brand name is a big business．Asian companies that sell to foreign markets pay to find a name that will connect with its customers．There are even naming companies that specialize in inventing product names．These companies can charge up to $ 100，000 a word for their creations．But it's worth it．Successful companies know how important the right brand names are for their development．
59．Why are trade names protected by law in many countries？D
A．To make companies pay for naming service．
B．To help people choose the best products．
C．To present good images of the products．
D．To prevent products from being copied．
60．What can we learn from the passage？B
A．Many companies care about the cost of finding the right names．
B．Creative trade names can help companies to have a larger sale．
C．The government often does business with naming companies．
D．It is considered necessary for cars to be named after animals．
61．What's the best title for the passage？A
A．The Business of Names
B．The Development of Names
C．The Rules of Naming Business
D．The Methods of Choosing Names．

分析 一个商品的名称是非常重要的．在很多国家，一些知名品牌的商品或公司的名称都是受国家法律保护的．每天都有成千上万的商品的名称被注册．很多商家都耗资很大来为自己的公司和商品命名．出口到国外的商品名称的翻译也非常重要．现在出现了一个新的公司就是命名公司，他们为一个商品或公司命名需要很大的费用每个字要几十万．

解答 59．D 细节理解题，根据文中语句"In many countries，successful trade or brand names are protected by law．This is so that other companies cannot make a product and，in fact，be buying something different．"理解可知．保护商品名称的主要目的就是阻止别人进行侵权，故选D．
60．B 细节理解题，根据文中语句"Successful companies know how important the right brand names are for their development．"理解可知．一个好的名字可能给公司带来很多的效益，故选B．
61．A 理解归纳题，通读全文语句理解可知，本文主要介绍了商业中的公司和产品的命名，故选A．

点评 此题考查的内容广泛，既有对语句的理解，还有对短文标题的推测，对这类题目把握难度稍大，这就要求对整篇文章有较深的理解，因此要对文章多读两遍，把握好每个小细节，读懂文章后作出正确选择．

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11．The practice of exchanging foreign currency can vary by country．In one country，you may have to change your money at the airport，and in other countries you may need to buy your foreign currency in advance．Here are some places you can exchange foreign currency for U．S．currency．
Your Bank
In many cases you can purchase U．S．currency for your trip from a bank．Banks tend to have higher exchange rates than some currency exchange businesses．Before you purchase currency from a bank，check the currency change rates for that day so you can compare the rate the bank is giving and determine if it's a good offer．There is a fee involved in withdrawing foreign currency from your bank．
The Airport
Currency exchange businesses can be found at most international airports，so you can purchase U．S．currency either before you board your flight or at the U．S．airport on arrival．Note that U．S．airports typically have fewer currency exchange counters than travelers are accustomed to seeing in other parts of the world．If the airport you are flying into is not in a major U．S．city，consider using the exchange service in your departure airport to be on the safe side．If you are in an airport where several exchange companies operate，be sure to shop around for the best rate and lowest exchange fee．

56．The practice of exchanging foreign currencyC．
A．changes with time of the year
B．depends on exchange rates of the day
C．is likely to differ from country to country
D．is exactly the same all over the world
57．Before purchasing foreign currency from a bank，you are advised toD．
A．deposit some money with the bank
B．examine the services of the bank
C．pay the exchange fee in advance
D．compare the exchange rates
58．In which case are you advised to consider using the exchange service in your departure airport？D
A．If you are flying with a foreign airline．
B．If the airport is far from the city center．
C．If the airport you are flying into is not safe．
D．If you are not flying into a major US city．
59．The passage is mainly aboutA．
A．currency exchange
B．exchange fees
C．American airports
D．U．S．currency．
12．Two recent studies have found that punishment is not the best way to influence behavior．
    One showed that adults are much more cooperative if they work in a system based on rewards．Researchers at Harvard University in the United States did the study．They had about 200 college students play a game known as the Prisoner's Dilemma．The game is based on the tension between the interests of an individual and a group．
The students played in groups of four．Each player could win points for the group，so they would all gain equally．But each player could also reward or punish each of the other three players，at a cost to the punisher．
Harvard researcher David Rand says the most successful behavior proved to be cooperation．The groups that rewarded it the most earned about twice as much in the game as the groups that rewarded it the least．
And the more a group punished itself，the lower its earnings．The group with the most punishment earned 25% less than the group with the least punishment．
The other study involved children．Researchers used intelligence tests given to two groups．More than 800 children were ages two to four the first time they were tested．More than 700 children were ages five to nine．
The two groups were retested four years later，and the study compared the results with the first test．Both groups contained children whose parents used physical punishment and children whose parents did not．
The study says the IQs-or intelligence quotients-of the younger children who were not spanked（掴）were five points higher than those who were．In the older group，the difference was almost three points．
Murray Strauss from the University of New Hampshire has written extensively about physical punishment of children．He says the more they are spanked，the slower their mental development．He also looked at average IQs in other nations and found them lower where spanking was more common．
67．Which of the following is True about the game mentioned in the first paragraph？C
A．Prisoners are more interested in the first game than the university students．
B．The game is very popular with the students in Harvard University in the United States．
C．The game is played to test whether people are more cooperative on the basis of rewards．
D．The game is played in order to encourage the students to cooperate．
68．The underlined part in the third paragraph means the punisher will have toB．
A．lose some of his money              
B．lose some of the points
C．lose all the points of the group         
D．gain the points of the punished
69．What does the result of the first experiment imply？A
A．Rewards encourage better cooperation than punishments．
B．Individual interests are always a challenge to the group．
C．Four members will work better in one group．
D．The group that punished most gained nothing eventually．
70．What do we know about the second experiment in the passage？A
A．The whole experiment，including two tests，lasted four years．
B．Physical punishment was employed only in the younger group．
C．Children in both groups have acquired same IQ development．
D．No physical punishment was used in the younger group．
9．Become a confident speaker．How to improve your English speaking skills and make you able to communicate more easily and effectively？The following tips will help you to become a more confident speaker．
Practice where you can and when you can．And practice is good-whether you speak to someone who is a native English speaker or not．
It's important to build up your confidence．If possible，use the simple sentence structure that you know is correct，so that you can concentrate on getting your message across．
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Never translate everything into your own language．It takes you much time and you'll find it difficult to find an English answer right away．You don't know how to do well．The more you want to act well，the more slowly you act．This will make you hesitant．
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60．What is the text mainly about？B
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B．Suggestions on becoming a confident speaker．
C．Things to pay attention to when speaking English．
D．How to correct your mistakes as you speak English．
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A.9．      B.10．     C.11．     D.12．
62．In this passage，the underlined word"hesitant"in the sixth paragraph means"D"．
A．sure about what to do
B．fast to make a good decision
C．successful in answering questions
D．uncertain about how to express yourself
63．This text is most probably written forA．
A．English beginners   B．native English speakers
C．English teachers    D．language experts．
16．Feeling left out？
A reader wrote in to say that she was feeling lonely at break because her best friend wasn't around．Here's our advice to her-and to all kids who feel lonely sometimes．
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Start by looking around your classroom-think about which kids you'd like to play with at break．Look for chances to say hi to them，smile，and be friendly．Offer to share something or express your appreciation （欣赏） to them．Invite someone to play with you or say"Do you want to sit here？"in the lunchroom．When you're at break，walk over to kids you want to play with，act friendly，and say"Hi，can I play，too？"or just join in．
If you have trouble doing  this，or if you're feeling shy，ask your teacher to help you make new friends．Teachers are usually pretty good at matching up friends．The best way to make friends is to be a friend．Be kind，be friendly，share，say nice things，offer to help-and pretty soon，you'll have one，or two，or even more new friends．
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51．This text is written forC．
A．teachers    B．parents    
C．students    D．visitors
52．Some kids feel lonely at break because theyB．
A．have trouble with their studies        
B．don't have their best friends around
C．need their parents to be with them     
D．are too young to look after themselves
53．The underlined word" this"in Paragraph 4refers toD．
A．sharing your ideas                  
B．talking before many people
C．studying better at school             
D．developing new friendship
54．Some kids need help from teachers to make friends becauseD．
A．they miss their old friends a lot         
B．they have no time to stay with others
C．teachers know who wants a new friend   
D．they are shy or not good at making friends
55．The title"Feeling left out"meansA．
A．Being ignored    B．Being laughed at    
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6．Clearly if we are to participate in the society in which we live，we must communicate with other people．A great deal of（50）Ais performed on a person-to-person basis by the simple（51）Dof speech．If we travel in buses，buy things in shops，or eat in restaurants，we are likely to have（52）Awhere we give information or opinions，receive news or comment，and very（53）Bhave our views challenged by other members of society．
Face-to-face（54）Ais by no means the only form of communication and during the last two hundred years the art of mass communication has become one of the（55）Bfactors of current society．Two things，above others，have caused the enormous（56）Aof the communication industry．Firstly，inventiveness has（57）Cadvances in imprinting，telecommunications，photography，radio and television．Secondly，speed has revolutionized the transmission and reception of communications so that local news often takes a back seat to national news，which itself is often almost eclipsed （失去优势）by international news．
No longer is the possession of information（58）Bto a wealthy minority．In the last century the wealthy man with his own library was indeed（59）A，but today there are public libraries．Forty years ago people used to go to the cinema，but now far more people sit at home and turn on the TV to watch a program that is being（6）0A_ into millions of homes．
Communication is no longer merely concerned with the transmission of information．The modem communication（61）Athe way people live in society and broadens their horizons by allowing（62）Bto information，education and entertainment．The printing，broadcasting and advertising industries are all involved with informing，educating and entertaining．
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50．A．communicatingB．deliveringC．addressingD．exchanging
51．A．ideasB．explanationsC．solutionsD．means
52．A．conversationsB．conferencesC．attemptsD．interruptions
53．A．reluctantlyB．likelyC．absolutelyD．suddenly
54．A．contactB．occasionC．feedbackD．reaction
55．A．challengingB．dominatingC．attractingD．improving
56．A．growthB．increaseC．approvalD．invention
57．A．come throughB．resulted fromC．led toD．brought in
58．A．givenB．restrictedC．opposedD．guaranteed
59．A．fortunateB．visibleC．hopefulD．respectable
60．A．channeledB．boughtC．appliedD．transformed
61．A．influencesB．providesC．correctsD．protects
62．A．guidanceB．accessC．movementD．reception
63．A．considerableB．impressiveC．valuableD．available
64．A．in additionB．for exampleC．thereforeD．however
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Prior to the 20th century，only a small percentage of people with disabilities survived for long．Medical treatment for these disabilities was unavailable．Advancements in medicine and social services have created a climate in which people with disabilities can expect to have such basic needs as food，shelter，and medical treatment．Unfortunately，these basics are often not available．Civil liberties such as the right to vote，marry，get an education，and gain employment have historically been denied on the basis of disability．
In recent decades，the disability rights movement has been organized to fight against these infringements（违反，侵犯）of civil rights．Congress responded by passing major legislation recognizing people with disabilities as a protected class under civil rights statutes．
Still today，people with disabilities must fight to live their lives independently．It is estimated that more than half of qualified Americans with disabilities are unemployed，and a majority of those who do work are underemployed．About two-thirds live at or below the official poverty level．
Significant barriers，especially in transportation and public awareness，prevent disabled people from taking part in society．For example，while no longer prohibited by law from marrying，a person with no access to transportation is effectively excluded from community and social activities which might lead to the development of long-term relationships．
Only when public attitudes advance as far as laws have will disabled people be fully able to take their rightful place in society．
1．A"developmental"disabilityB．
A．develops very slowly over time      
B．occurs in youth and affects development
C．is caused by forces                
D．is getting more and more severe
2．Most disabled people used to die early becauseB．
A．disabilities destroyed major bodily functions   
B．medical techniques were not available 
C．they were not very well looked after
D．they were too poor to get proper treatment
3．In the author's opinion，to enable the disabled people to take their rightful place in society，D．
A．more laws should be passed           
B．more public facilities should be set up
C．government should provide more aids   
D．public attitudes should be changed
4．Which of the following cannot be inferred from the passage？B
A．Many disabled people may remain single for their whole life．
B．Discriminatory（带歧视性的）laws prevent the disabled from mixing with others．
C．The public tends to look down upon the disabled people．
D．The disabled people feel inferior to（低于）those surrounding them．
5．The best title for this passage might beA．
A．Handicaps（障碍）of People with Disabilities
B．The physical difficulties of the Disabled
C．The Causes for Disabilities
D．Medical Treatments for Disabilities．
10．An experimental treatment that causes AIDS patients to develop a dangerously high fever has shown promise as a way of prolonging and improving the patients'life．Called the Biologic-HT System，the new treatment lets doctors extract the blood of a patient and heat it before circulating it back into the body．The heated blood causes the patient's body temperature to rise above 42 degrees Celsius．In people with AIDS，that increase in temperature kills some heat-sensitive HIV，the virus，most doctors say，causes AIDS．
Heating the blood of AIDS patients has been tried before，say doctors．But during previous attempts，the treatment induced deadly chemical changes in the blood．The Biologic-HT System prevents those changes from happening，allowing the heat to kill viruses with few ill side effects．
The new heat treatment cannot be considered a cure for Aids，says president of the company that makes the system．He says the treatment doesn't kill all traces of the virus．However，it kills enough virus particles to give a patient's immune system a reprieve in its deadly duel with HIV．
Tests of the Biologic-HT treatment began on 36 patients earlier this year．The treatment takes about four hours，and the patient normally feels well enough to leave the hospital or clinic the following morning．
So far，the patients who have had the treatment say they feel better and have developed no new opportunistic infections-disease that strike people with damaged immune systems．The patients also have experienced about a 50 percent increase in the number of T cells in their bodies．T cells are key disease-fighting cells of the immune system and the main target of HIV．
36．This passage is mainly concerned withA．
A．a way for treating AIDS              
B．a heat-sensitive virus
C．the immune system of the human body
D．the function of high temperature
37．The blood of the patientD．
A．is heated with a single injection
B．is heated by being circulated at a higher rate
C．is taken out from the body and then circulated through a heating system．
D．is taken out from the body，heated outside and then put back into the body．
38．The previous attempts to use high temperature for treating AIDS failed because theyA．
A．caused chemical changes     B．could not kill HIV effectively
C．resulted in deaths          D．killed both HIV and healthy cells
39．According to the passage，the new treatment．B
A．can kill all the HIV viruses
B．cannot eliminate the viruses completely
C．can double the number of disease-fighting cells
D．can reconstruct the patient's immune system．
40．The result of the experiment seems to beC．
A．disappointing   B．incomplete   C．successful     D．surprising．
11．I have learned toadaptto（适应）my disability？

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