When Denis Hennequin took over as the European boss of McDonald's in January 2004, the world's biggest restaurant chain was showing signs of recovery in America and Australia, but sales in Europe were sluggish or declining.One exception was France, where Mr.Hennequin had done a reliable job as head on the group's French subsidiary(子公式) to sell more Big Macs to his relatives, His task was to copy this success in all 41 of the European countries where anti-globalisers’ favourite enemy operates.

So far Mr.Henncquin is doing well.Last year European sales increased by 5.8% and the number of customers by 3.4%, the best annual results in nearly 15 years.Europe accounted for 36% of the group's profits and for 28 of its sales.December was an especially good month as customers took to seasonal menu offerings in France and Britain, and to a promotion in Germany based on the game of Monopoly(垄断).

Mr.Hennequin's recipe for revival(复兴) is to be more open about his company's operations, to be "locally relevant", and to improve the experience of visiting his 6.400 restaurants. McDonaId's is blamed for making people fat, exploiting workers, treating animals cruelly, polluting the environment and simply for being American.Mr.Hennequin says he wants to engage in a dialogue with the public to address these concerns.

He introduced "open door" visitor days in each country which became hugely popular.In Poland alone some 50,000 visitors came to McDonaId's through the visitors' program last year.The Nutrition Information Initiative(倡议)launched last year, put detailed Sables on McDonaId's packaging with data on calories, protein, fat, carbohy drates and salt content, "the details are also printed on tray-liners.

49.Which of the following statement is RIGHT?

       A.Denis Hennequin has been boss of McDonald since 2004.

       B.The sales of McDonald is increasing in France.

       C.Denis Hennequin tries his best to increase the sales of McDonald in the world.

       D.The nutrition information is always launched on McDonald products.

50.McDonaId's is blamed in Europe for the following reasons EXCEPT _________

       A.making people fat                B.exploiting workers

       C.treating animals cruelly           D.earning too much

51.Which of the following is not included in the McDonaId's packaging?

       A.attentions      B.fat      C.protein         D.salt content

52.What did Denis Hennequin do to increase the sales of McDonald in Europe?

       A.He visited all the McDonaId's branches in Europe.

       B.He introduced "open door" visitor's days in each country.

       C.He had done a reliable job as head of the group's French subsidiary.

       D.He engaged in a dialogue with the public.

III. 完形填空(共20小题;每小题1分,满分30分)

One of my father’s favorite sayings as I was growing up was“Try it!” I couldn’t say I didn’t like something,   21  it might be,   22  I tried it. Over the years I’ve come to 23  how much of my success I owe   24   my acceptance of those words as one of my values. My  25  job was just one I decided to try for a couple of years until I   26  what I wanted to do as a career.   27   , I believed I would work for a few years, get married, stay at home and  28  a family, so I didn’t think the job I took  29  that much. But I couldn’t have been more  30  . I mastered the skills of the beginning level position. And then I was given the opportunity to move up through the company into different  31  . I accepted each new opportunity with the  32  :“Well, I’ll try it. If I don’t like it, I can always go back to my  33  position.” But I was with the same company for the past 28 years, and I’ve  34  every career change I’ve made. I’ve discovered I  35  a large number of different talents and skills . If it had not been for my being  36  trying new opportunities, these talents and skills wouldn’t have been  within me. I’ve also discovered that if I  37  what I’m doing and work hard at achieving my  38  , I will succeed. That’s why I am so  39  to be a part of CareerFables.com.  I think  40  has come and I am determined to make it a success.

21A.whichever       B.whatever     C.whenever    D.whoever

22.A.until after      B.ever since    C.so that      D.long before

23.A.consider     B.ensure      C.predict     D.realize

24.A.at            B.on               C.to         D.in

25.A.hard           B.best         C.extra        D.first

26.A.determined    B.examined    C.persuaded    D.introduced

27.A.Actually     B.Luckily       C.Finally     D.Usually

28.A.rise         B.raise        C.form        D.find

29.A.helped        B.required      C.expressed    D.mattered

30.A.careful       B.mistaken     C.conscious    D.prepared

31.A.situations       B.choices     C.directions    D.positions

32.A.thought      B.reply        C.action      D.advice

33.A.easier         B.newer      C.earlier       D.higher

34.A.permitted       B.counted       C.organized    D.enjoyed

35.A.show          B.possess     C.need        D.stress

36.A.lucky for           B.slow at     C.open to           D.afraid of

37.A.think of      B.call for     C.believe in   D.turn into  

38.A.business       B.goal         C.fortune     D.growth

39.A.excited       B.curious     C.surprised     D.helpful

40.A.dream        B.time         C.power      D.honor

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