摘要:4.( )The American other players and became the champion. A.beat B.hit C.struck D.won

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Close contacts between Japan and the rest of the world were created in the twentieth century. In the last forty years, business contacts between Japan and the West have become very important. Many foreign companies now have offices in Japan and Japanese businessmen do business around the world. Differences between Japanese and Western ways of doing business, however, often bewilder foreign businessmen and make doing business in Japan difficult for foreigners.

  The American businessman, for example, wants to start talking business immediately. He does not want to wait. The Japanese businessman, on the other hand, likes to arrive at decisions after giving them serious thought. Another thing foreign businessmen have difficulty in understanding is when a Japanese means “Yes” or “No”. This is because of cultural differences between Japanese and Western society(社会), Which make it difficult for a Japanese to say “No” directly.

In the USA, it is easy to say “No” to something one does not want to do. But in Japan, it is very difficult to say “No”. To refuse an invitation or a request(请求) with “No” is felt to be impolite. It is thought to be selfish and unfriendly. So instead of saying “No” directly, the Japanese have developed many ways to avoid(避免) saying “No”. These can help them avoid hurting other people’s feelings. However, this often makes their ways of doing business rather difficult for foreigners to understand and follow.

1.What often makes foreigners feel difficult to do business in Japan?

A. Their different ways of doing business.

B. Their different lifestyles.

C. The fact that the Japanese never say “No”.

D. The fact that the Japanese are slow to take action.

2. Which of the following is the closest in meaning to the underlined expression “bewilder foreign businessmen” in Paragraph One?

A. cause foreign businessmen to change their minds.

B. give a feeling of surprise to foreign businessmen.

C. attract foreign businessmen’s attention.

D. make foreign businessmen think wrongly.

3.What fact does the passage lead you to believe?

A. American businessmen do things more slowly than Japanese ones.

B. American businessmen like to say “Yes” and “No”.

C. Americans usually say what they are thinking.

D. Americans do not say what they think or feel clearly.

4.From the passage we can infer(推断) that __________.

A. Japanese businessmen are good at business

B. foreign businessmen should try to know Japanese ways of doing business

C. foreign businessmen must be more polite

D. you must learn from Japanese businessmen if you want to succeed

 

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 Warner Brothers is an American company that produces movies and television shows. It started as a small family business operated by four brothers — Harry, Albert, Sam and Jack Warner. In nineteen-oh-three, the brothers began their business by traveling throughout Ohio and Pennsylvania showing movies using a projector (放映机). By nineteen-oh-seven, they opened a movie theater in New Castle, Pennsylvania. Within ten years, the Warner brothers started producing movies, and moved that part of the business to California.

  In nineteen eighteen, their first complete picture was called “My Four Years in Germany.” The film was based on a book by the United States’ ambassador to the court of Kaiser Wilhelm. In nineteen twenty-five, they began to work to include the technology for sound in their movies.

  Two years later, Warner Brothers Pictures released the first major movie with sound, or “talking picture.” It was called “The Jazz Singer” and it was a huge success. In the nineteen thirties, the company made several films that were highly praised, including “Little Caesar,” “The Public Enemy”, “The Gold Diggers” and “Forty-Second Street.”

  The Warner Brothers’ success continued in the nineteen forties with movies like “The Maltese Falcon,” and “Casablanca.” Movies during this time starred popular actors like Ingrid Bergman, Humphrey Bogart, James Cagney, Gary Cooper and Bette Davis. The company continues to produce popular movies today.

  By the nineteen seventies, the Warner Brothers studios had also become well set up in television. In nineteen ninety, Warner Communications combined with Time Incorporated to form Time Warner Incorporated.

In two thousand one, the company combined with America Online. The company now includes film production, cable television networks, music and publishing. This year, the company announced a deal with the CBS Corporation to form a new television broadcast network. The CW began broadcasting this month.

1.According to the text, at the beginning of their business the four brothers __________.

A.started a movie theater

B.started to produce films

C.were projectionists

D.settled their business in California

2.The Warner Brothers produced its first talking picture in ___________.

A.1918             B.1925             C.1927             D.1930

3.According to the text, which of the following is not sound film?

A.The Maltese Falcon

B.Casablanca

C.Forty-Second Street

D.My Four Years in Germany

4.We can see from the text that ___________.

A.The Warner Brothers has closed.

B.The Warner Brothers has expanded(扩张) its business greatly since it was set up.

C.The CW doesn’t belong to the Warner Brothers.

D.People in the U.S. can’t buy music records produced by the Warner Brothers.

 

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For several years, Americans have enjoyed teleshopping—watching TV and buying things by phone.Now teleshopping is starting in Europe (欧洲).In a number of European countries, people can turn on their TVs and shop for clothes, jewelry, food, toys, and many other things.
Teleshopping is becoming popular in Sweden, for example.The biggest Swedish company sells different kinds of things on TV in 15 European countries, and in one year it made $100 million.In France there are two teleshopping channels, and the French spend about $20 million a year to buy things through these channels.
In Germany, until last year teleshopping was only possible on one channel for 1 hour every day.Then the government allowed (允许) more telepshopping.Other channels can open for telebusiness, including (包括) the largest American teleshopping company and a 24?hour teleshopping company.German businessmen are hoping this new teleshopping will help them sell more things.
Some people like teleshopping because it allows them to do their shopping without leaving their homes .With all the problems of traffic in the cities, this is an important reason.But at the same time, other Europeans do not like this new way of shopping.They call teleshopping “junk (垃圾) on the air”.Many Europeans usually worry about the quality (质量) of the things for sale on TV.Good quality is important to them, and they believe they cannot be sure about the quality of the things on TV.
The need for high quality means that European teleshopping companies will have to be different from the American companies.They will have to be more careful about the quality of the things they sell.They will also have to work harder to sell things that the buyers cannot touch or see in person.
(   )11.Teleshopping is ____ in Europe.   
  A.not popular    B.growing    C.not possible    D.cheap
(   )12.People like teleshopping because it is ____ .
  A.American     B.cheaper     C.easier         D.more popular
(   )13.Some Europeans don't like teleshopping because they ____ .
A.don't like to buy things              
B.don't watch TV
C.believe the things sold on TV are expensive
D.think the things sold on TV are bad quality
(   )14.In Germany, teleshopping may ____ .
A.help businessmen get more money     B.keep the shops open longer
C.have fewer buyers                   D.bring better TV programmes
(   )15.The best title of this passage is ____ .
A.American Teleshopping           B.Teleshopping Companies
C.Teleshopping in Europe           D.Teleshopping—Junk on the Air
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For several years, Americans have enjoyed teleshopping—watching TV and buying things by phone.Now teleshopping is starting in Europe (欧洲).In a number of European countries, people can turn on their TVs and shop for clothes, jewelry, food, toys, and many other things.

Teleshopping is becoming popular in Sweden, for example.The biggest Swedish company sells different kinds of things on TV in 15 European countries, and in one year it made $100 million.In France there are two teleshopping channels, and the French spend about $20 million a year to buy things through these channels.

In Germany, until last year teleshopping was only possible on one channel for 1 hour every day.Then the government allowed (允许) more telepshopping.Other channels can open for telebusiness, including (包括) the largest American teleshopping company and a 24?hour teleshopping company.German businessmen are hoping this new teleshopping will help them sell more things.

Some people like teleshopping because it allows them to do their shopping without leaving their homes.With all the problems of traffic in the cities, this is an important reason.But at the same time, other Europeans do not like this new way of shopping.They call teleshopping “junk (垃圾) on the air”.Many Europeans usually worry about the quality (质量) of the things for sale on TV.Good quality is important to them, and they believe they cannot be sure about the quality of the things on TV.

The need for high quality means that European teleshopping companies will have to be different from the American companies.They will have to be more careful about the quality of the things they sell.They will also have to work harder to sell things that the buyers cannot touch or see in person.

1.Teleshopping is ____ in Europe.   

  A.not popular    B.growing    C.not possible    D.cheap

2.People like teleshopping because it is ____ .

  A.American     B.cheaper     C.easier         D.more popular

3.Some Europeans don't like teleshopping because they ____ .

A.don't like to buy things               B.don't watch TV

C.believe the things sold on TV are expensive

D.think the things sold on TV are bad quality

4.In Germany, teleshopping may ____ .

A.help businessmen get more money      B.keep the shops open longer

C.have fewer buyers                   D.bring better TV programmes

5.The best title of this passage is ____ .

A.American Teleshopping               B.Teleshopping Companies

C.Teleshopping in Europe               D.Teleshopping—Junk on the Air

 

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