题目内容
15.The US government has launched a website,Admongo,to help children think critically about the advertising aimed at them.It claims to provide visitors with an"education"through games and other entertainments.A cartoon man dressed in old time pilot clothing greets visitors to Admongo."Call me Haiz",he says upon arrival in a rocket ship that opens up with a crazy world inside it.The inventors say eight to twelve years old is the age kids develop their critical thinking abilities.Kids of that age are also a big market for advertisers.
The idea behind Admongo is to teach children three things:to identify the advertiser,to know what the advertiser is really saying,and to know what the advertisement is trying to get the child to do.
Children learn these things through a video game.They create their own game character.There are different skin colors,hair styles,eye and mouth shapes,which are up to the kids.Then they begin a trip through ad-land,where there are ads on buses and billboards.The players have to find all the marketing in the neighborhood before they can move on to the next level.The game takes players everywhere ads can be found.It is a complete exploration of the world of marketing.
One such area is food marketing.The Federal Trade Commission (FTC) says it is a big business.The FTC estimates that food,drink and fast-food restaurants spent more than one and a half billion dollars on advertising to young people last year.
The FTC says children are important for three reasons.They buy products.They influence parents and caregivers to buy.And they are the future adult buyers of the products.
A recent study says most advertising aimed at children is for foods of the lowest nutritional value.First Lady Michelle Obama has said she would like to see advertisers marketing healthy foods for children.
46.What is the best title of the text?B
A.The Guide of Admongo
B.An Education Website for Children
C.A Popular Online Video Game
D.A Website Aimed at Children
47.What's the purpose of Admongo?C
A.To attract the biggest market of buyers.
B.To teach children to tell poor products from good ones.
C.To help children know about advertising.
D.To oppose misleading advertising.
48.What can players do in the website game?A
A.Choose hair styles for their character.
B.Shop in a supermarket.
C.Eat in a fast-food restaurant.
D.Play with their peers during the trip.
49.Children are important for advertising because they areB.
A.important for the society
B.the most potential buyers
C.easily influenced by ads
D.easily affected by poor products
50.According to Michelle Obama,lots of food advertised for children areD.
A.healthy B.of high quality
C.yummy D.of low quality.
分析 本文介绍了一个教育孩子关于广告方面知识的网站,以及网站里设置的各种活动.
解答 46.B 主旨大意题.根据文章第一段The US government has started a website,Admongo,to help children think critically about the advertising aimed at them.It claims to provide visitors with an"aducation"through games and other entertainment可知本文是关于教育孩子关于广告方面知识的网站,故B 正确.
47.C 细节题.根据第一段第一句The US government has started a website,Admongo,to help children think critically about the advertising aimed at them.说明C 正确.
48.A 细节题.根据第五段第二行They can choose different skin colors,hair styles,eye and mouth shapes.说明他们可以为孩子设置外貌,故A正确.
49.B 细节题.根据文章倒数第二段They influence parents and caregivers to buy.And they are the future adult buyers of the products.说明孩子是未来的成年人,是潜在的消费者,故B正确.
50.D 推理题.根据文章最后一段A recent study says most advertising aimed at children is for foods of the lowest nutritional value.First Lady Michelle Obama has said she would like to see advertisers marketing healthy foods for children.说明奥巴马的妻子认为现在的食物都是没有说明营养价值的,故D正确.
点评 本文介绍了一个教育孩子关于广告方面知识的网站.本文测试考生在阅读基础上的逻辑推理能力,要求考生根据文章所述事件的逻辑关系,对未说明的趋势或结局作出合理的推断;或根据作者所阐述的观点理论,对文章未涉及的现象、事例给以解释.考生首先要仔细阅读短文,完整了解信息,准确把握作者观点.

A. | one | B. | it | C. | that | D. | which |
-Yes."Confidence is more important than gold"by Premier Wen ________as a headline in many of today's newspapers.( )
A. | is used | B. | are used | C. | has used | D. | have used |
A. | doesn't permit | B. | isn't permitted | ||
C. | didn't permit | D. | wasn't permitted |
Yes.______,I'm going to go abroad.( )
A. | If ever | B. | If busy | C. | If anything | D. | If possible |
A. | anything | B. | something | C. | everything | D. | nothing |