网址:http://m.1010jiajiao.com/timu3_id_3061466[举报]
Request a teacher training workshop or school visit
If you are interested in discovering new ways to supplement the materials you use in the classroom through the use of a daily newspaper, our Youth Outreach Specialist can come to your school and show you how to incorporate(将...包括在内 )the news into your curriculum. Armed with your newspapers and experience, she can conduct an activity with your class, making it fun and easy for you to bring real-world learning into your classroom.
The Outreach Specialist is also available to run workshops with staff who are also looking for new ideas on how to use the newspaper as a learning tool. Please send us an e-mail at ghiten@seattletimes.com or give us a call at 206/652-6290. Once we have received your request, we will confirm the date, time, place and activity with you. Your request will be honored of a first-come, first-served basis.
These services are FREE for current Newspapers In Education (NIE) subscribers (订户). We recently visited Ridgecrest Elementary and conducted a class workshop. An overview of our time in the classroom, and our in-class lesson, can be read online.
Schedule a tour
Follow a newspaper from start to finish ... and get your copy that has just recently been printed. See how robots move giant paper rolls, how the press is "prepared" for printing and much more. Tours of our North Creek production facility in Bothell are offered Thursdays throughout the school year at either 10 am, 11 am or 4 pm. The tour lasts one hour.
To make reservations contact:
Kate Palmer
425/489-7000
kpalmer® seattletimes.com
North Creek Facility is located at:
64. The Youth Outreach Specialist is most probably ____.
A. a daily newspaper B. an educational organization
C. a person in an educational aid project D. a learning tool
65. People who send an e-mail at ghiten@seattletimes.com earliest may ____.
A. be offered Newspapers In Education free
B. be offered latest reading materials free
C. become a good organizer in the classroom
D. get the earliest service offered by the advertiser
66. The purpose of the tour is to ____.
A. show people how a newspaper is made B. show people how a newspaper is edited
C. encourage people to visit Bothell D. encourage people to read a newspaper
67. When can people go on a trip to the North Creek production facility?
A. At any time on Thursdays.
B. On Thursday mornings during the school year.
C. On Thursdays during summer vacation.
D. At either 10 am, ll am or 4 am all the year around.
查看习题详情和答案>>Until recently, women in advertisements wore one of three things — an apron, an attractive dress or a frown. Although that is now changing, many women still feel angry about offending advertisements. “This ad degrades women.” they protested(抗议).Why does this sort of advertising exist? How can advertisers and ad agencies still produce, sometimes, after months of research, advertising that offends the consumer?
The ASA, the body which deals with complaints about print media, is carrying out research into how women feel about the way they are pictured in advertisements. Its conclusions are likely to be what the advertising industry already knows: although women are often annoyed by the ads, few feel strong enough to complain.
Women are not the only victims of poor and boring stereotypes(老套)— in many TV commercials men are seen either as useless, childish fools who are unable to perform the simplest household tasks, or as inconsiderate fellows, always on the lookout for an escape to the pub. But it is women who seem to suffer more from the industry’s inability to put people into an authentic present-day situation. Yet according to Emma Bennett, director of a London advertising agency, women are not aggressive or extremely angry about those stereotypes and sexist (歧视妇女)advertising. “They just find it annoying or tiresome.”
She says that it is not advertising’s use of the housewife role that bothers women, but the way in which it is handled. “The most important thing is the advertisement’s tone of voice. Women hate being insincerely praised or given desperately down-to-earth common-sense advice.”
In the end, the responsibility for good advertising must be shared between the advertiser, the advertising agency and the consumer. Advertising does not set trends but it reflects them. It is up to the consumer to tell advertisers where they fail, and the process of change will remain slow until people on the receiving end take the business seriously and make their –feelings known.
【小题1】Despite recent changes in attitudes, some advertisements still fail to .
| A.change women’s opinions of themselves |
| B.show any understanding of consumers’ feelings |
| C.persuade the public to buy certain products |
| D.meet the needs of the advertising industry |
| A.condemn the role of the housewife |
| B.ignore protests about advertisements |
| C.present a misleading image of women |
| D.picture the activities of men wrongly |
| A.give further emphasis to practical advice |
| B.change their style rather than their content |
| C.use male images instead of female ones |
| D.sing higher praise for women than before |
| A.take its job more eagerly |
| B.do more pioneering work |
| C.take notice of the public opinion |
| D.concentrate on the products advertised |
A survey done recently shows that not all parents _________ their children taking part in the weekend classes.
- A.escape
- B.lead to
- C.imagine
- D.approve of
Recently I was invited to attend a party that helps children seriously injured in the big earthquake that happened this May. I went because I 31 .
At the party, all the children were given paints in bright, beautiful colors. After a short time, as I 32 , I saw blue clouds, orange sunrises and purple flowers. The 33 were all bright.
The boy sitting next to me was painting a heart, but it was 34 and lifeless. It lacked (缺乏) the bright colors that his fellow (同伴) “_35_” had used.
I thought maybe he took the only paint that was 36 and it just happened to be dark. But when I asked him about it, he said his 37 was that color. I asked him why and he told me that he was very 38 . He looked straight into my eyes and said, “There is 39 anyone can do that will help.”
I certainly 40 why he was sad. I said, “It isn’t 41 that there is nothing anyone can do to help. Other people may not be 42 to make you recover better…but we can do things 43 giving bear hugs (拥抱), which will 44 when you are feeling sad.” I also told him that I’d be happy to give him one 45 he could see what I meant. He immediately gave me a huge hug and I thought my own heart would burst with the 46 I felt for this sweet boy.
As the day was coming to an end, I was getting ready to 47 home. I turned around and found that standing there with 48 on his face was the little boy. He said, “My heart is 49 colors. It is getting brighter. Those 50 really do work.” On my way home I felt my own heart had changed to a brighter color, too.
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I believe that families are not only blood relatives, but sometimes people who show up and love you when no one else will.
In May 1977, I was living in a Howard Johnson’s motel off Interstate 10 in Houston. My dad and I 41 a room with two double beds and a bathroom was too 42 for a 15-year-old girl and her father. Dad’s second marriage was 43 and my stepmother had 44 us both out of the house the previous week. Dad had no 45_ what to do with me. And that’s when my other family 46 .
Barbara and Roland Beach took me into their home 47 their only daughter, Su, my best friend, asked them to. I 48 with them for the next seven years.
Barb washed my skirts the same as Su’s. She 49 I had lunch money, doctors’ appointments, help with homework and nightly hugs. Barbara and Roland attended every football game where Su and I were being cheerleaders. 50 I could tell, for the Beaches there was no 51 between Su and me; I was their daughter, too.
When Su and I 52 college they kept my room the same for the entire four years I attended school. Recently, Barb presented me with an insurance policy they bought when I first moved in with them and had continued to pay on for 23 years.
The Beaches knew 53 about me when they took me in – they had heard the whole story from Su. When I was seven, my mother died and from then on my father relied on other people to _54 his kids. Before I went to live with the Beaches I had believed that life was entirely 55__ and that love was shaky and untrustworthy. I had believed that the only person who would take care of me was me.
56 the Beaches, I would have become a bitter, cynical (愤世嫉俗的) woman. They gave me a(n) 57 that allowed me to grow and change. They kept me from being paralyzed by my _58 , and they gave me the confidence to open my heart.
I 59 family. For me, it wasn’t the family that was there on the day I was 60 , but the one that was there for me when I was living in a Howard Johnson’s on Interstate 10.
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