题目内容

I have always heard that walking under a ladder brings bad luck, but I’ve never thought so .I have walked under ladders many times, but I have never met anything bad before. It’s the damn with black cats. People say if a black cat crosses before you, it means bad luck .I have never thought that until this afternoon But ever since I heard my student Sam’s story .I’ve begun thinking about whether it was true.

This afternoon, Sam was walking down the street thinking about something, so he wasn’t paying attention to where he was going. He walked right under a ladder standing against a building. A black cat ran out of a door just at that moment, and Sam fell over it, his head hit the ladder. A man washing the window was at the top of that ladder and the dirty water went down through the air. Poor Sam! He got wet all over.

阅读短文内容,判断正(T)误(F)

1.At first, the writer believed that walking under a ladder would bring bad luck.

2.A black cat crossing will bring you good luck when you are walking.

3.This afternoon ,the writer’s son Sam was walking down the street thinking about something

4.When Sam was walking under a ladder ,a black cat ran out of a door.

5.Sam had bad luck that afternoon.

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Advertising gives useful information about which products to buy. But modern advertising does more than gives news about products and services. Today's advertisements, or ads, try to get consumers(消费者) to buy certain brands(品牌) .Writers of advertising are so skillful that they can sometimes persuade(说服) a consumer to wear a certain kind of clothing, eat a special kind of cereal(麦片), or see a movie . Consumers might never even want a product if they did not see or hear advertisements for it.

For example, you probably do not need the newest cereal in the supermarket. There are probably many cereal brands on your kitchen shelves. You may not have space on your shelf for another. But if you see ads about a new cereal that is your extra -tasty and has a free prize in the box, you may want it. Advertising must get attention. To be effective(有效), it must be exciting, entertaining, or provide some pleasure. The secret of writing good advertising copy is to offer a good idea as well as a product. The idea is what the ad is really selling. One example is an ad that says eating a certain cereal will make a person do well in sports. That cereal brand may sell better if consumers think it offers strength and energy.

1.What is discussed in this passage?

A. The content(内容) of modern advertising.

B. The skills of modern advertising.

C. The results of modern advertising.

D. The writing of modern advertising.

2. From the passage, we can infer that _________

A. modern advertising has less influence on customers

B. once customers see ads about a new cereal, they are sure to buy it

C. cereal can make people strong

D. cereal is a kind of food which is popular among people

3.What can we infer from the passage?

A. Customers can easily be persuaded by advertisements.

B. Customers should be persuaded by advertisements.

C. It's impossible for customers to buy a product without advertisements.

D. Customers buy products according to their demands rather than the advertisements.

Martin Lynch, an American businessman, had been going on vacation to a small Mexican fishing village for a number of years. One morning while going for a walk along the beach, he saw his friend Pablo Perez, a local fisherman. Martin watched Pablo unload the fish from his boat and pack it in a box.

Martin noticed Pablo was smiling and looked very happy. He could also see several large fish in the boat. Martin greeted Pablo and asked how long it took to catch the fish. “Just a few hours,” replied Pablo. Martin asked, “Why didn’t you stay longer and catch more fish?” “I have enough for my family,” Pablo said. “And what do you do with the rest of your day?” asked Martin. “I take a nap, play with my children, spend time with my wife, and go into the village to see my friends and play cards, I have a full and busy life.” Martin explained that if Pablo worked longer hours and caught more fish, he could make more money. With the extra money, Pablo could buy more boats and catch money more fish. By selling the fish, Pablo could open his own factory and sell direct to supermarkets.

“Then what?” asked Pablo. “Well you would probably have to move to Mexico City to run the business. Finally, you would be able to sell your business and make millions of dollars,” replied Martin. “How long will that take?” asked Pablo.

Martin thought for a while and said it would probably take at least 15 years.

“And then what” asked Pablo.

“Well, that’s the best part,” Martin said. “You will be able to retire and buy a house near the ocean, sleep longer, play with your children, spend more time with your wife, see your friends, and play cards.”

1.What is the story mainly about?

A. A businessman and a fisherman have become friends.

B. A businessman learns how to fish from a fisherman.

C. A businessman wants to become a businessman.

D. A businessman gives advice to a fisherman.

2. What makes the Mexican fisherman happy is ______________.

A. many friends to visit him

B. a full and busy life

C. more boats and more fish

D. the house near the ocean

3. How can the fisherman make more money in the businessman’s view?

A. By buying a supermarket.

B. To move to Mexico City.

C. By selling his own business.

D. To work longer and catch more fish.

4.The underlined word “unload” in the passage means ____________.

A. put … into B.take…away

C. break down D. set off

5. We can know from the passage that ____________.

A. the fisherman will stay the same with his life

B. the fisherman will leave the village for Mexico City

C. the business man will buy the fisherman’s boat

D. it takes all day for the fisherman to catch large fish

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