题目内容
are very different from the sort of teaching most often used in schools and colleges.
In seminars you will be taught with discussion focusing on a text or topic set in advance in a friendly
and informal atmosphere. The purpose is to provide an opportunity to try out new ideas and to think
through difficulties with fellow- learners. Students develop friendships through groups, as well as learning
more about other people's ideas. You can also know your tutors as an individual rather than a face at the
end of the room.
Lectures are the most formal. There may be over a hundred in the audience and the lecture Mil last about
fifty minutes. The value of the lecture is that it can present to a large number of people information which
is not readily available in books, that it can give you an opportunity to hear a specialist develop a coherent
(有条理的) argument, and that it can show visual material to a wide audience.
Your typical week's work will feel strange after school or college since there are fewer timetabled
teaching hours. Each week in the first year you may attend about six lectures and four to six seminars or
tutorials (辅导). For the rest of the time you are working on your own, doing the necessary reading in
preparation for tutorials or writing seminar papers. When writing an essay or carrying out project work,
you can often discuss with your tutor about the title and topic.
B. to persuade you to try out new ideas
C. to stress the importance of discussion
D. to make you believe that seminar is more helpful
B. to learn more about other people's ideas
C. to offer a chance to discuss with a specialist
D. to present to students information not found in books
B. you may give lectures and seminars
C. you may have fewer timetabled teaching hours
D. you may write seminar papers with fellow-learners
B. lecture is better than seminar
C. seminar is more formal than lecture
D. lecture is more formal than seminar
| |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| 阅读理解. | ||||||||||||
| Advertising is a form of communication that uses all kinds of media, and is visible everywhere these days. Typical customers of advertising companies are other companies, or businessmen, who want to persuade potential customers to buy more of what they make or sell. But there are other kinds of customers. Some organizations spend large sums of money on advertising a political party or other group that sells what is not, strictly speaking, a product or service. Such non - profit organizations are not typical advertising customers, and they prefer ways of spreading knowledge, changing attitudes, and improving society. Many advertisements are designed to increase sales of products and services by either improving brand image or, in the case of non - profit organizations, expressing ideas. In order to achieve th~s, advertisements will often pass on truthful information while delivering their messages. Every major medium is a means of delivering these messages, including television, radio, cinema, magazines, newspapers, video games, the Internet and billboards (大幅广告牌). Advertising will usually be created and. placed by an advertising agency on behalf of company or other organization. Spending on advertising has increased greatly in recent years. In 2006, spending was estimated at $155 billion in the United States and $385 billion worldwide; the latter is expected to reach more than $500 billion by 2010. While advertising can be seen as a necessity for economic growth and social development, it is not without social costs. Advertisement emails and other forms of junk mail have become so popular that ~they have become a major burden to users of I nternet email services, as well as a financial burden on Internet email service providers.
| ||||||||||||