题目内容
1. (本小题满分13分)
某商场准备在国庆节期间举行促销活动,根据市场调查,该商场决定从2种服装商品,2种家电商品,3种日用商品中,选出3种商品进行促销活动.
(1) 试求选出的3种商品中至少有一种是日用商品的概率;
(2) 商场对选出的某商品采用的促销方案是有奖销售,即在该商品现价的基础上将价格提高150元,同时,若顾客购买该商品,则允许有3次抽奖的机会,若中奖,则每次中奖都获得数额为的奖金.假设顾客每次抽奖时获奖与否的概率都是,请问:商场应将每次中奖奖金数额最高定为多少元,才能使促销方案对商场有利?
(1)(2)100
【解析】(1) 从2种服装商品,2种家电商品,3种日用商品中,选出3种商品一共有种选法,选出的3种商品中没有日用商品的选法有种, 所以选出的3种商品中至少有一种日用商品的概率为. 4分
(2) 顾客在三次抽奖中所获得的奖金总额是一随机变量,
设为X,其所有可能值为0,,2,3········································ 6分
X=0时表示顾客在三次抽奖中都没有获奖,
所以······················································ 7分
同理可得·············································· 8分
························································· 9分
······················································ 10分
于是顾客在三次抽奖中所获得的奖金总额的期望值是
··································· 12分
要使促销方案对商场有利,应使顾客获奖奖金总额的期望值不大于商场的提价数额,因此应有,所以,··········································································· 13分
故商场应将中奖奖金数额最高定为100元,才能使促销方案对商场有利. 14分