题目内容

3．When you turn on the radio，you hear an advertisement．When you watch television，you hear and see an advertisement．If you turn the pages of a newspaper or magazine，again you find an advertisement．If you walk down the street，you see one advertisement board after another．All day，every day，people who want to sell you something competent to catch your attention．As a result，advertisements are almost everywhere．In the West，advertisements are the fuel that makes mass media（大众媒介） work．The government does not give money to mass media such as TV stations，newspapers，magazines and radio stations．They are all owned privately．So where does the money come from？From advertisements．Without advertisements，there would not be these private businesses．
Have you ever asked yourself what advertising is？Through the years，people have given different answers to the question．For some time it was felt that advertising was a means of"keeping your name before the public"．And some people thought that advertising was"truth well told"．Now more and more people describe it in this way：Advertising is the paid，nonpersonal，and usually persuasive description of goods，services and ideas through various media．
All advertisements try to make people believe that the product，idea，or service advertised can do well to them．Advertisements exist everywhere in our lives．
28．What is the passage mainly about？D
A．The importance of advertisement
B．The society's great need of advertisement
C．The beginning of advertisement
D．The prosperity of advertisement
29．What's the financial source of the privately owned mass media？C
A．The local governments．
B．Their owners'families．
C．Advertisements．
D．The audience．
30．According to the passage，what is one of the features of advertisements？B
A．Advertising is personal opinions that people don't believe them．
B．Advertisements try to make people believe their products are true．
C．Advertisements are unreliable and people don't buy things on line．
D．Advertisements are misleading that people all buy things on shops．
31．Which of the following is true？A
A．Without advertisements，the mass media in the West could not work．
B．In America，the government spend a lot of money on the mass media．
C．About what advertising is，people have no answers to it．
D．People now don't believe the advertisements．

分析 本文属于说明文阅读，作者通过这篇文章主要向我们描述了广告的繁荣，它的特点是广告试图使人们相信他们的产品是真实的，以获得资金支持民营企业和西方的大众媒体．

解答 28．D．主旨大意题．根据最后一段：All advertisements try to make people believe that the product，idea，or service advertised can do well to them．Advertisements exist everywhere in our lives可知文章主要讲广告的繁荣；故选D．
29．C．细节理解题．根据第一段：Without advertisements，there would not be these private businesses可知民营媒体的资金来源是广告；故选C．
30．B．细节理解题．根据最后一段：All advertisements try to make people believe that the product，idea，or service advertised can do well to them可知广告的特点是广告试图使人们相信他们的产品是真实的；故选B．
31．A．推理判断题．根据第一段：In the West，advertisements are the fuel that makes mass media（大众媒介） work可知没有广告，西方的大众媒体就不能工作；故选A．

点评 考察学生的细节理解和推理判断能力，做细节理解题时一定要找到文章中的原句，和题干进行比较，再做出正确的选择．在做推理判断题不要以个人的主观想象代替文章的事实，要根据文章事实进行合乎逻辑的推理判断．

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17．预先，事先，提前in advance．
11．A student is learning to speak British English．He wonders （想知道）：Can I communicate with Americans？Can they understand me？Learners of English often ask：What are the differences between British and American English？How important are these differences？
Certainly!there are some differences between British and American English．There are a few differences in grammar．For example，speakers of British Englishish say"in hospital!"and"Have you a pen？"Americans say"in the hospital!"and"Do you have a pen？"．Pronunciation is sometimes different．Americans usually sound theirs in words like"bird"and"hurt"．Speakers of Birtish English do not sound theirs in these words．There differences between British and American English in spelling and vocabulary．For erample，"colour"and"honour"are British，"color"and"honor"are American．
These differences in grammar，pronunciation，spelling and vocabulary are not important，however．For the most part，British and American English are the same language．

33．According to this passage，a student who is learning to speak American English might be afraid thatA．
A．British people cannot understand him
B．American people cannot understand him
C．the grammar is too hard for him
D．the spelling is too hard for him
34．American English and British English are different inD．
A．spelling   B．pronunciation      C．grammar       D．all of the above
35．What is not mentioned （提及） in the passage？C
A．Whether there are differences between British English and American English．
B．Whether British English and American English are one language or two．
C．How the differences between British English and American English came about．
D．How important the differences are．
18．A third of 15to 18-year-olds in the UK have met someone in person they originally met through social media．
The figure comes from an exclusive online Newsbeat poll（投票） of 1，015British teenagers，put together by Comres．The survey also indicates that a quarter feel happier online than they do in real life．
But overall，real-life relationships are still considered far more important than online ones，according to the findings．Sixty-six per cent polled last month said the number of friends they knew in person was more important to them，compared to 28% who said the same of the number of friends and followers they had online．
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Dr Emma Short，a psychologist at the University of Bedfordshire，said，"The number of teenagers meeting up with people they first befriended online is worrying．Even very sophisticated security experts find it very hard to verify the identity of accounts．When you're 15and you're very effective at identifying friends and risk，it's easy to assume you can do that online．It's not safe in that they may not be who they say they are and you know nothing about them apart from the conversation you've had online-which is a very small part of their lives and the person they may be．"
The survey also indicated：
•25% of teenagers admitted they were addicted to social media．
•25% wished they could give up social media．
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41．From the first two paragraphs we get to know thatD．
A．the majority of the teenagers polled met their net friends
B．more and more British adolescents feel happier online
C．a third of 15to 18-year-olds in the UK make net friends online
D．a little more than 300adolescents surveyed met net friends
42．According to the survey，which of the following statements is TRUE？B
A．Sixty-six per cent polled think it important to meet net friends in person．
B．More British adolescents consider friends in real life are more important．
C.28% polled said they had the same number of online friends as other 66%．
D.28% polled have the same number of real life friends and net friends．
43．What does the underlined word"respondents"in Paragraph 4refer to？D
A．researchers     
B．people      
C．reporters        
D．teenagers
44．Which of the following best conveys Dr Emma Short's view？C
A．The online friends teenagers meet in person are worrying．
B．It's easy for 15-year-olds to make online friends．
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D．The conversation with your virtual friends is helpful．
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A．Negative．
B．Positive．
C．Neutral．
D．Tolerant．
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   In the test，his team carefully chose their story-tellers from 230 members of a patients'community with whom they could most easily relate．Next，they divided their study population into two groups．One received three interactive （互助） DVDs containing the tellers'stories of their experiences in living with and treating their hypertension．The other were given educational discs on an unrelated health topic．The study volunteers reported that they had listened to the DVDs，and after three months，those who heard the stories of the hypertensive patients lowered their blood pressure．
  While the study did not address how the story-telling influenced the patients'behavior，Houston suspects that watching patients of similar backgrounds who had a similar medical experience helped to motivate them to seek medical help to their hypertension．They found that after six months the difference in blood pressure between those who watched the story-tellers and those who observed the unrelated videos remained，suggesting that the story-telling continued to have an effect．
71．We can learn from the text that the pre-recorded videosA．
  A．tell medical histories of hypertension patients
  B．introduce some medical treatments of hypertension
  C．introduce a good lifestyle for hypertensive patients
  D．tell scientific discoveries of the scientist group
72．Houston was surprised to find thatB．
  A．hypertension is really difficult to control
  B．communication has some medical effects
  C．medical treatments have no effect at all
  D．people don't follow the medical requirements
73．Which of the following is true about the study？D
A．The scientists chose 230 patients from a hospital．
  B．Both the groups used the same videos about health topic．
  C．The two groups lowered blood pressure in different degrees．
  D．The story-tellers were hypertension patients as well．
74．The underlined word"address"in the last paragraph most probably meansD．
  A．convince of      B．observe     C．concentrate on       D．announce
75．Which of the following could be the best title of the text？C
  A．The stories of some hypertension patients．
  B．Medical treatments of blood pressure．
  C．Storytelling may help lower blood pressure．
  D．Suggestions about how to lower blood pressure．
12．A new word has suddenly become wildly popular in China-"tuhao"-which loosely translated means"nouveau riche"．There have been more than 100 million references to the word"tuhao"on social media since early September．
It's being used to describe everything from the new People's Daily building，to expensive celebrity weddings full of bling，and the new gold-coloured iPhone．
In Chinese"tu"means earth and"hao"means rich．To say someone is tuhao is to imply they come from a poor peasant background，and have made it rich quick-but don't quite have the manners，or sophistication to go along with it．It's like the term"nouveau riche"，says Professor Steve Tsang at the School of Contemporary Chinese Studies in Nottingham-but has even more negative meanings，suggesting a certain vulgarity（粗俗）．
"Tuhao"is actually an old word-dating back perhaps as far as the Southern Dynasty 1，500 years ago-but it has always meant something rather different．During the communist revolution，from the 1920s to early 1950s，it was widely used to refer to landholders and gentry who would bully those beneath them．
This new usage of the term took off in September after a widely-shared joke about a rich，but unhappy man，who goes to a Buddhist monk for advice，expecting to be told to live a more simple life．The monk replies instead with the phrase："Tuhao，let's be friends!"
Chinese internet users are highly creative in their use of language，and are constantly inventing，and re-inventing words as a way of getting past censorship rules．But in this case，its popularity seems to be down to the fact that it brieflyhttp://www．ks5u．com/expresses China's changing society so well-many people sneerat those with wealth，but are secretly jealous．
51．What is the best title of the passage？A
A．Tuhao，a new popular word in China
B．The long history of Tuhao
C．The new usage of Tuhao
D．Tuhao，a newly-invented Chinese word
52．Which of the following may NOT be considered"tuhao"？D
A．A vulgar nouveau riche 
B．A bully landholder
C．A quick-rich peasant without proper manners
D．A Buddhist monk．
53．The last but one paragraph mainly tells usB．
A．what the new usage of the word is
B．how the word becomes popular again
C．why the unhappy man went to the Buddhist monk
D．what advice the monk gave the unhappy man
54．What does the underlined word in the last paragraph mean？C
A．respect      B．envy    C．underestimate    D．disbelieve．
13．However frequently they areperformed（表演），the works of Beethoven still attract people a lot．

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