Question

【题目】People can be addicted to different things, e.g. alcohol, drugs, certain foods, or even television. People who have such an addiction are compulsive, i.e they have a very powerful psychological need that they feel they must satisfy. According to psychologists, many people are compulsive spenders; they feel that they must spend money. This compulsion, like most others, is irrational-impossible to explain reasonably. For compulsive spenders who buy on credit, charge accounts are even more exciting than money. In other words, compulsive spenders feel that with credit, they can do anything. Their pleasure in spending enormous amounts is actually greater than the pleasures that they get from the things they buy.

There is even a special psychology of bargain hunting. To save money, of course, most people look for sales, low prices, and discounts. Compulsive bargain hunters, however, often buy things that they don’t need just because they are cheap. They want to believe that they are helping their budgets, but they are really playing an exciting game: when they can buy something for less than other people, they feel that they are winning. Most people, experts claim, have two reasons for their behavior: a good reason for the things that they do and the real reason.

It is not only scientists, of course, who understand the psychology of spending habits, but also business people. Stores, companies and advertisers use psychology to increase business: they consider people’s need for love, power, or influence, their basic values, their beliefs and opinions, and so on in their advertising and sales methods.

Psychologists often use a method called “behavior therapy” to help individuals solve their personal problems. In the same was, they can help people who feel that they have problems with money.

【1】According to psychologists, a compulsive spender is one who spends large amounts of money ________.

A. and takes great pleasure from what he or she buys

B. in order to satisfy his or her basic needs in life

C. just to meet his or her strong psychological need

D. entirely with an irrational eagerness

【2】The passage is mainly concerned with ________.

A. the psychology of money - spending habits

B. the purchasing habits of compulsive spenders

C. a special psychology of bargain hunting

D. the use of the psychology of spending habits in business

【3】Which of the following statements is true?

A. All people spend money for exactly the same reason they need to buy things.

B. Business people and advertisers can use the psychology of money to increase sales.

C. Business people understand the psychology of compulsive buying better than scientists do.

D. Compulsive bargain hunters do not have problems with money.

【4】From the passage we may safely concluded that compulsive spenders or compulsive bargain hunters ________.

A. are really unreasonable

B. need special treatment

C. are really beyond treatment

D. can never get any help to solve their problems with money

Answer 1

【答案】

【1】C

【2】A

【3】B

【4】B

【解析】本文是一篇记叙文。主要讲述了拥有难以抑制花钱欲望的一类人的心理，以及商家利用人们的这一心理进行商品销售的营销策略，并阐明这类心理可以通过行为治疗来进行治疗。

【1】细节理解题。A选项根据“Their pleasure in spending enormous amounts is actually greater than the pleasures that they get from the things they buy”可知，A选项不符合文意；B选项根据文章“however, often buy things that they don’t need just because they are cheap”，B选项表述不符合文章内容；D选项根据“This compulsion, like most others, is irrational-impossible to explain reasonably”可知，D选项表述不符合文意；C选项根据“they have a very powerful psychological need that they feel they must satisfy”“According to psychologists, many people are compulsive spenders; they feel that they must spend money”可知，C选项符合文章内容。故选C。

【2】主旨大意题。根据“There is even a special psychology of bargain hunting”，可知，本文主要介绍了一种关于消费的心理学。故选A。

【3】细节理解题。A选项根据“Compulsive bargain hunters, however, often buy things that they don’t need just because they are cheap”可知，A选项错误；C选项根据“It is not only scientists, of course, who understand the psychology of spending habits, but also business people. Stores, companies and advertisers ”可知，文中并未提及对于消费心理，商家比科学家理解的更好；D选项“Compulsive bargain hunters, however, often buy things that they don’t need just because they are cheap. They want to believe that they are helping their budgets”，可知Compulsive bargain hunters 为了省钱只买比较便宜的东西，所以D选项与本文内容相悖；B选项根据原文“business people. Stores, companies and advertisers use psychology to increase business”，可知B符合文章内容。故选B。

【4】推理判断题。文章主要讲述在消费方面有心理问题的人群，结合文章最后一段内容“Psychologists often use a method called “behavior therapy” to help individuals solve their personal problems. In the same was, they can help people who feel that they have problems with money”可以推断，沉迷于消费的人需要接受特殊治疗。故选B。