II.阅读理解( 满分34分)

     A couple from Minneapolis decided to go to Florida for a long weekend to warm themselves up during one particularly icy cold winter. They planned to stay at the very same hotel where they spent their honeymoon 20 years ago. They both had jobs, so it was decided that her husband would fly to Florida on a Thursday, and his wife would follow him the next day. Upon arriving as planned, the husband checked into the hotel. There he decided to open his laptop(笔记本电脑) and send his wife an e-mail back in Minneapolis. However, he accidentally left off one letter in her address and sent the e-mail without noticing his error.

In the mean time: In Houston, a woman had just returned from her husband’s burial. He was a minister of many years who had been “called home to glory” following a heart attack. The woman checked her e-mail, expecting message from family and friends. Upon reading the first message, she fainted(昏厥)and fell to the floor. Her son rushed into the room, found his mother on the floor and saw the computer screen which read:

To: My Loving Wife

From: Your Departed Husband

Subject: I’ve arrived!

I’ve just arrived and have been checked in. I see that everything has been prepared for your arrival tomorrow. Looking forward to seeing you then. Hope your journey is as uneventful(平静)as mine was.

P.S. Sure is hot down here.

1. Why did the couple decide to go to Florida for weekend?

       A. To visit their family and friends         B. To escape from the cold winter

       C. To escape from their busy work         D. To attend a friend’s funeral

2. What mistake did the husband make after checking into the hotel?

       A. He checked into a wrong hotel           B. He forget to bring the laptop

       C. He misspelled her wife’s address         D. He forgot to mail his letter

3. The expression “called home to glory” probably suggests that the man had______.

       A. gone back to his hometown            B. called his family to say hello

       C. been awarded an honor               D. died and gone to heaven

4. How did the woman probably feel after reading the e-mail?

       A. Pleased       B. Inspired        C. Frightened          D. Moved

5. Which of the following is true according to the text?

       A. The woman’s husband died of a heart attack

       B. The woman liked to chat with her friends by e-mail

       C. The couple held their wedding in Florida 20 years ago.

       D. His wife wouldn’t go to Florida for his error.

       The common cold is the world's most widespread illness, which is plagues(疫病) that flesh receives.

     The most widespread fallacy(谬误) of all is that colds are caused by cold. They are not. They are caused by viruses passing on from person to person. You catch a cold by coming into contact, directly or indirectly, with someone who already has one. If cold causes colds, it would be reasonable to expect the Eskimos to suffer from them forever. But they do not. And in isolated Arctic regions explorers have reported being free from colds until coming into contact again with infected people from the outside world by way of packages and mail dropped from airplanes.

    During the First World War soldiers who spent long periods in the trenches(战壕), cold and wet, showed no increased tendency to catch colds.

    In the Second World War prisoners at the notorious Auschwitz Concentration Camp(奥斯维辛集中营), naked and starving, were astonished to find that they seldom had colds. At the Common Cold Research Unit in England, volunteers took part in Experiments in which they gave themselves to the discomforts of being cold and wet for long stretches of time. After taking hot baths, they put on bathing suits, allowed themselves to be with cold water, and then stood about dripping wet in drafty room. Some wore wet socks all day while others exercised in the rain until close to exhaustion. Not one of the volunteers came down with a cold unless a cold virus was actually dropped in his nose.

    If, then, cold and wet have nothing to do with catching colds, why are they more frequent in the winter? Despite the most pains-taking research, no one has yet found the answer. One explanation offered by scientists is that people tend to stay together indoors more in cold weather than at other times, and this makes it easier for cold viruses to be passed on.

    No one has yet found a cure for the cold. There are drugs and pain suppressors(止痛片) such as aspirin, but all they do is relieve the symptoms.  

1. The writer offered__________examples to support his argument.

   A.4                  B. 5                      C. 6                      D. 3

2. Which of the following does not agree with the chosen passage?

   A. The Eskimos do not suffer from colds all the time.            

   B. Colds are not caused by cold.

   C. People suffer from colds just because they like to stay indoors.

   D. A person may catch a cold by touching someone who already has one.

3. Arctic explorers may catch colds when_______.

   A. they are working in the isolated arctic regions

   B. they are writing reports in terribly cold weather

   C. they are free from work in the isolated arctic regions

   D. they are coming into touch again with the outside world

4. Volunteers taking part in the experiments in the Common Cold Research Unit_______.

   A. suffered a lot   B. never caught colds   C. often caught colds  D. became very strong

5. The passage mainly discusses_______.

   A. the experiments on the common cold        B. the fallacy about the common cold

   C. the reason and the way people catch colds    D. the continued spread of common colds  

III 阅读(共两节,满分40分)

第一节  阅读理解(共15小题;每小题2分,满分30分)

    阅读下列短文,从每题所给A、B、C和D项中,选出最佳选项,并在答题卡上将该项涂黑。

Advertising in America offers some great advantages to consumers. For example, in order to keep prices low through mass production, companies must have a mass market for their products. Mass advertising creates mass markets. Producers cannot afford to develop new products, put them on the market and wait for customers to discover them. This would take too long. Demand for some products must be created. This is done through advertising.

  But advertising sometimes makes it difficult for consumers to make wise decisions. The fact is that when people are constantly flooded with messages through the mass media persuading them to buy particular products, many respond by buying them.

  Advertising is designed to influence an individual to buy a product. Sellers often study human behavior to discover what will convince consumers to buy a certain item. This reason for buying is called a buying motive.

  Buying motives are usually broken down into two categories: rational and emotional. Rational buying motives include the desire to save money, the desire for comfort, or the desire for good workmanship. Emotional buying motives include buying out of fear, wanting to be liked, and wanting to have something better than your friends have.

  Emotional appeals are found in most consumer advertising today. Certain cars promise to make the driver feel "younger" and " freer". Shoes promise to make the buyer's whole life "springier". Life insurance policies promise to take the "care out of living".

  Most consumers believe that they are not easily influenced by emotional appeals. However, corporations that sell consumer products obviously think differently. They spend many millions of dollars every day on radio, television, newspaper and magazine ads that use these appeals.  

1. It can be inferred from the passage that one of the advantages of advertising for consumers is that ________.

  A. it can create a big demand for consumer goods

  B. the mass market created by it leads to low prices

 C. producers can introduce new products to consumers

 D. it helps consumers discover new products

2. Consumers sometimes find it difficult to make a sensible decision when buying a particular product     because __________ .

 A. many advertisements are too difficult for them to understand

 B. they are afraid to be taken in by dishonest advertisements

 C. mass advertising offers them a range of good and cheap products

 D. they are confused by the quantity of advertisements promoting it

3. According to the passage, a toothpaste ad promising that people who use the product will make a lot of friends is an example of an ad that appeals to __________ .

 A. rational buying motives                               B. the consumer's commonsense

 C. emotional buying motives                           D. the desire for a good product

4. The reason why companies spend enormous amounts of money on advertising is that ________ .

 A. they believe people can be influenced to buy a certain produce

  B. it takes a lot of advertising to convince people to buy a certain product

 C. most consumers are not easily influenced by emotional appeals

 D. advertising based on emotional appeals are very effective

5. The best title for this passage would be ________ .

 A. Advertising can create demand                    B. The advantages of advertising

 C. What effective advertising can do                D. The role of advertising in selling products

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