题目内容

As any parent with an iPhone or an iPod Touch knows, mobile apps (手机软件) can be an engaging and entertaining experience for kids. Now, a new study of PBS Kids suggests that the experience can be an educational one as well.
The study, which was administered by PBS under a grant from the Department of Education, first tested the vocabulary level of a group of 90 Title 1 school children, aged 3 to 7. Then, the children were each given two weeks with an iPod Touch loaded with the Martha Speaks Dog Party app created by PBS Kids.
The study monitored how the children used the iPod, during what hours, and in what context. On average, the study found that kids played with the iPod Touch for a total of 5 hours across the two weeks, with half that time spent playing the Martha Speaks app. At the end of the two week trial, the children were given another vocabulary test, which revealed an increase in vocabulary acquisition by as much as 31 per cent.
The study findings are particularly useful as smart phones and mobile devices have become increasingly popular among families and parents are faced with a proliferation of mobile apps designed for kids. According to a recent Nielsen study, smart phone usage is 12% higher in households with children than other households.
“Mobile apps can be a great learning tool in the hands of children,” said Lesli Rotenberg, SVP, Children’s Media, PBS. “This research is important in helping to better understand and guide the development of new apps that improve the value of children’s screen time with significant educational outcomes.”
So what does it all mean? Well, at the very least it will help parents get over that guilty feeling when they hand over their iPhone or iPod Touch for a little peace and quiet. At best, it provides more evidence that mobile devices and apps do indeed have educational value and could be an important part of the child-learning process for many years to come.
小题1:What Lesli Rotenberg said in the fifth paragraph suggests that      .
A.he has a positive attitude towards mobile apps
B.he thinks children should never use smart phones
C.he is doubtful about mobile apps designed for children
D.he thinks parents should be careful with mobile apps for children
小题2:The underlined sentence in the last paragraph implies that      .
A.parents will feel more comfortable giving kids iPhone or iPod Touch
B.parents will know what kind of mobile phones are suitable for kids
C.parents will know what children do with mobile phones
D.parents can watch over their children now and then
小题3:What would be the best title of the text?
A.The popularity of smart phones among kids
B.The entertaining function of smart phones
C.Smart phones make kids learn more.
D.It’s too early for kids to use smart phones

小题1:A
小题2:A
小题3:C

试题分析:可知本文讲述的是手机软件对孩子学习的积极的影响,让孩子的词汇量增加,让孩子学会了更多的知识。
小题1:A 推理题。根据本段This research is important in helping to better understand and guide the development of new apps that improve the value of children’s screen time with significant educational outcomes.”可知他对于手机软件的学习功能是持肯定的态度的。故A正确。
小题2:.A 推理题。根据本句Well, at the very least it will help parents get over that guilty feeling when they hand over their iPhone or iPod Touch for a little peace and quiet.可知原来父母亲为了求的安静而把手机给孩子玩耍。现在这个研究发现玩手机对孩子的学习是有好处的。这就给这样做的父母亲一个安慰。故A正确。
小题3:C 主旨大意题。根据文章第一段As any parent with an iPhone or an iPod Touch knows, mobile apps (手机软件) can be an engaging and entertaining experience for kids. Now, a new study of PBS Kids suggests that the experience can be an educational one as well.可知本文讲述的是手机软件对孩子学习的积极的影响,让孩子的词汇量增加,让孩子学会了更多的知识。故C正确。
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Newspapers in Great Britain vary greatly in their ways of carrying the news. There are serious papers for those who want to know about important happenings everywhere, both at home and abroad. There are popular newspapers for those who prefer entertainment to information.
The London newspaper that is best known outside Great Britain is probably the Times. It began in 1785, and is well accepted for believable news and serious opinions on the news. It calls itself an independent paper, which means that it does not give its support to a particular political party. Its leading articles give the opinions of the editors, not those of the owners of the paper.
Letters to the editor are printed in the newspaper. These parts of the Times are always interesting. Most of the letters are serious subjects. But from time to time there will be long letters on the subject which is not at all serious, perhaps on a new fashion of dress, or the bad manners of the young people, compared with manners of thirty years ago.
小题1: If you want to get pleasure, please buy yourself         .
A.a serious newspaperB.foreign newspaper
C.any independent paperD.a popular newspaper
小题2:The Times is an independent paper because        .
A.it supports no political parties
B.it is not controlled by the British Government
C.it gives special support to all the political parties.
D.the editor’s opinions are not examined by the owners of the paper
小题3: The underlined word “vary” in the passage probably means “       ”.
A.improveB.compete with each other
C.are differentD.keep in touch with each other
Ceaseless technology. A punishing workweek. That to –do list that keeps multiplying. It is no wonder many of us find it difficult to have a sufficient amount of sleep. But will sleeping more on the weekend make up for hours of lost snoozing (小睡)? One sleep expert, W. Christopher Winter raised the question.
Sleeping binge
Getting eight hours of shut-eye each night is generally recommended, but many people don’t. As the week rolls from Monday to Friday, they accumulate a sleep debt. Spending a few extra hours in bed on a Saturday morning, people assume, will help them “ catch up” on lost sleep. They’re likely right, “ Nobody knows how long the horizon is, probably a few nights, but studies show that recovery sleep in the short term does work,” says Dr. Winter, a member of the American Academy of Sleep Medicine.
Sleep banking
Recent data suggests that banking sleep in advance of a long night can actually offset (补偿) upcoming sleep deprivation(丧失). If you knew you were going to have to stay up all night on a particular day, for example, you could sleep for 10 hours a day for multiple days before the event, and be fine, Dr. Winter says. Just plan ahead.
Routine (惯例的)naps
A scheduled nap is healthier than catching up on or banking sleep. “ Because sleep extension can make you feel groggy (昏昏沉沉), I always recommend a short nap [if a person feels they need it ], at the same time, every day,” says Dr. Winter. He adds that 25 minutes is ideal. “ When you schedule a short nap, your body anticipates it and slows down, without falling into a deep dream sleep,” he says. That refreshing, scheduled break is better than an occasional weekend lie-in. “ The body likes routine,” he says, “ When it’s prepared, it works more efficiently.”
小题1:From Monday to Friday, many people _________.
A.accumulate a sleep debtB.have no time to sleep
C.work hard to achieve their goalsD.have to stay up all nights
小题2:Research shows that in the short term________.
A.a nap have no effect on work
B.a nap have effect on work
C.recovery sleep does work
D.recovery sleep doesn’t work
小题3:If a soccer fan wants to stay up all night to watch two World Cup semi-finals, it may help if ________.
A.he keeps taking a nap for a week
B.he sleeps for 8 hours a day for days
C.he keeps sleeping for 2 days
D.he banks sleep in advance
小题4:What is better than banking sleep, according to Dr. Winter?
A.Sleeping bingeB.Recovery sleep
C.Scheduled napsD.Sleep extension
小题5:What would be the best title for the passage?
A.Sleep MattersB.Disadvantage of Sleeping Binge
C.Advantage of Routine NapsD.How to Sleep Well
Travel can be a lifesaver. But in today’s economy (经济) with airlines adding new fees almost daily and ticket prices sharply on the rise, many have written off travel as too expensive. However, with a few saving tricks and a little research, there are still lots of great deals to be had on airline tickets and more.
Early Bird Gets the Deal.
Travel experts say that there are certain times of day when more deals are available. Airfares can change three times a day as airlines adjust their prices to fill up flights. Early morning is when the fares tend to be lowest.
What Wouldn’t a Business Traveler do?
Flying when business travelers don’t can save you big money. Most business travelers fly on Mondays and Fridays, so Tuesday and Wednesday are the best days. Airlines will usually lower their prices on these days to aggressively try and fill empty seats.
 
                                
Fly to popular places at unpopular times. The slowest time of the year for travel is in the Fall between Labor Day and Thanksgiving. Again, to try and fill more empty seats, the airlines will lower prices and offer better deals to get people to fly during this time of the year.
Package Deals
Many times the best deals on airfare can be found as part of a package rate. Most travel sites have package rates available. Often, the entire package (hotel, airfare, rental car) is cheaper than just the plane ticket on another site. Even if you don’t need the rental car, with the money you’ve saved on the flight, you can afford to take a taxi. These deals are especially good on last minute bookings.
With a little inside knowledge and some good timing, you can get yourself a steal on a ticket to the vacation you thought was out of reach.
小题1:Which would be the best title for the text?
A.Tips on Vocation Travelling
B.Advice for Business Travelers
C.The Effect of Economy on Airlines
D.Tricks of Finding the Cheapest Flights
小题2:Many people have to cancel their travel plan because they _____.
A.have no saving tricksB.consider economic reasons
C.seldom do researchD.can’t have great deals
小题3:Which of the following can be filled in the blank in the text?
A.Fly to popular places.
B.Don’t Miss the Holydays.
C.Better Avoid the Crowds.
D.Lose No Chance for Travelling.
小题4:What can we learn from the last paragraph?
A.Saving tricks can make the seemingly impossible vacation possible.
B.Inside knowledge and good timing help you to steal tickets from airlines.
C.Vacation will be out of reach without inside knowledge and good timing.
D.Who thinks the vacation is out of reach never grasps the tricks of saving.
If a business wants to sell its products internationally, it had better do some market research first. This is a lesson that some large American corporations have learned the hard way.
What’s in the name?
Sometimes the problem is the name. When General Motors introduced its Chevy Nova into Latin America, it overlooked the fact that Nova in Spanish means “It doesn’t go”. Sure enough, the Chevy Nova never went anywhere in Latin America.
Translation problems
Sometimes it is the slogan that doesn’t work. No company knows this better than Pepsi-Cola, with its “Come alive with Pepsi!” campaign. The campaign was so successful in the United States , Pepsi translated its slogan literally for its international campaign. As it turned out , the translations weren’t quite right. Pepsi was begging Germans to “Come out of the grave(坟墓)” and telling the Chinese that “Pepsi brings your ancestors(老祖宗) back from the grave.”
A picture’s worth a thousand words
Other times, the problem involves packaging . A picture of a smiling baby has helped sell countless jars of Gerber baby food. When Gerber started selling baby food in Africa, they used the same packaging as in the US, with the smiling baby on the label. Later they learned that in African countries, the picture on the jar shows what the jar has in it, for many people there can’t read.
Twist of fate
Even the culture and religious factors and pure coincidence can be involved. Thorn McAn shoes have a Thorn McAn “signature” inside. To people in Bangladesh, which is a Muslim country, this signature looked like Arabic script for the word Allah. In that country, feet are considered unclean, and Muslims felt the company was offending God’s name by having people walk on it.
小题1:From the text we learned that _________.
A.Chevy Nova was brought in Latin America
B.General Motors did the best market research of all companies
C.Pepsi still sold well in China owing to the translation problems
D.the “Come alive with Pepsi” campaign worked well in the US
小题2:What was “Gerber’s problem”?
A.A translation problemB.Cultural factor
C.Religious factorD.The picture on the jar
小题3:For what reason were Thorn McAn shoes turned down in Bangladesh?
A.They are not designed attractively
B.Their advertisements are not persuasive
C.A signature looking like the word Allah was in the shoes
D.Problem for Thorn McAn was the company’s name
小题4:What does the text mainly tell us?
A.Lessons from some large corporations.
B.How to make use of advertisements
C.The importance of market research
D.The importance of packaging
No matter what type of business you run, it has to deal with situations in which things go wrong from your customer’s point of view. Complaints can be a great source of information for the organizations. So it’s important to learn to deal with customer complaints efficiently.
Firstly, listen actively to what the customer has to say by keeping comfortable eye contact and giving full attention with no interrupting. You should also show your customer that you do understand him.
Secondly, when receiving a complaint you should apologize for the failure the customer has identified. It’s important for you to know that your apology must appear authentic to the customer, and not an empty exercise. And also you should show the customer you’ve accepted the responsibility and provide him with choices if you have some in hand or otherwise assure the customer you’ll do something about his complaint.
Thirdly, talk with the consumer and discover the best means to resolve his problem. There will be times when, after gathering the facts of a situation, you’ll be unable to resolve the problem immediately. In this case it’s important to let your customer know how long it’ll take to take action on his complaint.
Fourthly, a simple “Thank you” is one way to let the customer know you appreciate the time and effort he has taken to inform you about a problem with your company’s service or product you need to know about.
Lastly, give your customer something that shows your appreciation for him giving the feedback to you. And let him know you’re sorry for the mistake that was made. It isn’t necessary to give something that is costly; but a coupon(赠券) for a free drink or movie is fine.
Your professional and well-organized method of dealing with your customer complaints is one more way that will make you stay ahead of your competitors.
小题1:What does the passage mainly talk about?
A.Importance of dealing with customer complaints.
B.Effects of customer complaints on business.
C.Tips for handling complaints from customers.
D.Several factors resulting in customer complaints.
小题2:The author thinks that customer complaints _____________.
A.are easy to deal withB.are really quite annoying
C.can actually be avoidedD.are sometimes beneficial
小题3:The underlined word “authentic” in Paragraph 3 most probably means _______.
A.touchingB.believableC.attractiveD.clever
小题4:According to the passage, what is the first thing you should do when facing the customer complaints?
A.Showing sincere attitude.
B.Making an honest apology.
C.Making an absolute promise.
D.Listening to the complaint attentively.
In some countries, people eat rice every day.they eat it two or three times a day, for breakfast, lunch and supper. They can _____ it, fry(煎)it or ______ it into rice noodles. They usually eat it ______ meat, fish and vegetables.
Some people do not eat some kind of______. Muslins, for example, do not eat pork, and Hindus do not eat beef. The Japanese eat a lot of fish. Japan is an island and its ____ go all over the  Pacific(太平洋) looking for fish to ______.The Japanese sometimes eat uncooked fish,and they also eat a lot of rice.
In______ such as Britain, Australia and the United States, the most important food is ______ or potatoes. People there usually make their bread from wheat flour(面粉). They  ______ potatoes in different ways. They can boil them,fry them and roast(烤)them.
In Africa,maize(玉米)is the most important food.______ rice and wheat,maize is a kind of cereal(谷物). African people make the maize ______flour. From this flour they make ______ kinds of bread and cakes. Many Africans are very ______ and they can’t afford to eat much ______ with their cereal. Cereals are a very important kind of food ______ we also need plenty of vegetables and lots of fresh ______.
Some people eat ______fruit and vegetables. They do not eat meat or fish or ______ that comes from animals. They eat only food from ______. Some people say that food from plants is better for us than meat.
小题1:
A.SometimesB.SometimeC.Some timeD.Some times
小题2:
A.drinkB.eatC.haveD.boil
小题3:
A.makeB.turnC.changeD.eat
小题4:
A.asB.likeC.withD.together
小题5:
A.applesB.fishC.meatD.vegetables
小题6:
A.trainsB.planesC.fishing boatsD.life boats
小题7:
A.buyB.weighC.holdD.catch
小题8:
A.the worldB.countriesC.the eastD.developing countries
小题9:
A.breadB.cakeC.flourD.vegetables
小题10:
A.cookB.eatC.makeD.take
小题11:
A.LikeB.AsC.BeingD.With
小题12:
A.ofB.fromC.intoD.up to
小题13:
A.the sameB.differentC.everyD.each
小题14:
A.richB.poorC.strongD.weak
小题15:
A.meatB.maizeC.flourD.bread
小题16:
A.soB.asC.becauseD.but
小题17:
A.riceB.cakesC.fruitD.potatoes
小题18:
A.not onlyB.onlyC.besidesD.except
小题19:
A.somethingB.anythingC.porkD.beef
小题20:
A.plantsB.applesC.pigsD.fish
Dear Michelle,
Why can't my daughter manage her life better? She is 17 and an honor student, but she seems to be wasting her life away with a boyfriend who is holding her back.
He consumes every waking minute of her precious time and smooth-talks her as well.
His goal is to get her to agree to go to the college of his choice, not her choice, and because his grades are lower, his choice will be limited.
I feel like I want to rescue her, but she pushes me away and shuts me out. She has only brought us pride and joy; and now this! Help!
A worried mother
Dear Mother of a 17-year-old Girl,
Hmmmmm. What's the matter with kids today? Remember that song from "Bye Bye Birdie"?
Well if you do not, let me fill you in about teenagers and their life-management skills. Do not expect too much too soon because at the ripe age of 17, life-management is not within their reach, nor should it be.
Life experience creates both the conditions and the skills for management, and if management went before experience, there would be little of it.
Your daughter is an honor student for good reasons. She is smart, studies with intelligence and you have given her good values.
When the time comes for her to apply for college, and she visits the ones that are specifically designed for students at the top of their grade, she will most likely break away from her boyfriend's influence.
It is rare for an honor student to change the path of their academic career for puppy love. That being said, there might be some adolescent wisdom in her behavior after all.
Perhaps she is choosing to worry you, her parents, for unconscious reasons. Being such a good girl and being a steady source of joy might have become a bit too much for her.
Let your daughter have her own private moment of 11th grade rebellion. She deserves a break from perfection.
Michelle
小题1:From the mother's letter we can learn that her daughter              .
A.is being fooled by the boy
B.has fallen behind in her studies
C.doesn't talk much with her mother
D.has chosen which college to attend
小题2:According to Michelle, 17-year-old teenagers              .
A.are too young to manage their life
B.are old enough to live their own life
C.should have management before experience
D.have reached the age of an adult
小题3:The underlined word "puppy-love" refer to          .
A.false loveB.foolish love
C.pure loveD.adolescent love
小题4:Michelle seems to believe that the daughter will finally          .
A.come up with the right decision
B.follow her boyfriend's advice
C.worry her parents for unconscious reasons
D.influence her boyfriend's behavior
小题5:The best title for the passage would be           .
A.College of kids' own choice
B.How can I help my girl?
C.How to manage teenagers' life?
D.A 17-year-old girl and her mother

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