B We each have a memory. That’s why we can still remember things after a long time. Some people have very good memories and they can easily learn many things by heart, but some people can only rememb 题目和参考答案——青夏教育精英家教网—

题目内容

We each have a memory. That’s why we can still remember things after a long time. Some people have very good memories and they can easily learn many things by heart, but some people can only remember things when they say or do them again and again. Many of the great men of the world have got surprising memories.

A good memory is a great help in learning a language. Everybody learns his mother language when he is a small child. He hears the sounds, remembers them and then he learns to speak. Some children are living with their parents in foreign countries. They can learn two languages as easily as one because they hear, remember and speak two languages every day. In school it is not so easy to learn a foreign language because the pupils have so little time for it, and they are busy with other subjects, too.

But your memory will become better and better when you do more and more exercises.

41.Some people can easily learn many things by heart because

A．they always sleep very well B．they often eat good food

C．they read a lot of books D．they have very good memories

42.Everybody learns his mother language .

A．at the age of six B．when he is a small child

C．after he goes to school D．when he can read and write

43.Before a child can speak, he must .

A．read and write B．make sentences

C．hear and remember the sounds D．think hard

44.In school the pupils can’t learn a foreign language well because

A．they have no good memories B．they have no recorders

C．they have too much time for it D．they are busy with other subjects

45.Your memory will become better and better .

A．if you have plenty of good food B．if you do more and more exercises

C．if you do morning exercises every day D．if you get up early

【答案】

41——45 DBCDB

【解析】略

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Advertisers Perform a Useful Service to the Community

Advertisers tend to think big and perhaps this is why they’re always coming in for criticism. Their critics seem to resent them because they have a flair for self-promotion and because they have so much money to throw around. ‘It’s iniquitous,’ they say, ‘that this entirely unproductive industry (if we can call it that) should absorb millions of pounds each year. It only goes to show how much profit the big companies are making. Why don’t they stop advertising and reduce the price of their goods? After all, it’s the consumer who pays…’

The poor old consumer! He’d have to pay a great deal more if advertising didn’t create mass markets for products. It is precisely because of the heavy advertising that consumer goods are so cheap. But we get the wrong idea if we think the only purpose of advertising is to sell goods. Another equally important function is to inform. A great deal of the knowledge we have about household goods derives largely from the advertisements we read. Advertisements introduce us to new products or remind us of the existence of ones we already know about. Supposing you wanted to buy a washing machine, it is more than likely you would obtain details regarding performance, price, etc., from an advertisement.

Lots of people pretend that they never read advertisements, but this claim may be seriously doubted. It is hardly possible not to read advertisements these days. And what fun they often are, too! Just think what a railway station or a newspaper would be like without advertisements. Would you enjoy gazing at a blank wall or reading railway byelaws while waiting for a train? Would you like to read only closely printed columns of news in your daily paper? A cheerful, witty advertisement makes such a difference to a drab wall or a newspaper full of the daily ration of calamities.

We must not forget, either, that advertising makes a positive contribution to our pockets. Newspapers, commercial radio and television companies could not subsist without this source of revenue. The fact that we pay so little for our daily paper, or can enjoy so many broadcast programmes is due entirely to the money spent by advertisers. Just think what a newspaper would cost if we had to pay its full price!

Another thing we mustn’t forget is the ‘small ads.’ which are in virtually every newspaper and magazine. What a tremendously useful service they perform for the community! Just about anything can be accomplished(完成的,实现的)through these columns. For instance, you can find a job, buy or sell a house, announce a birth, marriage or death in what used to be called the ‘hatch, match and dispatch’ column but by far the most fascinating section is the personal or ‘agony’ column. No other item in a newspaper provides such entertaining reading or offers such a deep insight into human nature. It’s the best advertisement for advertising there is!

1. What is main idea of this passage?

A. Advertisement.

B. The benefits of advertisement.

C. Advertisers perform a useful service to communities.

D. The costs of advertisement.

2. The attitude of the author toward advertisers is

A. appreciative. B. trustworthy.

C. critical. D. dissatisfactory.

3. Why do the critics criticize advertisers?

A. Because advertisers often brag.

B. Because critics think advertisement is a “waste of money”.

C. Because customers are encouraged to buy more than necessary.

D. Because customers pay more.

4. Which of the following is Not True?

A. Advertisement makes contribution to our pockets and we may know everything.

B. We can buy what we want.

C. Good quality products don’t need to be advertised.

D. Advertisement makes our life colorful.

5. The passage is_______________

A. Narration. B. Description.

C. Criticism. D. Argumentation.

Passage Nineteen (TV’s Harmfulness)
Yes, but what did we use to do before there was television? How often we hear statements like this! Television hasn’t been with us all that long, but we are already beginning to forget what the world was like without it. Before we admitted the one-eyed monster into our homes, we never fond it difficult to occupy our spare time. We used to enjoy civilized pleasures. For instance, we used to have hobbies, we used to entertain our friends and be entertained by them, we used to go outside for our amusements to theatres, cinemas, restaurants and sporting events. We even used to read books and listen to music and broadcast talks occasionally. All that belongs to the past. Now all our free time is regulated by the goggle box. We rush home or gulp down our meals to be in time for this or that programme. We have even given up sitting at table and having a leisurely evening meal, exchanging the news of the day. A sandwich and a glass of beer will do – anything, providing it doesn’t interfere with the programme. The monster demands and obtains absolute silence and attention. If any member of the family dares to open his mouth during a programme, he is quickly silenced.
Whole generations are growing up addicted to the telly. Food is left uneaten, homework undone and sleep is lost. The telly is a universal pacifier. It is now standard practice for mother to keep the children quiet by putting them in the living-room and turning on the set. It doesn’t matter that the children will watch rubbishy commercials or spectacles of sadism and violence – so long as they are quiet.
There is a limit to the amount of creative talent available in the world. Every day, television consumes vast quantities of creative work. That is why most of the programmes are so bad: it is impossible to keep pace with the demand and maintain high standards as well. When millions watch the same programmes, the whole world becomes a village, and society is reduced to the conditions which obtain in preliterate communities. We become utterly dependent on the two most primitive media of communication: pictures and the spoken word.
Television encourages passive enjoyment. We become content with second-hand experiences. It is so easy to sit in our armchairs watching others working. Little by little, television cuts us off from the real world. We get so lazy, we choose to spend a fine day in semi-darkness, glued to our sets, rather than go out into the world itself. Television may be s splendid medium of communication, but it prevents us from communicating with each other. We only become aware how totally irrelevant television is to real living when we spend a holiday by the sea or in the mountains, far away from civilization. In quiet, natural surroundings, we quickly discover how little we miss the hypnotic tyranny of King Telly.
1.What is the biggest harm of TV?
A.It deprives people of communication with the real world.
B.People become lazy.
C.People become dependent on second-hand experience.
D.TV consumes a large part of one’s life.
2.In what way can people forget TV?
A.Far away from civilization.
B.To a mountain.
C.By the sea.
D.In quiet natural surroundings.
3.What does a mother usually do to keep her children quiet?
A.Let them watch the set.
B.Put them in the living room.
C.Let them watch the rubbish.
D.Let them alone.
4.What does the first sentence in the first paragraph mean?
A.We found it difficult to occupy our spare time.
B.We become addicted to TV.
C.What we used to do is different from now.
D.We used to enjoy civilized pleasures.

These days we are all conditioned to accept newness, whatever it costs. Very soon, there is no doubt that Apple's tablet (平板电脑) will seem as a vital tool of modern living to us as sewing machine did to our grandparents. At least, it will until someone produces an even smarter, thinner and more essential tablet, which, if recent history is any guide, will be in approximately six months' time. Turn your back for a moment and you find that every electronic item in your possession is as old as a tombstone. Why should you care if people laugh just because you use an old mobile phone? But try getting the thing repaired when it goes wrong. It's like walking into a pub and asking for an orange juice. You will be made to feel like some sort of time-traveler from the 1970s. "Why not buy a new one?" you will get asked.

And so the mountain of electrical rubbish grows. An average British person was believed to get rid of quite a number of electronic goods in a lifetime. They weighed three tons, stood 7 feet high, and included five fridges, six microwaves, seven PCs, six TVs, 12 kettles, 35 mobile phones and so on. Even then, the calculation seemed to be conservative. Only 35 mobiles in a lifetime? The huge number of electronic items now regularly thrown away by British families is clearly one big problem. But this has other consequences. It contributes greatly to the uneasy feeling that modem technology is going by faster than we can keep up. By the time I've learnt how to use a tool it's already broken or lost. I've lost count of the number of TV remote-controls that I've bought, mislaid and replaced without working out what most of the buttons did.

And the technology changes so unbelievably fast. It was less than years ago that I spotted an energetic businessman friend pulling what seemed to be either a large container or a small nuclear bomb on wheels through a railway station. I asked. "What have you got in there? Your money or your wife?" "Neither," he replied, with the satisfied look of a man who knew he was keeping pace with the latest technology, no matter how ridiculous he looked. "This is what everyone will have soon—even you. It's called a mobile telephone."

I don't feel sorry for the pace of change. On the contrary, I'm amazed by those high-tech designers who can somehow fit a camera, music-player, computer and phone into a plastic box no bigger than a packet of cigarette. If those geniuses could also find a way to keep the underground trains running on the first snowy day of winter, they would be making real progress for human beings. What I do regret, however, is that so many household items fall behind so soon. My parents bought a wooden wireless radio in 1947, the year they were married. In 1973, the year I went to university, it was still working. It sat in the kitchen like an old friend—which, in a way, it was. It certainly spoke to us more than we spoke to each other on some mornings. When my mum replaced it with a new-style radio that could also play cassette-tapes, I felt a real sense of loss.

Such is the over-excited change of 21st-century technology that there's no time to satisfy our emotional needs. Even if Apple's new products turn out to be the most significant tablets I very much doubt if they will resist this trend.

1.When you try getting an old mobile phone repaired, ____.

A. you are travelling through time B. you are thought to be out of date

C. you will find everything wrong D. you have got to buy a new one

2.Throwing away so much electronic rubbish makes the writer feel quite _____.

A. lost and upset B. unbelievably fast

C. broken or lost D. regularly wasteful

3.The example of the businessman implies that____.

A. the businessman mastered the latest technology

B. mobile phones used to be quite big just years ago

C. the businessman was a very ridiculous person

D. the writer failed to follow modern technology

4.The passage is organized in the pattern of ____.

A. time and events B. comparison and contrast

C. cause and effect D. examples and analysis

5.Which of the following is conveyed in the passage?

A. The fast pace of change brings us no good.

B. We have to keep up with new technology.

C. Household items should be upgraded quickly.

D. We should hold on for new technology to last.