No bread eaten by man is so sweet as ______ earned by his own labour.

  A. one          B. that          C. what          D. those

Jumping out of _______ train running at a speed of 200 kilometers per hour is quite _____ dangerous practice.

  A. /; the        B. /; a              C. a; a            D. the; the

I don’t know how the boss manages to_________ paying such low salaries.

A.get on            B. get back        C. get away with    D. get over

27.I wonder what will become of my daughter , _____endless, homework .She also bwars other leading loads such as revision and recitation.

A. As well as      B With        C. Except       D. Rather than

At last, they came to a beautiful island, _____ they enjoyed a good picnic.

     A. which               B. where         C. there                     D. on it

35. — Could I use your computer for a few moments, please?

— ______. I’m not using it myself.

A.Come on       B．It depends       C．Go ahead    D．That’s great

When you turn on the radio, you hear an advertisement. When you watch television, you hear and see an advertisement. If you turn the pages of a newspaper or magazine, again you find an advertisement. If you walk down the street, you see one advertising board after another. All day, every day, people who want to sell you something compete to catch your attention. As a result, advertisements are almost everywhere.

In the West, advertisements are the fuel (燃料) that makes mass media work. Many TV stations, newspapers, magazines, radio stations are privately owned. The government does not give them money. So where does the money come from? From advertisements. Without advertisements, there would not be these private businesses.

Have you ever asked yourself what advertising is? Through the years, people have given different answers to the question. For some time it was felt that advertising was a means of “keeping your name before the public”. And some people thought that advertising was “Truth well told. Now more and more people describe it in this way: Advertising is the paid, non-personal, and usually persuasive (有说服力的)description of goods, services and ideas by identified (明确的)sponsors through various media.

First, advertising is usually paid for. Various sponsors pay for the advertisements we see, read, and hear over the various media. Second, advertising is non-personal. It is not face-to-face communication. Although you may feel that a message in a certain advertisement is aimed directly at you, in reality, it is directed at large groups of people. Third, advertising is usually persuasive. Directly or indirectly it tells people to do something. All advertisements try to make people believe that the product, idea or service advertised can do good to them. Fourth, the sponsor of the advertisement must be identified. From the advertisement, we can see if the sponsor is a company, or an organization, or an individual. Fifth, advertising reaches us through traditional and nontraditional mass media. Included in the traditional media are newspapers, magazines, radio, television, and films. Nontraditional media include the mail, matchbox covers, and billboards (广告牌).

64. The existence of the privately owned mass media depends financially on___.

   A. the government        B. their owners’ families

   C. advertisements         D. the audience

65. What does the underlined word “sponsors” mean in Chinese?

   A.广告商     B.出资者     C.经纪人     D. 经理人

66. According to the passage, which of the following statements about the features of advertisements is NOT true?

   A. Advertising must be honest and amusing.

   B. Advertising is meant for large groups of people.

   C. Advertising tells people to do something directly or indirectly.

   D. The sponsors are always mentioned in the advertisements.

67. According to the writer’s attitude, what is advertising?

   A. Advertising is a means of “keeping your name before the public”.

   B. Advertising is “truth well told”, which tells people all the facts about goods.

   C. Advertising is persuasive description of goods, services and ideas.

   D. Advertising is a way to sell you something completely to catch your attention.

第Ⅱ卷（共35分）

第四部分：写作（共两节，满分35分）

第一节：短文填词（共10小题；每小题1分，共10分）

       阅读下面短文，根据以下提示：1）汉语提示。2）首字母提示，3）语境提示，在每个空格内填入一个适当的英语单词，并将该词完整地写在右边相对应的横线上。所填单词要求意义准确，拼写正确

       The Tiger is one of the most beautiful creatures in nature

and is admired in many A____ cultures such as China and      76．______

India．The Chinese New Year 2010, which falls _____ the     77．______

fourteenth day of_____, is the Year of Tiger．It is the third           78．______

one in the _____ （十二） animal signs．It is a sign of power       79．______

and courage．People b____ in the Tiger Year have a lovely           80．______

character．They enjoy life full of ________（挑战）, like           81．______

meeting interesting people and ______ （滑雪） down steep   82．______

hills．They are urgent and _________（精力旺盛） people     83．______

and always in a hurry to get things d_____ without delay．           84．______

That is _____ they usually choose to operate alone．          85．______

22．I'd like to offer this job to ____ I believe is responsible for it．

       A．whoever        B．whom     C．no matter whom     D．no matter who

I'm _______ in studying English words. Don't bother me

A. absorbing   B. absorbed      C. to absorb      D. being absorbed