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Psychologists tell us that there are four basic stages that human beings pass through when they enter and live in a new culture. This process, which helps us to deal with culture shock, is the way our brain and our personality react to the strange new things we encounter when we move from one culture to another.
Culture begins with the “honeymoon stage”. _____. We are thrilled to be in the new environment, seeing new sights, hearing new sounds and language, eating new kinds of food. ____.
______. After we have settled down into our new life, we can become very tired and begin to miss our homeland and our family, friends, pets. All the little problems in life seem to be much bigger and more disturbing when you face them in a foreign culture. This period of cultural adjustment can be very difficult and lead to the new arrival rejecting or pulling away from the new culture.
The third stage is called the “adjustment stage”. _____. Your sense of humour usually becomes stronger and you realize that you are becoming stronger by learning to take care of yourself in the new place. Things are still difficult, but you are now a survivor!
The fourth stage can be called “at ease at last”. Now you feel quite comfortable in your new surroundings. _____. You may still have problems with the language, but you know you are strong enough to deal with them.
A.You can cope with most problems that occur.
B.This is when you begin to realize that things are not so bad in the host culture.
C. It is extremely difficult to get through the first stage of culture.
D. You may feel sad, anxious, frustrated, and want to go home.
E. Unfortunately, the second stage can be more difficult.
F. This stage can last for quite a long time because we feel we are involved in some kind of great adventure.
G.This is the period of time when we first arrive in which everything about the new culture is strange and exciting.
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Are you a compulsive spender,or do you hold on to your money as long as possible? Are you a bargain hunter? Would you rather use charge accounts than pay in cash? Your answers to these questions will reflect your personality.According to psychologists,our individual money habits not only show our beliefs and values,but can also stem from past problems.
Experts in psychology believe that for many people,money is an important symbol of strength and influence.Husbands who complain about their wives’ spending habits may be afraid that they are losing power in their marriage.Wives,on the other hand,may waste huge amounts of money because they are angry at their husbands.In addition,many people consider money a symbol of love.They spend it on their family and friends to express love,or they buy themselves expensive presents because they need love.
People can be addicted to different things —for example,alcohol,drugs,certain foods,or even television.They are compulsive in their addictions,i.e.they must satisfy these needs to feel comfortable.In the same way,according to psychologists,compulsive spenders must spend money.
For people who buy on credit,furthermore,charge accounts are even more exciting than money:in other words,they feel that with credit,they can do anything.Their pleasures in spending enormous amounts are actually greater than those they get from the things they buy.
There is even a special psychology of bargain hunting.To save money,of course,most people look for sales,low prices,and discounts.Compulsive bargain hunters,however,often buy things that they don’t need just because they are cheap.They want to believe that they are helping their budgets,but they are really playing an exciting game:when they can buy something for less than other people,they feel that they are winning.Most people,experts claim,have two reasons for their behavior:a good reason for the things that they do and the real reason.
It is not only scientists,of course,who understand the psychology of spending habits,but also business people.Stores,companies,and advertisers use psychology to increase business:they consider people’s needs for love,power,or influence,their basic values,their beliefs and opinions, etc.in their advertising and sales methods.
Psychologists often use a method called “behavior therapy(疗法)”to help individuals solve their personality problems.In the same way,they can help people who feel that they have problems with money:they give them “assignments” If a person buys something in every store that he enters, for instance,a therapist might teach him self discipline in this way:on the first day of his therapy, he must go into a store,stay five minutes,and then leave.On the second day,he should stay for ten minutes and try something on.On the third day,he stays for fifteen minutes,asks the salesclerk a question,but does not buy anything.Soon he will learn that nothing bad will happen to him if he doesn’t buy anything,and he can solve the problem of his compulsive buying.
【小题1】If you use charge accounts, .
| A.you pay in cash |
| B.you pay less than you should |
| C.you pay with credit card |
| D.you pay more than you should |
| A.the things they buy are cheap |
| B.they believe they can balance their budgets |
| C.they get psychological satisfaction |
| D.they really need the things they buy |
| A.helping businessmen to increase their business |
| B.helping compulsive spenders to buy less |
| C.finding out how people will react if they are allowed to buy |
| D.finding out what people will do in front of a bargain |
| A.different things |
| B.their addictions |
| C.their pleasures |
| D.charge accounts |
| A.how you spend money reveals if you are psychologically healthy |
| B.money is a necessity and will bring you happiness if you have much |
| C.compulsive buying problems can be solved by taking some medicine |
| D.all businessmen understand well the psychology of customers |
Muzak
The next time you go into a bank, a store, or a supermarket, stop and listen. What do you hear? ____67 It’s similar to the music you listen to, but it’s not exactly the same. That’s because this music was especially designed to relax you, or to give you extra energy. Sometimes you don’t even realize the music is playing, but you react to the music anyway.
Quiet background music used to be called “elevator (电梯) music” because we often heard it in elevators. But lately we hear it in more and more places, and it has an new name “Muzak”. About one-third of the people in America listen to “Muzak” every day. The music plays for 15 minutes at a time, with short pauses in between. It is always more lively between ten and eleven in the morning, and between three and four in the afternoon, when people are more tired. 68
If you listen to Muzak carefully, you will probably recognize the names of many of the songs. Some musicians or songwriters don’t want their songs to be used as Muzak, but others are happy when their songs are chosen. Why? 69
Music is often played in public places because it is designed to make people feel less lonely when they are in an airport or a hotel. It has been proven that Muzak does what it is designed to do. Tired office workers suddenly have more energy when they hear the pleasant sound of Muzak in the background. ____70 Supermarket shoppers buy 38 percent more groceries.
71 They say it’s boring to hear the same songs all the time. But other people enjoy hearing Muzak in public places. They say it helps them relax and feel calm. One way or another, Muzak affects everyone. Some farmers even say their cows give more milk when they hear Muzak!
| A.Some people don’t like Muzak. |
| B.The music gives them extra energy. |
| C.Music is playing in the background. |
| D.Factory workers produce 13 percent more. |
F. They get as much as $4 million a year if their songs are used.
G. Muzak is played in most of the big supermarkets in the world. 查看习题详情和答案>>
第二节: Bryan、Olga、Scott、Anna 和David正在进行一项“企业家成功秘诀调查”。他们将采访几位企业家。第61-65题是他们拟定的采访话题。阅读下面刊登在Entrepreneur(《企业家》)杂志上6位企业家的成功感言(A.B.C.D.E和F),为每位采访者选定最佳采访对象,并在答题纸上将该选项标号涂黑。选项中有一项是多余选项。
1.Bryan: What comes first, the customer or the profit?
2.Olga: How important is an entrepreneur’s ambition to his/her company’s growth?
3.Scott: How does an entrepreneur make use of his/her advantages?
4.Anna: Why do successful entrepreneurs seem to enjoy their work?
5.David: What attitude should an entrepreneur have toward his/her social responsibilities?
A
Sheri Poe
Ryka Inc.
Since I started this company in my kitchen seven years ago. I always dreamt of what it would be some day. Focusing on that goal helps me get through tough times .To get the kind of success that you want, you need to dream big .That’s the starting point, Every success story begins with big dreams. You need to have big dreams for yourself, like being somebody rich, famous or fulfilled .You need to have a clear goal of what you want to achieve.
Also, I think it’s really important that the people you’re working with are as committed to the same goal as you are, so you can support each other and keep each other energetic.
B
Anita Roddick
The Body Shop Inc.
In America, we have a shop in Harlem where 50 percent of the profits go into the community development, and the other 50 percent go toward the funding of a similar shop elsewhere in the United States. The pride that shop brings to the staff and local people inspired me.
What The Body Shop does successfully is use our facilities in the street and shopping centers to talk about real human issues like AIDS. recycling, human rights, and community service or to encourage people to speak out against anything they consider to be unjust. Knowing our products are symbols of social change is really encouraging.
C
Ben Cohen
Ben &Jerry’s Homemade Inc.
I’m energized by the people I work with. I’m very relationship-driven, which a think is different from most entrepreneurs. I’m inspired by doing things that are not normal and that most people think don’t fit into the business world or don’t make any sense.
In business, you are judged by the company you keep—from your management team, board of directors, and strategic partners. Maybe the lady you met in a trade association meeting can help you secure funding, or the gentleman at a conference can provide you with management advice.
D
Richard Melman
Lettuce Entertain You Enterprises
A. number of years ago, I was interviewed by someone who was writing a book on enterprises. He asked me. ”What’s the opposite of work?” I answered. ”Lazy” He started laughing and said, ” Believe it or not, a lot of entrepreneurs say the same thing.”
The average person thinks the opposite of work is play, but to an entrepreneur, work is play. I think it all adds up to having fun. it’s fun to create; it’s fun to entertain, and it’s fun to make people happy with our service. When it stops being fun. I’ll stop doing it.
E
Frank Toskan
Make-Up Art Cosmetics(M.A.C)
One of the nicest things anyone ever said to me was, “I hate makeup, but I love M.A.C.” That’s what moves me on. Even people who don’t wear makeup can appreciate our company, what it stands for, its values, and the way we do business.
We work from an inverted pyramid, where the customers are always at the top, Our customers inspire me and keep me going. They and our staff, not money, make me enthusiastic. If I had stayed in this business just for the money, I would have closed down years ago.
F
Kenneth Cole
Kenneth Cole Productions Inc.
You can’t be everything to everybody. Each of us has our own strengths and weaknesses. To be effective, you need to identify your strengths and concentrate on them, you’ll become more successful if you are able to channel your efforts to areas that you do best. In business, for example, if you know you are good at marketing, then give, I full play. Seek help or assistance in areas that you may be poor at, such as accounting or bookkeeping. To turn your weakness into strength, consider taking hands-on learning or training.
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Computers are very important to modern life.Many people think that in the future computers will be used in lots of everyday life.It is thought that we won’t have to go shopping because we will be able to get most things which are sold in shops on the Internet.There will be no more books because we will be able to get all texts from computers.The Internet will be used to play games, see films and buy food.Most telephone calls will be made by computers, too.
Some people are glad about those new ways of shopping and communicating.Others do not think that computers will replace our old ways.
Some people think that one day we will not read books made of paper.Instead, we will buy and read books using computers, which will keep many different books in them at the same time.We won’t need to turn lots of pages and paper will be saved.Computerized books will be used more and more.
While many people say it is a pleasure to go into shops and look at things you want to buy.It is also unlikely that many people will want to read large texts on our computers.Because paper books will perhaps be more friendly.Maybe computers won’t change these two habits.
1.Which is the main idea of this passage?
A.People like going shopping B.Reading books is important
C.Computers are important D.Computer can be used to play games
2.There will be no more books because________.
A.There is no paper in the future. B.People don’t like reading books.
C.They are very expensive. D.We can read passages from computers.
3.Which of the following is TRUE?
A.We can see films by computers.
B.People all like to go shopping by computers.
C.We can’t buy anything using computers.
D.All the people like reading books from computers.
4.Which of the following is mentioned in the passage?
A.Computers can help us e-mail our friends.
B.We can chat by using computers.
C.Computers can help us make telephone calls.
D.We can listen to the music by computers.
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