E
Now that the recession(经济衰退)is most likely over, it’s time to start looking at which companies, institutions, and individuals developed well during this unpleasant period. In the downturn that began in December 2007, the recession ruined the wealthiest cconsumer markets—the united States, Europe, Japan—there were very few safe shelters. But some countries, such as Peru, managed to grow right through the global recession. And some companies arranged their business so that they resisted the contraction and benefited from the trends affecting their industry. Some even managed to bring more business.
Chief among the Great Recession’s winners is McDonald’s. McDonald’s sales growth in 2008 was greater than in 2006 and 2007. while many restaurants reduced their business operation, it opened nearly 600 stores in 2008. and the chain has achieved same-store sales growth in each of 2009’s first seven months.
In 2008, after a decade of severely trading up to higher quality consumer goods and services, Americans began to trade down with a vengeance(报复). McDonald’s, which has 44 percent of its 32,000 stores in the United States, was set up to profit from trading down in two ways. Fist, in a recession, people eat out less and at home more frequently. And when they eat out, they eat at cheaper places. McDonald’s is so cheap, efficient, and convenient that it was a practical alternative to casual restaurants like Ruby Tuesday.
In the United States, McDonald’s may be a cheap source of calories in food. In other parts of the world, McDonald’s is an appealing brand, identified with middle-class, westernized consumerism. Much of the world, such as China, India, is still not developed for the Golden Arches. Coincidentally, these are the right places where its business has continued to grow during the global recession. While it faces operational challenges in markets, McDonald’s has benefited form a weakening dollar and rising incomes in Asia.
The question now for investors(投资者)is whether McDonald’s can survive the recovery.
When people feel better-off, will they still stop by? The growth in same-store sales in the United States has come down a little in recent months. And there’s a rising amount of the population that has grown accustomed to eating healthier and better. Going forward, McDonald’s may face larger cultural barriers in the United States than in China.
72.From the passage we can infer that__________in the recession.
A.the developing countries grew wealthier
B.the rich countries became unable to recover
C.the Western companies suffered a great loss
D.the opportunities were brought as well as challenges
73.McDonald’s managed to remain popular in the recession mainly because of       .
A.its good operation              B.the American food culture
C.its low price and convenience  D.the weak value of dollars
74.The underlined word “contraction” in Paragraph I means         .
A.formal written agreement       B.influence on industry
C.disappointing management      D.process of reduced trade
75.What can be the best title for this passage?
A.Who Won the Recession
B.Who Traded down in the Recession
C.How Western Business Survived the Recession
D.How McDonald’s Kept Growing after the Recession

If US software(软件) companies don’t pay more attention to quality, they could kiss their business good-bye. Both India and Brazil are developing a world-class software industry. Their weapon is quality and one of their jobs is to attract the top US quality specialists whose voices are not listened to in their country.
Already, of the world’s 12 software houses that have earned the highest position in the world, seven are in India. That’s largely because they have used new methods American software specialists refused to use.  For example, for years, quality specialists, W. Edwards Deming and J.M. Juran had tried to persuade US software companies to change their attitudes to quality. But their quality call mainly fell on deaf ears in the US--but not in Japan. By the 1970s and 1980s, Japan was taking its market share with better, cheaper products. They used Deming’s and Juran’s ideas to bring down the cost of good quality to as little as 5% of total production costs. In US factories, the cost of quality then was 10 times as high: 50%. In software, it still is.
Watts S. Humphrey spent 27 years at IBM heading up software production and then quality assurance(保证). But his advice was seldom paid attention to. He retired from IBM in 1986. In 1987, he worked out a system for assessing(评估) and improving software quality. It has proved its value time and again. For example, in 1990 the cost of quality at Raytheon Electronics Systems was almost 60 % of total software production costs. It fell to 15% in 1996 and has since further dropped to below 10 %.
Like Deming and Juran, Humphrey seems to be winning more praises overseas than at home. The Indian government and several companies have just founded the Watts Humphrey Software Quality Institute at the Software Technology Park in Chennai, India. Let’s hope that US lead in software will not be eaten up by its quality problems.
64. Which country has the most first-class software companies in the world?
A. Germany.      B. The USA.     C. Brazil.       D. India.
65. Which of the following statements about Humphrey is true?
A. He is now still an IBM employer.
B. He has worked for IBM for 37 years.
C. The US pays much attention to his quality advice.
D. India honors him highly.
66. By what means did Japan take its large market share by the 1970s and the 1980s?
A. Its products were cheaper in price and better in quality.
B. Its advertising was most successful.
C. The US hardware industry was falling behind.
D. Japan hired a lot of Indian software specialists.
67. What is the writer worrying about?
A. Many US software specialists are working for Japan.
B. The quality problem has become a worldwide problem.
C. The US will lose its lead in software in the world.
D. India and Japan are joining hands to compete with the US.

Chinese girl looking for language exchanger
Posted Feb 10, 2010 16:25     by Sophia    
Tag: Seeking Language partners    Guangzhou     Sex: Female
Race/Ethnicity: Chinese
I am a Chinese girl in my 20’s, can speak and write in English, but I’d like to make some improvement. People always look for making it better, right?
Meanwhile, I also like to meet more friends if we really have some topics to share.
And if you are in Guangzhou or visit here, I am more than willing to show you around in my spare time.
Reply to happycora@hotmail.com or call 15015704625
Tianhe nice apartment for share
Posted Feb 24, 2010 16:47     by Vivian  
Tag: Seeking roommates     Guangzhou  Tianhe District     Up to 2000 RMB
I have a room available for rent in a shared apartment in Central Tianhe district.
The room has a big window with a nice view. The apartment itself is on the 22th floor of a new secure building on Tianhe Bei Lu, about 10 minutes walk from metro stations(地铁站) on lines 1 and 3, as well as buses and other transportation methods very close.
If you are interested, please feel free to phone me (Vivian) on 13145751201 (message preferred), or email me on vivian_liu2003@hotmail.com.
Business Interpreter/Guide
Posted Feb 26, 2010 08:46     by Sony   
Tag: Business Services    Guangzhou  Baiyun District    
Dear Foreign Friends, I am a professional interpreter, now looking for a Freelance interpreter job urgently. Please read my CV at below:
Name: Sony Song
Gender: Male
Age: 22 years old
Education: Studied English in Da Shan Foreign Language College
Birth: 9th Oct 1987, Luohe city, Henan province, China.
Ability: Speak fluent English, know Guangzhou city very well, can also guide you to Shenzhen, Zhuhai, Dongguan, Shunde, Macao, Hongkong, etc.
Contact Detail: E-mail/MSN: sonysong4@hotmail.com; cell phone: 15112015812
Looking for flat
Posted Mar 11, 2010 14:03     by Lucy    
Tag: Apartments wanted     Guangzhou         
Hello,
This is Lucy coming from Peru and looking for a short term flat, from 15th April until 4th May 2010. If somebody can give some information, send me pictures, price and address.
Email: lucitamaron@hotmail.com; cell phone: 13800013900
Thanks a lot in advance!
【小题1】If foreigner wants to learn some Chinese and make friends; he / she can call _________.

A.15015704625B.13800013900C.13145751201D.15112015812
【小题2】To share a department where the traffic is quite convenient, you may send text message to ________.
A.SophiaB.VivianC.LucyD.Sony
【小题3】What do the four advisers have in common?
A.All of them speak both Chinese and English.
B.All of them are in their twenties.
C.All of them are Guangzhou citizens.
D.All of them are hotmail users.
【小题4】The information above can be probably found_________.
A.in a magazineB.in a newspaper
C.at a websiteD.in a guidebook

Without proper planning, tourism can cause problems. For example, too many tourists can crowd public places that are also enjoyed by the inhabitants of a country. If tourists create too much traffic, the inhabitants become annoyed and unhappy. They begin to dislike tourists and to treat them impolitely. They forget how much tourism can help the country’s economy. It is important to think about the people of a destination country and how tourism affects them. Tourism should help a country keep the customs and beauty that attract tourists. Tourism should also advance the well-being (health and happiness) of local inhabitants.

Too much tourism can be a problem. If tourism grows too quickly people must leave other jobs to work in the tourism industry. This means that other parts of the country’s economy can suffer.

On the other hand, if there is not enough tourism, people can lose jobs. Businesses can also lose money. It costs a great deal of money to build large hotels, airports, air terminals, first-class roads and other support facilities needed by tourist attractions. For example, a major international-class tourism hotel can cost as much as 50 thousand dollars per room to build. If this room is not used most of the time, the owners of the hotel will lose money.

Building a hotel is just a beginning. There must be many support facilities as well, including roads to get to the hotel, electricity, sewers to handle waste, and water. All of these support facilities cost money. If they are not used because there are not enough tourists, jobs and money are lost.

1. Which of the following has most probably been discussed in the paragraph that goes before the passage?

A.It is extremely important to develop tourism.

B.Building roads and hotels is essential.

C.Support facilities are highly necessary.

D.Planning is of great importance to tourism.

2.Too much tourism can cause all these problems EXCEPT        .

A.a bad impact on other industries

B.a change of tourists’ customs

C.over crowded of places of interest

D.pressure on traffic

3. Not enough tourism can lead to         .

A.an increase of unemployment

B.a decrease in tourist attractions

C.the higher cost of support facilities

D.a rise in price and a fall in pay

4. The word “handle” in the last paragraph most probably means       .

A.carry away        B.pick up           C.get in             D.take down

 

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