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8£®Every year millions of people around the world die due to smoking£®This costs countries lots£¨46£©ofmoney and causes great damage to the welfare of the people£®There are huge numbers of smokers in Asia£®This is£¨47£©whywe have chosen anti-smoking as the subject of our ad campaign£®The target audience is high-school teenagers£®Our main aim is to discourage young people from£¨48£©smoking£¨smoke£©£®Our research shows that young people care about£¨49£©their£¨they£© health and future£®We will educate them about the bad physical effects of smoking and how smoking affects those people around them£®We will explain all the£¨50£©advantages£¨advantage£© of not smoking£¬such as saving money which£¨51£©canthen be spent on other things£®Our interviews also indicate that young people£¨52£©are£¨be£© concerned about what is cool and what their friends like£®We will show how smoking is not cool or£¨53£©attractive£¨attract£©£¬because it£¨54£©makes£¨make£© people smell terrible£¬and gives them bad teeth£¬skin and fingernails£®If we can convince young people not to start£¬they might then urge their parents and other people to give£¨55£©upsmoking£¬too£®
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