题目内容
Its formal, serious style closely matches its content, a school-masterly book on schooling. The author,
W. H. Armstrong, starts with the basics: reading and writing. In his opinion, reading doesn't just mean
recognizing each word on the page; it means taking in the information, digesting it and incorporating it into
oneself just as one digests a sandwich and makes it a part of himself. The goal is to bring the information
back to life, not just to treat it as dead facts on paper from dead trees. Reading and writing cannot be
completely separated from each other; in fact, the aim of reading is to express the information you have got
from the text. I've seen it again and again: someone who can't express an idea after reading a text is just as
ineffective as someone who hasn't read it at all.
Only a third of the book remains after that discussion, which Armstrong devotes to specific tips for
studying languages, math, science and history. He generally handles these topics thoroughly (透彻地) and
equally, except for some weakness in the science and math sections and a bit too much passion (激情)
regarding history. Well, he was a history teacher -if conveyed only a tenth of his passion to his students,
that was a hundred times more than my history teachers ever got across. To my disappointment, in this part
of the book he ignores the arts. As a matter of fact, they demand all the concentration and study that math
and science do, though the study differs slightly in kind. Although it's commonly believed that the arts can
only be naturally acquired, actually, learning the arts is no more natural than learning French or mathematics.
My other comment is that the text aged. The first edition apparently dates to the 1960s-none of the references
(参考文献) seem newer than the late 1950s. As a result, the discussion misses the entire computer age.
These are small points, though, and don't affect the main discussion. I recommend it to any student and
any teacher, including the self-taught student.
B. understand the meaning between the lines
C. express ideas based on what one has read
D. get information and keep it alive in memory
B. demands real passion
C. is less natural than learning maths
D. is as natural as learning a language
B. There is too much discussion on studying science.
C. The style is too serious.
D. It lacks new information.
B. a book review
C. a feature story
D. a news report
鸿图图书寒假作业假期作业吉林大学出版社系列答案
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| Advertising is a form of communication that uses all kinds of media, and is visible everywhere these days. Typical customers of advertising companies are other companies, or businessmen, who want to persuade potential customers to buy more of what they make or sell. But there are other kinds of customers. Some organizations spend large sums of money on advertising a political party or other group that sells what is not, strictly speaking, a product or service. Such non - profit organizations are not typical advertising customers, and they prefer ways of spreading knowledge, changing attitudes, and improving society. Many advertisements are designed to increase sales of products and services by either improving brand image or, in the case of non - profit organizations, expressing ideas. In order to achieve th~s, advertisements will often pass on truthful information while delivering their messages. Every major medium is a means of delivering these messages, including television, radio, cinema, magazines, newspapers, video games, the Internet and billboards (大幅广告牌). Advertising will usually be created and. placed by an advertising agency on behalf of company or other organization. Spending on advertising has increased greatly in recent years. In 2006, spending was estimated at $155 billion in the United States and $385 billion worldwide; the latter is expected to reach more than $500 billion by 2010. While advertising can be seen as a necessity for economic growth and social development, it is not without social costs. Advertisement emails and other forms of junk mail have become so popular that ~they have become a major burden to users of I nternet email services, as well as a financial burden on Internet email service providers.
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