Shopping is not as simple as you may think ! Much has to be done for the producers before putting the products on the shelf.

  Color, for example, changes a lot according to what the producers are trying to sell. Health foods are packed in greens, yellows or browns because we think of these as healthy colors.

  When some kind of medicine was brought out recently, researchers found that the color of the package caused the shoppers to lose interest because they made the product look ineffective(无效的). At last, it came on the market in dark blue and white blue because we think of it as safe, and white as calm.

  The she of a package can also attract a shopper, although quite often a bottle doesn't hold as much as it appears to.

  It is said that the better - known companies spend about 40 percent of the cost of the product itself on packaging!

  The most successful producers know that it's not enough to have a good product. The head of Pears Soap, who for 25 years has used pretty little girls to sell their goods, came to the conclusion: "Any fool can make soap, but it takes a talent to sell it."

44. Why did the shoppers lose interest in the medicine?

   A. Because of the size of the product.    B. Because of the color of the product.

   C. Because of the color of the package.   D. Because of the cost of the product.

45. If a new product costs $ 60, how much money may be spent on packaging?

   A. $ 24        B. $ 36      C. $ 40       D. $ 60

46. Which of the following is the key to the success in product sales?

   A. The way to sell goods.         B. A good product.

   C. The one who makes a product.      D. A nice color.

47. The passage is mainly about _______on shopping.

   A. the advantages of products       B. the importance of packaging

   C. the size of a package         D. the cost of packaging

A doctor was once teaching a class of medical students at a famous hospital in Edinburge. An injured man was brought in, and the doctor turned to one of his students and asked him, "What's wrong with this man?"

"I don't know, sir," the student answered. "Shall I examine him and find out?"

"There' s no need to examine him," said the doctor. "You should know without asking questions. He has hurt his right knee. Didn't you notice the way he walked? He hurt it by burning it in the fire. You see his trousers leg is burnt away at the knee. This is Monday morning. Yesterday was fine, but on Saturday the roads were wet and muddy. The man' s trousers are muddy all over. The man fell down on Saturday night. "

  The doctor then turned to the man and said, "You had your pay on Saturday and went to a public house and drank too much. You got muddy and wet on the way home. Because you had drunk too much, you fell on the fire and burnt your knee. Is that right?

   "Yes, sir," said the man.

41. The medical students were having a lesson _______.

   A. at the library            B. in a classroom

   C. at a well - known hospital       D. in a medical school

42. Which is the right order according to the passage?

  A. He burnt his knee. B.He got drunk. C.He fell down and got muddy..DHe had his pay.

43. From the passage we know that _______is very important for medical students.

   A. watching and thinking         B. taking good care of others

   C. learning from others          D. teaching

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