Chinese company iQiyi has grown into one of the country’s biggest video websites. Popular TV series like The Journey of Flower and The lost Tomb broadcast on the website have huge audiences, adolesce 题目和参考答案——青夏教育精英家教网—

题目内容

Chinese company iQiyi has grown into one of the country’s biggest video websites. Popular TV series like The Journey of Flower and The lost Tomb broadcast on the website have ________huge audiences, adolescents in particular .

A. taken to B. caught on C. applied to D. appealed to

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Alibaba has become China’s largest online commercial company，______ a profit of 1.47 billion yuan in 2010.

A．earnsB．earning

C．earnedD．to have earned

—Mr．Wang is a man of few words，but quick in minD．

— ，you know.

A． A single flower does not make a spring

B． A man of words and not of deeds is like a garden full of weeds

C． A still tongue makes a wise head

D． A great talker is a great liar

完形填空

阅读下面短文，从短文后各题所给的四个选项(A、B，C和D)中，选出可以填入空白处的最佳选项，并在答题卡上将该项涂黑。

That holiday morning I didn’t have to attend schoo1．Usually，on holidays，Mother________ me to sleep in．And I would certainly take full advantage of it．On this particular morning，________ ，I felt like getting up early．

I stood by my window overlooking the ________，having nothing better to do．But as it turned out，I was soon to learn about something ________ in life．

As I watched several people go by，get into their cars and go off，I ________ an old man on a bicycle with a bucket on its ________ and a basket of rags and bottles on its back-carriage．He ________ from one car to another， washing and cleaning them．From the water on the ground，it seemed that he had already ________ washing and cleaning about a dozen or more cars．He must have begun to work quite early in the morning．

Several thoughts ________my mind as I watched him work．He wash’t well-dressed．He had on a pair of shorts and a(n) ________ T-shirt．The bicycle he rode was not by any means the kind modern ________ would want to be seen riding on．But he seemed ________ with life．There he was，working hard at his small business， ________ at passers by and stopping to chat now and then ________ elderly men and women on their way to the market nearby．

There was a noticeable touch of ________ in the way he seemed to be doing things ________ the windscreen(挡风玻璃)，then standing back to admire it；scrubbing(擦净)the wheels and ________ ，standing back to see what they look like after the scrub．

It was a ________ to learn，I felt．At no age need one have to beg for a ________ if one has good health and is willing to work hard．For a while I felt ________ of myself．Young as I am—just sixteen，and there was this old man who must have been usefully engaged perhaps before the sun appeared above the horizon．

1.A．forces B．allows C．causes D．forbids

2.A．otherwise B．therefore C．however D．besides

3.A．parking lot B．bus stop C．school D．market

4.A．interesting B．surprising C．awful D．useful

5.A．noticed B．recognized C．called D．assisted

6.A．back B．handle C．wheel D．seat

7.A．searched B．1eft C．moved D．wandered

8.A．stopped B．started C．intended D．finished

9.A．crowded B．slipped C．disturbed D．inspired

10.A．attractive B．shiny C．simple D．expensive

11.A．repairmen B．businessmen C．drivers D．cyclists

12.A．busy B．content C．careful D．bored

13.A．waving B．1ooking C．1aughing D．pointing

14.A．about B．for C．with D．1ike

15.A．worry B．respect C．sympathy D．pride

16.A．cleaning B．fixing C．replacing D．covering

17.A．still B．yet C．again D．soon

18.A．1esson B．subject C．skill D．fact

19.A．business B．1iving C．success D．right

20.A．tired B．doubtful C．fearful D．ashamed

For some years the big drugmakers have been worrying about an approaching "patent cliff"—a fall in sales as the patents on their most popular pills expire or are struck down by legal challenges, with few new potential blockbusters to take their place. This week the patent on the best-selling drug in history expired—Lipitor, an anti-cholesterol pill which earned Pfizer nearly $11 billion in revenues last year.In all, pill like Lipitor with a combined $170 billion in annual sales will go off-patent by the end of 2015.

What is supposed to happen now is that lots of copycat firms rush in with "generic" (ie, chemically identical) versions of Lipitor at perhaps one-fifth of its price.Patients and health-care payers should reap the benefit.Pfizer's revenues should suffer. The same story will be repeated many times, as other best-selling drugs march over the patent cliff

But generics makers may face delays getting their cheaper versions to market.Ranbaxy, a Japanese-owned drugmaker, struggled to get regulators' approval for its generic version of Lipitor, and only won it on the day the patent expired.More importantly, research-based drug firms are using a variety of tactics to make the patent cliff slope more gently. Jon Leibowitz, chairman of America's Federal Trade Commission (FTC), is concerned by drugmakers filing additional patents on their products to put off the day when their protection expires.

Another tactic(策略) is "pay-for-delay", in which a drugmaker facing a legal challenge to its patent pays its would-be competitor to put off introducing its cheaper copy. In the year to October the FTC identified what it believes to be 28 such settlements. American and European regulators are looking into these deals. However, legal challenges against them have been delayed, and a bill to ban them is stuck in Congress.

To encourage generics makers to challenge patents on drugs, and introduce cheaper copies,

an American law passed in 1984 says that the first one to do so will get a 180-day exclusivity period,in which no other generics maker can sell versions of the drug in question, as Ranbaxy supposedly won with Lipitor.

However, Pfizer is exploiting a loophole(空子) in the 1984 law, which lets it appoint a second, authorised copycat—in this case, Watson, another American firm.According to BernsteinResearch, under the deal between the two drugmakers Pfizer will receive about 70% of Watson's revenues from its approved copy of Lipitor.More unusual, Pfizer has cut the price of its original version, and will keep marketing it vigorously. So Ranbaxy faces not one, but two competitors.

All this may raise Pfizer's sales by nearly $500m in the last half of 2015 compared with what they would otherwise have been, says Tim Anderson of BernsteinResearch, with revenues then falling after the 180 days are over. Others fear that Pfizer's tactics , if copied, will make the 180-day exclusivity period worth far less, and thus discourage generic firms from challenging patents in the first place.

1.The underlined word “blockbusters” in Paragraph 1 refers to “_______’

A. pills that sell very well

B. new patents to appear

C. drugmakers to compete with Pfizer

D. challenges which Pfizer has to face

2.What is the tactic mentioned in Paragraph 4?

A. Legal challenges against expired patents have been paid for putting off the cheaper copy.

B. Bills to prohibit generic makers have been stuck in Congress.

C. Drugmakers try to spend money delaying filing additional patents on popular pills

D. Patent-holders give possible competitors money to prevent more losses.

3.Pfizer exploit a loophole in the 1984 law mainly by ________.

A.marketing Lipitor more actively

B. making the price of Lipitor go up

C. cooperating with Watson to beat Ranbaxy

D. encouraging Watson to produce cheaper copies

4. How many tactics are adopted by patent-holders in the passage?

A. Two B. Three C. Four D. Five

5.Which of the following might be the best title for the passage?

A. Drugmakers’ struggle

B. Generic makers’ dilemma

C. Laws concerning patent protection

D. Popular pills of Pfizer

Decision-thinking is not unlike poker—it often matters not only what you think, but also what others think you think and what you think they think you think. The mental process is similar. Naturally, this card game has often been of considerable interest to people who are, by any standards, good thinkers.

The great mathematician John von Neumann was one of the founders of game theory. In particular , he showed that all games fall into two classes : there are what he called games of “ perfect information ” , games like chess where the players can’t hide anything or play tricks : they don’t win by chance , but by means of logic and skills . Then there are games of “imperfect information”, like poker, in which it is impossible to know in advance that one course of action is better than another.

One mistaken idea about business is that it can be treated as a game of “perfect information”. Quite the reverse, business, polities, life itself are games which we must normally play with very imperfect information. Business decisions are often made with many unknown and unknowable factors, which would even puzzle the best poker players. But few business people find it comfortable to admit that they are taking a chance, and many still prefer to believe that they are playing chess, not poker.

1.The subject discussed in this text is __________.

A. the process of reaching decisions

B. the difference between poker and chess.

C. the secret of making good business plans

D. the value of information in winning games

2.An important factor in a game of imperfect information is __________.

A. rules B. luck C. time D. ideas

3.Which of the following can be used in place of “Quite the reverse ” in Paragraph 3 ?

A. Quite right. B. True enough.

C. Most unlikely. D. Just the opposite.

4.In the writer’s opinion, when making business decisions one should _________.

A. put perfect information before imperfect information

B. accept the existence of unknown factors

C. regard business as a game of chess

D. mix known and unknown factors

Years ago a farmer owned land along the Atlantic. He constantly advertised for hired hands. Most people werr not willing to work on farms along the Atlantic because they worried about the terrible storms that would destroy buildings and crops. The farmer received a steady stream of refusals at the interview for a farmhand.

Finally, a short, thin man approached the farmer. “Are you a good farmhand?” the farmer asked him.

“Well, I can sleep when the wind blows. ” answered the little man.

Although puzzled by this answer ，the farmer, desperate for help, hired him. The little man worked well around the farm ，busy from dawn to dusk, and the farmer felt satisfied with the man's work.

Then one night the wind howled loudly from offshore. Jumping out of bed，the farmer grabbed a lantern and rushed next door to the hired hand’s sleeping quarters. He shook the little man and yelled， “ Get up! A storm is coming! Tie things down before they are blown away! ”

The little man rolled over in bed and said firmly, “No sir. I told you, I can sleep when the wind blows. ”

Enraged (激怒）by the response, the farmer was tempted to fire him on the spot . Instead, he hurried outside to prepare for the storm. To his amazement，he discovered that all of the hay had been covered. The cows were in the barn，the chickens were in the coops，and the doors were barred. The shutters were tightly secured. Everything was tied down. Nothing could be blown away.

The farmer then understood what his hired hand meant, so he also returned to his bed to sleep while the wind was still blowing.

1.Why did the farmer constantly advertise for hired hands?

A. Because he needed hired hands all the year round.

B. Because there was too much work to do on the farm.

C. Because he could hardly hire a farmhand.

D. Because he offered poor conditions for the hired hands.

2. The farmer felt amazed because _______.

A. the little man was sleeping

B. everything was in safety

C. the wind was too strong

D. he could not open the doors

3. What did the man mean by saying “I can sleep when the wind blows” ?

A. He needed much sleep after working hard on the farm.

B. He was very brave and not afraid of wind

C. He enjoyed sleeping when the wind blew.

D. He would get everything done before the wind blew.

4.Which of the following statements about the little man is TRUE?

A. He was not afraid of storms.

B. He was a heavy sleeper under any condition.

C. He was hard-working and devoted to his work.

D. He was fired shortly after he tied everything down.

根据短文内容，从短文后的选项中选出能填入空白处的最佳选项。选项中有两项为多余选项。

Advertising

We live in a world of advertising. Advertising is any means of bringing information to the public. 1. What is being presented to the public is usually a product or service, such as a car or camera. Yet it may also be an idea, as in “Vote for Jones”, or an event, as in “Watch the World Series on this channel tomorrow!” Without advertising, people would have a difficult time knowing where goods could be bought or even certain goods or services existed.

Advertising began with town criers in ancient Greece, who called out the name of items available in the market. 2. The first printed ads appeared in England in 1480, and newspaper ads began in 1648. In the twentieth century extensive new fields for advertising opened up with the invention of radio and television.

3. Fro example, radio and television ads are costly. But they reach a vast audience. This makes them worthwhile and cost-effective for the advertisers. Newspaper ads can feature coupons(赠券) or information that can be clipped and saved. Magazines often appeal directly to special groups, such as sports fans or teenagers. Other forms of advertising include direct mail, e-mail, billboards…

4. For the most part, they hire qualified agencies to create their advertising. An advertising agency plans a company’s ads. It also does research. It surveys the market and tests different approaches to determine the most effective way to sell the greatest amount of the product.

How can we be sure that an ad is accurate? Two government agencies, the Federal Trade Commission and the Food and Drug Administration, check ads against false claims. The Postal Service watches for fraudulent(欺骗性的) ads sent by mail. State and local governments also have watchdog agencies. 5.

A. Its purpose is to sell something.

B. Printed ads are found in newspapers and magazines.

C. Ancient Egyptians carved announcements on stones.

D. Do business owners themselves think up all those ads?

E. Advertisers who trick the public face heavy fines or other punishment.

F. Advertisers use whichever means, or media they think will work best for them.

G. Advertising developed with the rise of mass production in the late 19th century.

根据上下文的语法结构及所给提示填空，使短文连贯通顺。

In order to know a foreign language thoroughly, four things are necessary. Firstly, we must understand the language when we hear __1.______ spoken. Secondly, we must be able to speak it correctly with confidence and without hesitation. 2.______, we must be able to read the language , and fourthly, we must be able to write it. We must be able to make sentences that are grammatically correct.

There is no easy way to success _3._____ language learning. __4._______ good memory is of great help, but it is not enough only ____5.________ (memorize) rules from a grammar book. It is not much use learning by heart long list of words and ___6._______meaning, studying the dictionary and so on. We must learn by using the language. __7.______we are satisfied with only a few rules we have memorized, we are not really learning the language. “Learn through use” is a good piece of _8._____(advise) for those __9.____are studying a new language. Practice is important. We must practise speaking and10.__(write) the language whenever we can.

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