题目内容
16.The most important factor(因素) that leads to success is what you do every single day.Your habits will decide whether you are successful or not.If you have strong and healthy positive habits,it does not matter whether or not you fail today because you will succeed in the long term.Having positive habits does not mean that you will succeed every single time.However,in the long term,there is no doubt that you will achieve all your goals and be successful.On the other hand,if you have strong negative habits,you will fail in the long term.It does not matter whether you succeed today or not.Why are habits so important?
A single positive action will not change your life,but the same action repeated 1,000times will have a great effect on your life.For example,if you go to the gym one time,you won't see a big difference in your life.However,if your go to the gym 1,000time over a five-year period,you will see a big difference in your body.The same principle(原则) is true of finance (金融),health,relationships,work,career,and school.Simple positive actions repeated every single day will have a great effect on your life in the long run.
How to develop positive habits?
There's nothing easier than developing positive habits.You simply have to do every single day the action you want to make a habit.If you want to develop the habit of running,run almost every day.If you want to develop the habit of reading,read every day.Habits are created by repetition(重复).The more you do an action.the easier it becomes in the long run.
How to get rid of negative habits?
The only way to destroy negative habits is to stop reinforcing(加强) them.If you are a smoker,stop smoking.If you are a drug user,stop using drugs.Yes,it will be very difficult at the beginning.The first week will be very hard.After three weeks,you will feel a lot better.It's hard to get rid of negative habits because you got a lot of pleasure from these habits in the past.
You can do it!
Everybody can change.All it takes is courage and determination.Decide right now to improve your life by changing your habits.Take action right now!Don't be afraid.Yes,you will probably make mistakes along the way.But never forget that success is waiting for you if you have positive habits in your life.If you refuse to give up,success will be yours.
Title:Habits and success
| Brief introduction | ●Whether you are successful or not is (81)decidedby your habits. ●Positive habits (82)leadto success in the long term while having negative habits means the opposite. | |
| Supporting details | Why are habits so important? | ●(83)Though/Althoughyour life won't be changed by a single positive action,the same actions and behaviors repeated many times will (84)affectlife greatly. ●(85)Apartfrom finance,this principle can also be used in health,relationships,work,career,and school. |
| How to develop positive habits? | ●It's very(86)easyto develop positive habits. ●Habits are formed if they are(87)repeated. | |
| How to get rid of negative habits? | Only by(88)stoppingreinforcing negative habits can we get rid of them. | |
| You call do it! | ●It takes(89)courageand determination to change. ●(90)Actright now,for success is waiting for you! | |
分析 本文讲述了兴趣爱好对成功的影响.积极向上的兴趣可以促进人们成功,而消极的不好的爱好则会产生不好的影响.
解答 81.decided 词性转化题:从第一段的句子:Your habits will decide whether you are successful or not.可知填decided.
82.lead 词义归纳题:从第一段的句子:The most important factor(因素) that leads to success is what you do every single day.可知填lead.
83.Though/Although 词义归纳题:从第二段的句子:A single positive action will not change your life,but the same action repeated 1,000 times will have a great effect on your life.可知填Though/Although.
84.affect 词性转化题. 从第二段的句子:A single positive action will not change your life,but the same action repeated 1,000 times will have a great effect on your life.可知填affect.
85.Apart 词义归纳题.从第二段的句子:The same principle(原则) is true of finance (金融),health,relationships,work,career,and school.可知填besides.
86.easy 词性转化题.从第三段的句子:There's nothing easier than developing positive habits.可知填easy.
87.repeated 词性转化题.从第三段的句子:If you want to develop the habit of reading,read every day.Habits are created by repetition(重复).可知填repeated.
88.stopping 词性转化题:从第四段的句子:The only way to destroy negative habits is to stop reinforcing(加强) them.可知填stopping.
89.courage 原词重现:从第五段的句子:All it takes is courage and determination.可知填courage.
90.Act 词性转化题:从第五段的句子:Take action right now!可知填Act.
点评 本篇任务型阅读较为难,因为考生在找出对应句子时还需要将所填的词进行形式变化,还要注意大小写,稍不留心就会填错,很考验水平功底.
People watching TV advertisements would notice that there has always been an advertisement war between the marketers of different consumer goods.A few such cases are given below.
1.Parachute Coconut Oil vs.V.V.D.Gold
Some time back,the producer of V.V.D Gold Coconut Oil claimed in their TV advertisement that only their products was superior and the one sold in blue colour bottles (the reference was to Parachute coconut oil) was suitable only for un-natural hair.
2.Tata Salt vs.Captain Cook
Tata salt was first iodised (碘处理) salt marketed by an Indian Company.It has been enjoying a good and steady market.Captain Cook,another producer of iodised salt,who entered the market later,had to adopt some strategy to get control of the market.The TV advertisement of Captain Cook stressed on‘Free flow'of their salt when transferred to a container.The producer of Tata Salt retaliated (报复) by saying that the claim of Captain Cook was a trick and those who were quality conscious should deal with it with caution.
3.Pepsi vs.Coco Cola
Coca Cola was selected as the official soft drink for the Wills World Cricket 1996.When the cricket series was on,the marketers of Pepsi constantly advertised on TV.Their advertisement gave the idea that the cricketers preferred only Pepsi and as a matter of fact there was nothing official about it.
4.Horlicks vs.Complan
Sometime back,the TV advertisement of Complan,a health drink directly attacked Horlicks,which has been in the market for several decades.The claim of Complan was that their brand (which according to them was Brand C) has a higher percentage of ingredients (材料) compared to Brand H (reference was nothing but to Horlicks).
The above examples clearly show how the technique of advertisement is misused by some marketers to ruin the image of their competitors.This,certainly,is not a healthy trend.
Any marketer should only speak about his products and not about his competitors'products.The awareness of consumers has certainly increased over the years and they are no longer easily taken in.There are many consumer products like salt,oil shaving blades etc.But one thing for sure is that offering the same product in a different container will not make the product different.
Mass media like Radio,Television and newspaper should not allow advertisements that tell lies.Legal regulations,in this regard,should also be made stricter.
| Comparison of the past and the present of advertisements | ||
| In the past | At present | |
| A technique mainly used for offering (71)information | A trick used as a means of unfair (72)competition | |
| The (73)misuseof advertisement | ||
| (74)Examples/Cases | Products | Wrong practices |
| V.V.D.Gold | l When V.V.D Gold attacked the one sold in blue bottles,it (75)referredto Parachute Coconut oil. | |
| Captain Cook | l Captain Cook stressed on their"free flow"when their product was (76)transferredto a container. | |
| Tata Salt | l Tata salt retaliated by warning consumers to be (77)cautious/carefulabout the quality. | |
| Pepsi | l Too much advertisement on TV seemed to say that the cricketers had a (78)preferencefor Pepsi. | |
| Complan | l Brand C claimed that their product was much richer in ingredients in (79)comparisonwith Brand H. | |
| Solutions | (80)Competitors'products.are not allowed to be mentioned in the advertisement. Stricter laws should be made to protect every producers'and consumers'benefits. | |