题目内容
阅读理解
阅读下面短文，从每题所给的四个选项(A、B、C和D)中，选出最佳选项。
The fact that blind people can “see” things using other parts of their bodies apart from their eyes may help us to understand our feelings about color. If they can sense color differences, then perhaps we, too, are affected by color unconsciously.
Manufacturers have discovered by trial and error(反复试验) that sugar sells badly in green wrappings, that blue foods are considered unpleasant, and the cosmetics(化妆品) should never be packaged in brown. The discoveries have grown into a whole discipline of color psychology that now finds application in everything from fashion to interior decoration(室内装修).
Some of our preferences are clearly psychological. Dark blue is the color of the night sky and therefore associated with passivity and calm, while yellow is a day color with associations of energy and incentive. For primitive man, activity during the day meant hunting and attacking, while he soon saw as red, the color of blood and rage and the heat that came with effort. And green is associated with passive defense and self-preservation.
Experiments have shown that colors, partly because of their physiological associations, also have a direct psychological effect. People exposed to bright red show an increase in heartbeat, and blood pressure; red is exciting. Similar exposure to pure blue has exactly the opposite effect; it is a calming color. Because of its exciting connotations, red was chosen as the signal for danger, but closer analysis shows that a vivid yellow can produce a more basic state of alertness(警戒) and alarm. So fire engines and ambulances in some advanced communities are now rushing around in bright yellow colors that stop the traffic dead.
1．Manufacturers have discovered that color affects sales ________.
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A．by experimenting with different wrappings
B．by experiment with different colors
C．by experience over a long period of time
D．by studying the discipline of color psychology
2．Our preferences for certain color are ________.
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A．associated with the color of sky
B．concerned with man's activity
C．related to our characters
D．partly due to psychological factors
3．Which of the following statements is NOT true according to the passage?
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A．People exposed to bright red might feel calm.
B．People exposed to pure blue start to breathe more slowly.
C．Bright yellow can be used to indicate alertness and alarm.
D．The psychology of color is of some particular use.
4．What the author tries to suggest may best be interpreted as ________.
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A．Color and Feelings
B．The Application of Mixed Colors
C．Colors and Our Preferences
D．Colors and Experiments
5．Which of the following can best substitute the word “connotation” in the last paragraph?
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解析：
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1．C 从文章的第二段开头可以看出，生产制造者通过长期的实践，发现商品包装使用的颜色是有一定禁忌的。而trial and error是“反复实验”的意思。但是并不是说生产者花费精力去实验究竟什么颜色的包装才最受消费者的欢迎，他们得出的结论是在长期的实践中总结出来的。 2．D 作者在文章第三段的开头说，Some of our preferences are clearly psychological.就是说我们对颜色的偏好显然有一部分是心理上的。文中没有提到颜色和个人性格的关系。 3．A 文章最后一段介绍了不同颜色对人的情绪产生的影响。选项A显然是不符合文章原意的。因为根据原文，红色会使人心跳加快，血压升高。蓝色才会使人平静。因此应该选A。 4．A 文章主要介绍的是颜色对人情绪的影响。因此A是最合适的答案。 5．B connotation的意思是“内涵”，和选项中implication的意思最接近。因此选B。 |
