题目内容

18.China Daily
Classified Page
Advertising Rates
Published every Wednesday and Friday.
Minimum(smallest)Size:1 col×3 cm
  Personal:RMB 100 yuan/cm
-Engagements,Marriage,Births,Deaths,Obituaries,Funerals,Birthday greetings,Holiday greetings,Anniversaries
  Shopping Guide:RMB 100 yuan/cm
-Department store and supermarket shops only
  Education:RMB 100 yuan/cm
-Vocational training or courses for foreigners offered by universities and colleges
  Services:RMB 120 yuan/cm
-Computer service,Business centers,Interior decoration,Cars for lease,Used cars wanted/for sale,Business offices wanted,Travel,Restaurants and entertainment
  Recruitment:RMB 140 yuan/cm
  Property,Trade and Investment:RMB 170 yuan/cm
-Merchandise wanted/for sale,business/capital solicited
  Legal & General Notices:RMB 170 yuan/cm
-General and legal announcements,Auctions,Lost & Found,Changes of address
  Surcharges:30 col×cm plus 20%,Half page 40%,Full page 50%
  All art or production fees(charges)carry a surcharge
  1.China Daily reserves the right to make any alterations (修改)it seems necessary and to reject advertisement which violates(breaks)the Advertisement Law of the People's Republic of China or contains fraudulent,deceptive,or misleading statements or illustrations (例证).
  2.Advertisers who wish to insert an ad should submit (put forward)an Advertising Order Form with all advertisement information and any necessary documents(证件)10 days before the date of publication.After this deadline,additional charges will be incurred (brought upon oneself).
  Tel:(86-10)64941104,64924488 ext.2117
  Fax:(86-10)64941104
  E-mail:cads@chinadaily.com.cn
8.Which of the following advertising rates is the lowest?C
A.Services           
B.Legal & General notices
C.Education          
D.Recruitment
9.If someone wants to advertise his trade goods in the newspaper,the least fee he'll pay is RMBBYuan.
A.140             
B.170
C.360             
D.510
10.Which of the following statement is right?A
A.The smaller the size is,the lower the advertising rate is.
B.The larger the size is,the lower the advertising rate is.
C.The size has nothing to do with the advertising rate.
D.The advertising fee is decided only by the size.
11.China Daily refuses t o accept the advertising thatC.
A.contains any illustrations      
B.is put in after the deadline
C.contains anything false     
D.is too long.

分析 本文介绍了在中国日报上刊登广告信息的具体要求和价格信息.

解答 8.C 细节理解题.根据Education:RMB 100 yuan/cm;Services:RMB 120 yuan/cm;Legal & General Notices:RMB 170 yuan/cm;Recruitment:RMB 140 yuan/cm.可知教育的比率是最低的,所以答案选C.
9.B 数字计算题.题干中的Trade goods属于一般的通知内容trade.在根据Minimum(smallest)Size:1 col×3 cm中Property,Trade and Investment:RMB 170 yuan/cm可知最低价格是170.所以答案选B.
10.A 常识题.报刊上登广告,当然是你登的页面越小,越便宜,所以答案选A.
11.C 推理判断题.根据China Daily reserves the right to make any alterations (修改)it seems necessary and to reject advertisement which violates(breaks)the Advertisement Law of the People's Republic of China or contains fraudulent,deceptive,or misleading statements or illustrations (例证).中国日报有权作任何改动,似乎有必要拒绝广告违反了广告法的中华人民共和国或者有欺诈,欺骗或误导性陈述或插图.也就是说他们不会接受含有错误信息的广告,所以答案选C.

点评 这是一篇广告布告类阅读理解,这种题目一般是比较简单的,考查细节题为主.可以使用信息筛选法做题.为了节省时间,可以用先看题目,带着题目在文中寻读的方法找到信息句,理解并找出正确答案.

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