Diamonds may be forever. But what’s a girl to do when she gets dumped (失恋) or divorced (离婚) and those rings, necklace and love gifts lose their emotional (情感) sense?
Help is just a click away on new Web sites that provide an outlet for selling jewelry(珠宝) from past relationships, sharing break-up stories and helping broken hearts heal (愈合).
“You go through a divorce. What do you do with that ring? Maybe you have a child you can pass it on to. Maybe you don’t. It just sits there, ” said Megahn Perry, who with her stepmother (继母) Marie Perry runs www.exboyfriendjewelry.com.
Three months after its start with the slogan(口号) “You Don’t Want It. He Can’t Have It Back,” the web site has 3,000 registered users and more than 600 postings of rings, bracelets and earrings for sale—all with a personal tale attached.
As one woman posting a diamond ring for $3,500 wrote:
“Beautiful ring came with a wrong man. Decided to sell to regain the money that I spent finishing payments on the ring that my ex didn’t.”
The idea was born when Megahn Perry, a Los Angeles actress and writer, was looking for a safe place to sell a wedding set after a divorce and realized others might have former boyfriends’ jewelry with memories(记忆) that make them too painful to wear.
The local pawn shop(当铺) proved an unattractive choice. So she teamed up with her stepmother Marie, researched the market and found a gap in it.
【小题1】 The passage is mainly about _____.

A.how a web site is set upB.how sad the love stories are
C.How much a website can makeD.How many people like the web site
【小题2】How long is it since the start of this website?
A.Less than three months.B.At least three months.
C.Less than one month.D.Not known.
【小题3】How many people have registered on this website within three months?
A.About 600.B.About 3,000.C.About 3,500.D.Not know.
【小题4】Who set up this website?
A.Megahn herself alone.B.Megahn and her best friend.
C.Megahn and her stepmother.D.Megahn and her exboyfriend.
【小题5】What’s the meaning of the underlined word “gap” in the last sentence?
A.Gulf between two people.B.Misunderstandings among each other.
C.Differences from a pawn shop.D.A market worth developing.

The US government has started a website, Admongo, to help children think critically about the advertising aimed at them. It claims to provide visitors with an “aducation” through games and other entertainment.

        

A cartoon man dressed in old time pilot clothing greets visitors to Admongo. "Call me Haiz", he says upon arrival in a rocket ship that opens up with a crazy world inside it. Spacey dance music plays in the background as Haiz tells visitors that they need to learn about advertising.

    Its inventors say eight to twelve years old is the age kids develop their critical thinking abilities. Kids that age are also a big market for advertisers.

    The idea behind Admongo is to teach children three things: To identify the advertiser. To know what the advertiser is really saying. And to know what the advertisement is trying to get the child to do.

    Children learn these things through a video game. They create their own game character. They can choose different skin colors, hair styles, eye and mouth shapes. Then they begin a trip through ad-land, where there are ads on buses and billboards. The players have to find all the marketing in the neighborhood before they can move on to the next level.

    The Admongo game takes players inside a home, to the advertising studio and everywhere else ads can be found. It is a complete exploration of the world of marketing.

    One such area is food marketing. The Federal Trade Commission (FTC) says it is a big business. The FTC estimates that food, drink and fast-food restaurants spent more than one and a half billion dollars on advertising to young people in 2009.

    The FTC says children are important for three reasons. They buy products. They influence parents and caregivers to buy. And they are the future adult buyers of the products.

    A recent study says most advertising aimed at children is for foods of the lowest nutritional value. First Lady Michelle Obama has said she would like to see advertisers marketing healthy foods for children.

1.What is the best title of the text?

A. A website aimed at children’s food     B. The cartoon guide named “Haiz”

C. An “aducation” website for children   D. A popular online video game

2. Why did the government start the website?

A. To advertise the video game for children.                  

B. To help children know about advertising.

C. To attract the biggest market of buyers.                  

D. To sell the products of its company.

3. What can players do in the website game?

A. Play video games during the trip.       B. Travel to a supermarket.

C. Eat in a fast-food restaurant.          D. Choose appearance for their character.

4.Children are important for advertising because they are ______.

A. important for the society               B. the most potential buyers

C. easily influenced by ads                D. easily affected by poor products

5. According to Michelle Obama, lots of foods advertised for children are ________.

A. of low quality   B. yummyC. of high nutrition  D. healthy

 

(BBC)The "father of the personal computer" who kick-started the careers of Microsoft founders Bill Gates and Paul Allen has died at the age of 68. Dr Henry Edward Roberts was the inventor of the Altair 8800, a machine that led to the home computer age.

Gates and Allen contacted Dr Roberts after seeing the machine on the front cover of a magazine and offered to write software for it. The program was known as Altair-Basic, the foundation of Microsoft's business. "Ed was willing to take a chance on us - two young guys interested in computers , and we have always been thankful to him," the Microsoft founders said in a statement.

 Apple co-founder Steve Wozniak told technology website CNET that Dr Roberts had taken " a critically important step that led to everything we have today". [来源:学,科,网Z,X,X,K]

Dr Roberts was the founder of Micro Instrumentation and Telemetry Systems (MITS), originally set up to sell electronics parts to model rocket hobbyists. The company went on to sell electronic calculator parts, but was soon overshadowed by bigger firms.

In the mid-1970's, with the firm struggling with debt, Dr Roberts began to develop a computer kit(配套零件) for hobbyists. The result was the Altair 8800. The $395 kit (around £1,000 today) was featured on the cover of Popular Electronics in 1975, resulting in a flood of orders.

Amongst those interested in the machine were Paul Allen and Bill Gates. The pair contacted Dr Roberts, offering to write software that would help people program the machine. The pair finally moved to Albuquerque - the home of MITS - where they founded Micro-Soft, to develop their software.

Dr Roberts sold his company in 1977. He died in hospital on 1 April after a long period of pneumonia.(肺炎)

 

1.Why did Dr Roberts probably decide to sell his company?

A. Because he was in heavy debt in the mid-1980's .

B. Because he wanted to take a chance on Gates and Allen.

C. Because he wanted to develop a computer kit for hobbyists.

D. Because he had difficulty competing with big companies. 

2.What do we know about MITS?

A. It was set up by Steve Wozniak.

B. It sold electronics parts to big firms.

C. It is located in Albuquerque.

D. It is a technology website.

3.We can learn that Popular Electronics is likely to be  ____.

A. a newspaper   B. a magazine   C. a Website   D. an organization

4.What is the best title of this passage?

A. The story of the Altair 8800

B. The founder of MITS

C. Father of the personal computer died

D. The story of Dr Roberts

 

 

Whether playing, shopping, studying, or just surfing, today’s kids are taking advantage of all the World Wide Web has offered. When it comes to their personal information online, though, who’s in charge? The Federal Trade Commission has established new rules to make sure that youngsters’ privacy (隐私) is protected while they are online.

Website operators must:

Post the privacy policy. Websites directed to children or to collecting information from kids under 13 must post a notice of their information-collection practices that includes:

*Types of personal information they collect from kids, such as name, home address, e-mail address, or hobby.

*How the site will use the information, for example, to notify contest winners, or make the information available through a child’s participation in a chat room.

*Whether personal information is forwarded to a third party.

Get parental permission. In many cases, a site must obtain parental permission before collecting, using, or disclosing personal information about a child. Permission is not required when a site is collecting an e-mail address to respond to a request from the child, to provide notice to the parent, to ensure the safety of the youngster or the site, or to send a newsletter—as long as the site notifies parents and gives them an opportunity to say no to the arrangement.

Parents should:

Look for a privacy policy on the website. The policy must be available through a link on the website’s homepage, or on the homepage of the section for kids. Read the policy closely. If you find a website that doesn’t post basic protections for children’s personal information, ask for details about their information-collection practices.

Decide whether to give permission. You can give permission and say no later to collecting, using or disclosing your children’s information.

Ask to see the information your child has given. Make sure that your kid’s information isn’t given out improperly.

61. Why has the Federal Trade Commission established new rules?

A. Because the privacy of kids is used for business competition.

B. Because kids are using the Internet in a wrong way.

C. Because the privacy of kids should be safe.

D. Because kids are using the Internet too much.

62.According to the text, which of the following websites must post its privacy policy?

A. A website aimed at children who are to start school.

B.A website aimed at survivors of cancer in childhood.

C. A website aimed at teachers of science.

D.A website aimed at single parents.

63. Without the parents’ permission, website operators CANNOT        .

A. respond to a request from the children

B. take measures to improve the kids’ safety

C. advertise with the children’s picture

D. send newsletters by e-mail

64. The text mainly talks about            . 

 A. reducing crime online

 B. reducing false information online

 C. protecting equal competition online

 D. protecting kids’ privacy online

 

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