题目内容
were bad. Most of their homes were so poorly made that they fell down or were fire hazards (=danger) with their steep, narrow wooden stairways. Most people were packed into apartment buildings that
rose shakily (=unsafely) six to twelve floors above the ground. The apartments were rooms about three
metres square, and each building housed about five hundred people.
These tall buildings faced each other across streets only three metres wide, so no sunlight reached the ground. Even so, apartments were costly, though cheaper places could be had outside Rome. But people wanted to be near their work and entertainment. So the streets became crowded and it was hard to move quickly. At night, the streets were filled with noise as food and supplies were brought inthe city on wagons and carts.
B. clean and tidy
C. spacious and sunny
D. tall and big
B. wide and bright
C. narrow and dark
D. both A and C
B. the living expenses were low
C. they have no money to build houses outside the city
D. they wanted to enjoy the conveniences of the city
B. the living conditions of o
C. the streets and transportation
D. the food and daily supplies
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| Advertising is a form of communication that uses all kinds of media, and is visible everywhere these days. Typical customers of advertising companies are other companies, or businessmen, who want to persuade potential customers to buy more of what they make or sell. But there are other kinds of customers. Some organizations spend large sums of money on advertising a political party or other group that sells what is not, strictly speaking, a product or service. Such non - profit organizations are not typical advertising customers, and they prefer ways of spreading knowledge, changing attitudes, and improving society. Many advertisements are designed to increase sales of products and services by either improving brand image or, in the case of non - profit organizations, expressing ideas. In order to achieve th~s, advertisements will often pass on truthful information while delivering their messages. Every major medium is a means of delivering these messages, including television, radio, cinema, magazines, newspapers, video games, the Internet and billboards (大幅广告牌). Advertising will usually be created and. placed by an advertising agency on behalf of company or other organization. Spending on advertising has increased greatly in recent years. In 2006, spending was estimated at $155 billion in the United States and $385 billion worldwide; the latter is expected to reach more than $500 billion by 2010. While advertising can be seen as a necessity for economic growth and social development, it is not without social costs. Advertisement emails and other forms of junk mail have become so popular that ~they have become a major burden to users of I nternet email services, as well as a financial burden on Internet email service providers.
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