Determined to make school more related to the workplace, Roosevelt High School in Portland, Oregon, developed a school-to-work program. In their first year, students are offered some job pathways in natural resources, human services, health care, business, arts and communication. The following year, each student chooses one of the pathways and examines it in depth, spending three hours a week watching someone on the job. Such a program is also in practice in some other states.

The school-to-work program is built around a partnership(伙伴关系). For example, Eastman Kodak, a major employer(雇主) in Colorado, introduces students to business by helping them construct(建设) a model city using small pieces of wood. “The children use the models to decide on the best place to set up schools,” says Lucille Mantelli , director for Eastman Kodak in Colorado.  Kodak introduces math by teaching fifth graders to use their pocket money properly.  They also provide one-on-one job watching experiences and offer chances of practice for high school juniors and seniors. “Students come to the workplace two or three hours a week,” explains Mantelli. “They do the job for us. We pay them and they get school credits (学分). We also give them our views on their performance and developmental opportunities.”

In these partnerships, everybody wins. The students tend to(倾向于) take more difficult courses than students in schools that don’t offer such programs. Business benefits(获益) by having a better prepared workforce needed in future years. “It’s a way for us to work with the school systems to develop the type of workforce we’ll need in future years,” Mantelli continued. “We need employees who understand the basics of reading and writing. We need them to be good at math and to be comfortable working on a team.”

“Our theory is that they can learn as much outside the classroom as in. All students have the ability to change the world, not just to live in it. To do that, they have to know how to solve problems and use critical(批判的)thinking skills. We need to encourage them to dream about jobs that go beyond what they see today,”  concludes(得出结论) a school-to-work program organizer.

58. Using the example of Eastman Kodak in Colorado, the writer shows us ____.

A. what the school decides to do 

B. why the students get paid for their jobs 

C. where the students have their math class 

D. what role the business plays in the program

59. The main purpose of the school-to-work program is to _____.

A. offer students more difficult courses             

B. introduce new job opportunities to schools

C. improve relations between students and teachers 

D. make what students learn in school related to the workplace

60. According to the text, Lucille Mantelli is ____.

A. a math teacher                 B. a school designer      

C. a company manager          D. a program organizer

61. What does the writer mean by saying “…everybody wins.” (Paragraph 3)?

A. Students get school credits by taking examinations.

B. Both students and business benefit from the program.                  

C. The working conditions of the company have improved greatly.

D. Every teacher and student gets paid for working outside the school.

Successful films and TV programs make large amounts of money, and so do the performers who appear in them. A few big shows can make a rock musician a millionaire(百万富翁) in a very short time. High art, however, has serious financial(财政的) problems. It costs more to put on an opera(歌剧)concert, or ballet(芭蕾) than the sale of tickets can bring in. Men and women interested in high art are always being asked to give money to make future performance possible. Small government subsidies(津贴) have also helped to support the arts in the last few years.

56. It is easier for ______ to make money.

  A. an opera performer          B. a pianist    

C. a ballet actor               D. A rock musician

57. High art has financial problems because ________.

no people would offer money for it      

it is not supported by the government

it cost much but not many people enjoy it 

prices of tickets for it are not high enough

58. The government has given ________ money to support _______ in the last few years.

  A. a large amount of… high art              B. a small amount of… high art

  C. little… all kinds of art                   D. plenty of… popular art

59. From the passage we can concluded (推断) that ________.

A. high art is not enjoyed by young people

B. successful films and TV programs are called high arts

C. all people enjoy popular art instead of high art

D. most people like popular art better than high art

第三部分 任务型阅读(满分10分)

When you do business online, remember one of the most important factors in online success is list building. No matter what goals you’re seeking with your online activities, building a good contact list is vital for a successful outcome. List building plays a major role in developing good relationships with your site’s customers, and visitors. It can be used to get more sales for your site or business. For these reasons contact building should be high on your list when you’re marketing or promoting on the web. Fortunately, list building is an easy process that any site or webmaster can quickly set up as long as you understand two simple elements. To be really successful, your list building must combine these two key elements. Without these you will probably find building your contact list difficult and slow going. So it is worth your while to fully understand these two factors in your list building.  

Value-It should offer important information, quality content, special deals / discounts, and more importantly, it should offer a valuable relationship or connection to an expert in the subject area of the list. 

Subscribers (订户) must benefit from joining your list. If you’re building a list, just write down all the benefits someone would receive from joining your site or list, including receiving important information, getting special valuable content, receiving special deals / discounts, getting training videos and getting timely announcements or news. Don’t forget there may also be a psychological reason for joining your list-many people like being part of a group or membership site. It’s human nature. Everybody likes to feel included. 

Free whatever you offer-make sure it is Free. The quickest way to build any list is to give away free valuable content, information, videos, reports, e-books, discounts, prizes... everybody loves a free gift. Just make them an offer they can’t refuse. This has more to do with the nature of your gift and the kind of contacts you’re building-giving away free buying guides on how to purchase real estate, fast cars, LCD TVs, laptops... will definitely attract the right “buying customer”. If you’re into selling, you just have to adjust your marketing to combine the free element correctly. In addition, giving away something free is the first step in starting an ongoing relationship with your subscribers. It gets the ball rolling.

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