摘要:56.Which of the following tables can best match the slogans with their brands? A Slogan Brand B Slogan Brand Obey your thirst. Volkswagen Obey your thirst. Canon If anyone can, Canon can. Eastern Airlines If anyone can, Canon can. Volkswagen The wings of man. Casio Watches The wings of man. Eastern Airlines Drivers wanted. jobworld. com. uk Drivers wanted. Casio watches Technology for life. Sprite Technology for life jobworld. com. uk Download a better future. Canon Download a better future. Sprite C Slogan Brand DD Slogan Brand Obey your thirst. Casio Watches Obey your thirst. Sprite If anyone can, Canon can. Canon If anyone can. Canon can. Canon The wings of man Eastern Airlines The wings of man. Eastern Airlines Drivers wanted. Sprite Drivers wanted. Volkswagen Technology for life. jobworld. com. uk Technology for life Casio Watches Download a better future. Volkswagen Download a better future. jobworld. com. uk E You are from a middle- class family, and live in a normal-size home without any showy possessions, but you are surrounded by surprising consumption. This contrast is beginning to bother your 6-year-old son. You are worried that he will want to live as they do, and wonder if you should move. Sometimes big pocket money, joyful birthday parties, special playrooms and super-big houses tell you that your neighbors probably have more money than you do, and that they’re not as careful as you are with money, but you may find that they cook and dig in the garden with their children just as often as you do, talk with them as freely and read to them every night. Or you may find that some of these parents stay in one wing of their big house while their child plays by himself, way off in a wing of his own. In that unfortunate case, he is basically growing up alone without being looked after properly, but this can happen to a child who lives in a normal-size house, too, if he has a TV, a computer and a few video games in his room. Even the most caring parent doesn’t walk in and out of it to see what show her child is watching, what Internet site he has found and if he’s still playing that video game. Too much uncontrolled screen time may lead to a certain loss of innocence,but mostly this child will lose the sense of unity and satisfaction, and if it doesn’t , you might decide to move. Don’t judge your neighborhood too harshly.though. There are some things that are right with almost any neighborhood and some things that are wrong with the best of them-like those super-big houses. The wealth of their owners-and the way they throw money around-may make your son feel sorry for himself, unless you help him understand that you and his dad save some of the money, give some to people who don’t have enough and use the rest to pay for whatever the family needs. Children want-should be provided with-explanations when their parents don’t give them what they want.

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On hearing the words “Just do it!”, you will know there is a Nike product nearby.If it’s “Always Coca-Cola”, you can be sure someone wants to sell you a refreshing drink.

An advertising slogan(广告标语) is to a brand what eyes are to a person.The slogan helps people understand the brand better by telling them what it wants to sell to its customers.Good slogans leave a message inside people’s minds.It’s almost certain that every brand has a popular slogan.

Here are a few examples:

“Just do it!”—This slogan speaks out to teens.It tells them to do something, but only if they think it’s worth it.And if so, why not do it wearing Nike?

 “Always Coca-Cola.”—Coke’s slogans change every few years, but this one has enjoyed a lasting popularity because it shows the brand’s spirit.It seems to say “Coke is the only drink there is; there are no other forms of drinks.”

“Share moments, share life.”—This slogan from Kodak connects photos and beauty.It asks people to remember the happy moments in life by taking photos of them—using Kodak film of course!

1.What would be the best title for the text?

A.Just Do It!                                   B.Slogan And Brand

C.Famous Slogans                       D.What Is A Good Slogan?

2.Which of the following can best explain the underlined sentence (paragraph 2)?

A.A good advertising slogan should draw people’s attention.

B.A brand should have an advertising slogan just as people have eyes.

C.An advertising slogan is as important to a brand as eyes are to a person.

D.An advertising slogan acts as the eyes of a brand.

3.The word “them” in the last paragraph refers to____.

A.people                                         B.the happy moments

C.photos and beauty                     D.Kodak film

4.Which of the following tables can best match the slogans with their brands?

AA

Slogan

Brand

BB

Slogan

Brand

Obey your thirst.

Volkswagen

Obey your thirst.

Canon

If anyone can,

Canon can.

Eastern Airlines

If anyone can, Canon can.

Volkswagen

The wings of man.

Casio Watches

The wings of man.

Eastern Airlines

Drivers wanted.

jobworld.co.uk

Drivers wanted.

Casio watches

Technology for life.

Sprite

Technology for life

jobworld.co.uk

Download a better future.

Canon

Download a better future.

Sprite

CC

Slogan

Brand

DD

Slogan

Brand

Obey your thirst.

Casio Watches

Obey your thirst.

Sprite

If anyone can, Canon can.

Canon

If anyone can.Canon can.

Canon

The wings of man

Eastern Airlines

The wings of man.

Eastern Airlines

Drivers wanted.

Sprite

Drivers wanted.

Volkswagen

Technology for life.

jobworld.co.uk

Technology for life

Casio Watches

Download a better future.

Volkswagen

Download a better future.

jobworld.co.uk

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阅读理解

  On hearing the words“Just do it!”, you will know there is a Nike product nearby.If it's“Always Coca-Cola”, you can be sure someone wants to sell you a refreshing drink.

  An advertising slogan(广告标语)is to a brand what eyes are to a person.The slogan helps people understand the brand better by telling them what it wants to sell to its customers.Good slogans leave a message inside people's minds.It's almost certain that every brand has a popular slogan.

  Here are a few examples:

  “Just do it!”-This slogan speaks out to teens.It tells them to do something, but only if they think it's worth it.And if so, why not do it wearing Nike?

  “Always Coca-Cola.”-Coke's slogans change every few years, but this one has enjoyed a lasting popularity because it shows the brand's spirit.It seems to say“Coke is the only drink there is; there are no other forms of drinks.”

  “Share moments, share life.”-This slogan from Kodak connects photos and beauty.It asks people to remember the happy moments in life by taking photos of them-using Kodak film of course!

(1)

What would be the best title for the text?

[  ]

A.

Just Do It!

B.

Slogan And Brand

C.

Famous Slogans

D.

What Is A Good Slogan?

(2)

Which of the following can best explain the underlined sentence(paragraph 2)?

[  ]

A.

A good advertising slogan should draw people's attention.

B.

A brand should have an advertising slogan just as people have eyes.

C.

An advertising slogan is as important to a brand as eyes are to a person.

D.

An advertising slogan acts as the eyes of a brand.

(3)

The word“them” in the last paragraph refers to ________.

[  ]

A.

people

B.

the happy moments

C.

photos and beauty

D.

Kodak film

(4)

Which of the following tables can best match the slogans with their brands?

[  ]

A.

B.

C.

D.

查看习题详情和答案>>

阅读理解

  On hearing the words “Just do it!”, you will know there is a Nike product nearby.If it’s “Always Coca Cola”, you can be sure someone wants to sell you a refreshing drink.

  An advertising slogan is to a brand what eyes are to a person.The slogan helps people understand the brand better by telling them what it wants to sell to its customers.Good slogans leave a message inside people’s minds.It’s almost certain that every brand has a popular slogan.

  Here are a few examples:

  “Just do it!”-This slogan speaks out to teens.It tells them to do something, but only if they think it’s worth it.And if so, why not to do it wearing Nike?

  “Always Coca-Cola.”-Coke’s slogans change every few years, but this one has enjoyed a lasting popularity.Because it shows the brand’s spirit.It seems to say “Coke is the only drink there is; there are no other forms of drinks.”

  “Share moments, share life,”-This slogan from Kodak connects photos and beauty.It asks people to remember the happy moments in life by taking photos of them-using Kodak film of course!

(1)

What would be the best title for the text?

[  ]

A.

Just Do It!

B.

Slogan and Brand

C.

Famous Slogans

D.

What Is a Good Slogan?

(2)

Which of the following can best explain the underlined sentence(in Paragraph 2)?

[  ]

A.

A good advertising slogan should draw people’s eyes.

B.

A brand should have an advertising slogan just as people have eyes.

C.

An advertising slogan is as important to a brand as eyes are to a person.

D.

An advertising slogan acts as the eyes of a brand.

(3)

The word “them” in the last paragraph refers to _________.

[  ]

A.

people

B.

the happy moments

C.

photos and beauty

D.

Kodak films

(4)

Which of the following tables can best match the slogans with their brands?

[  ]

A.

B.

C.

D.

(5)

From this passage, we can conclude that the writer expresses his opinions in the way of _________.

[  ]

A.

metaphor

B.

persuasive language

C.

comparison

D.

giving examples

查看习题详情和答案>>

阅读理解

  On hearing the words“Just do it!”, you will know there is a Nike product nearby.If it's“Always CocaCola”, you can be sure someone wants to sell you refreshing drink.

  An advertising slogan is to a brand what eyes are to a person.The slogan helps people understand the brand better by telling them what it wants to sell to its customers.Good slogans leave a message inside people's minds.It's almost certain that every brand has a popular slogan.

  Here are a few examples:

  “Just do it!”-This slogan speaks out to teens.It tells them to do something, but only if they think it's worth it .And if so, why not do it wearing Nike?

  “Always CocaCola.”-Coke's slogans change every few years, but this one has enjoyed a lasting popularity because it shows the brand's spirit.It seems to say“Coke is the only drink there is; there are no other forms of drinks.”

  “Share moments, share life.”-This slogan from Kodak connects photos and beauty.It asks people to remember the happy moments in life by taking photos of them-using Kodak film of course!

(1)

What would be the best title for the text?

[  ]

A.

Just Do it!

B.

Slogan And Brand

C.

Famous Slogans

D.

What Is A Good Slogan?

(2)

Which of the following can best explain the underlined sentence(paragraph 2)?

[  ]

A.

A good advertising slogan should draw people's attention.

B.

A Brand should have an advertising slogan just as people have eyes.

C.

An advertising slogan is as important to a brand as eyes are to a person.

D.

An advertising slogan acts as the eyes of a brand.

(3)

The word“them”in the last paragraph refers to ________.

[  ]

A.

people

B.

the happy moments

C.

photos and beauty

D.

Kodak films

(4)

Which of the following tables can best match the slogans with their brands?

[  ]

A.

B.

C.

D.

查看习题详情和答案>>

阅读理解

  On hearing the word “Just do it!”, you will know there is a Nike product nearby.If it’s “Always Coca-Cola”, you can be sure someone wants to sell you a refreshing drink.

  An advertising slogan is to a brand what eyes are to a person.The slogan helps people understand the brand better by telling them what it wants to sell to its customers.Good slogans leave a message inside people’s minds.It’s almost certain that every brand has a popular slogan.

  Here are a few examples:

  “Just do it!”——This slogan speaks out to teens.It tells them to do something, but only if they think it’s worth it.And if so, why not to do it wearing Nike?

  “Always Coca-Cola.”——Coke’s slogans change every few years, but this one has enjoyed a lasting popularity.Because it shows the brand’s spirit.It seems to say “Coke is the only drink there is; there are no other forms of drinks.”

  “Share moments, share life,”——This slogan from Kodak connects photos and beauty.It asks people to remember the happy moments in life by taking photos of them——using Kodak film of course!

(1)

What would be the best title for the text?

[  ]

A.

Just do it!

B.

Slogan and Brand

C.

Famous Slogans

D.

What is a Good Slogan?

(2)

Which of the following can best explain the underlined sentence(paragraph 2)?

[  ]

A.

A good advertising slogan should draw people’s attention.

B.

A brand should have an advertising slogan just as people have eyes.

C.

An advertising slogan is as important to a brand as eyes are to a person.

D.

An advertising slogan acts as the eyes of a brand

(3)

The word “them” in the last paragraph refers to _________.

[  ]

A.

people

B.

the happy moments

C.

photos and beauty

D.

Kodak films

(4)

Which of the following tables can best match the slogans with their brands?

[  ]

A.

B.

C.

D.

查看习题详情和答案>>

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