题目内容
（2011·四川卷）E
In business, there’s a speed difference: It's the difference between how important a firms leaders say speed is to their competitive (竞争的) strategy（策略）and how fast the company actually moves. The difference is important regardless of industry and company size. Companies fearful or losing their competitive advantage spend much time and money looking for ways to pick up the speed.
In our study of 343 businesses, the companies that chose to go, go, go to try to gain an edge ended with lower sales and operating incomes than those that paused at key moments to make sure they were on the right track, What’s more, the firms that “slowed down to speed up “improved their top and bottom lines ,averaging 40% higher sales and 52% higher operating incomes over a three-years period.
How did they disobey the laws of business physics, taking more time than competitors yet performing better ? They thought differently about what “slower “and “faster” mean. Firms sometimes fail to understand the difference between operation speed (moving quickly ) and strategic speed (reducing the time it takes to deliver value ). Simply increasing the speed of production, for example , may be one way to try to reduce the speed difference . But that often leads to reduced value over time, in the form of lower-quality products and services.
In our study, high performing companies with strategic speed always made changes when necessary . They became more open to idea and discussion. They encouraged new ways of thinking. And they allowed time to look and learn. By contrast (相比而言). Performance suffered at firms that moved falt all the among their employer , and had little time thinking about changes.
Strategic speed serves as a kind of leadership . Teams that regularly take time to get things right , rather than plough ahead full bore , are more successful in meeting their business goals . That kind of strategy must come from the top.
57 . What does the underlined part “gain an edge ” in Paragraph 2 mean ?
A. Increase the speed. B. Get an advantage.
C. Reach the limit. D. Set a goal
58. The underlined part “the laws of business physics” in Paragraph 3 means ___________.
A. spending more time and performing worse.
B. spending more time and performing better
C. spending less time and performing worse
D. spending less time and performing better
59. What can we learn from the text?
A. how fast a firm moves depends on how big it is.
B. how competitive a firm is depends on what it produces.
C. Firms guided by strategic speed take time to make necessary changes.
D. Firms guided by operational speed take time to develop necessary team spirit.
60. Where could be the last title for the text?
A. Improve quality? Serve better.
B. Deliver value? Plough ahead.
C. Reduce time? Move faster.
D. Need speed? Slow down.
【答案】BDCD
（2011·四川卷）C
The pound new Library of Birmingham（LoB）will be the most visible sign of the way the city is accepting the digitalization（数字化）of everyday life.
Set to open in 2013, the £188m LoB is already beginning to tale shape next to the Birmingham Repertory Theatre, with which it will share some equipment.
As digital media（媒介）is important to its idea. the project is already providing chances for some of the many small new local companies working at the new technologies.
Brian Gambles, the LoB project director, says it is about giving people the right tools for learning,“The aim is to mix the physical with the digital. Providing 24-hour services which can be used through, many different ways. It is important to enable us to reach more people, more effectively.”
The digital library will, he says, be as important as the physical one, allowing the distant use of the services, making sure that it is never closed to the public.
Even before the LoB is complete, the public has been able to go online to visit the Virtual（虚拟的）LoB, designed by Baden, the Birmingham virtual worlds specialists. Not only have the public been able to learn about LoB, but the virtual one has also enabled those working on the LoB to understand the building and how it will work before it even opens.
Two other small Birmingham-based digital companies are working on the LoB projects. Substrat, a digital design company, is developing what it calls an example of an “enlarged reality” project. It is about the use of an exciting smart phone, an important part of the which is the early stages of development is an online library of figures of the city being built up by a content company in Cahoots, in which users with the encouraged to add to and comment on the material.
Gambles says: “Technology will enable us to make the library’s and services open to citizens as sever before.”
49.The underline part “its idea” in Paragraph 3 refers to the idea of____
A. the equipment B. the project
C. the digital media D. the physical library
50.While visiting the Virtual LoB, the public can_____
A. get a general idea of the LoB
B. meet more world-famous experts
C. learn how to put up a library building
D. understand how the specialists work on the project
51.Which of the following is true of the LoB when it opens?
| a. It offers better learning tools b. It reaches users in different ways c. It provides users with smart phone d. It allows users to enrich its material e. It gives non-stop physical and digital services |
A. a, b, d B. a, c ,e C. b, c, d D. b, d, e
52.This ext more from .
A. a put book B. a library guide
C. a handbook D. newspaper report