摘要: The phenomenon that today’s children seem adultlike is attributed by the author to . A) the widespread influence of television B) the poor arrangement of teaching content C) the fast pace of human intellectual development D) the constantly rising standard of living 4. Why is the author in favor of communication through print for children? A) It enables children to gain more social information. B) It develops children's interest in reading and writing. C) It helps children to memorize and practice more. D) It can control what children are to learn. 5. What does the author think of the change in today’s children? A) He feels amused by their premature behavior. B) He thinks it is a phenomenon worthy of note. C) He considers it a positive development. D) He seems to be upset about it. Passage 3 Professor Smith recently persuaded 35 people, 23 of them women, to keep a diary of all their absent-minded actions for a fortnight. When he came to analyse their embarrassing lapses in a scientific report, he was surprised to find that nearly all of them fell into a few groupings. Nor did the lapses appear to be entirely random . One of the women, for instance, on leaving her house for work one morning threw her dog her earrings and tried to fix a dog biscuit on her ear. “The explanation for this is that the brain is like a computer, explains the professor. "People programme themselves to do certain activities regularly. It was the woman's custom every morning to throw her dog two biscuits and then put on her earrings. But somehow the action got reversed in the programme." About one in twenty of the incidents the volunteers reported were these "programme assembly failures." Altogether the volunteers logged 433 unintentional actions that they found themselves doing-an average of twelve each, There appear to be peak periods in the day when we are at our zaniest . These are two hours some time between eight a.m. and noon, between four and six p.m., with a smaller peak between eight and ten p.m. "Among men the peak seems to be when a changeover in brain 'programmes' occurs, as for instance between going to and from work." Women on average reported slightly more lapses-12.5 compared with 10.9 for men-probably because they were more reliable reporters. A startling finding of the research is that the absent-minded activity is a hazard of doing things in which we are skilled. Normally, you would expect that skill reduces the number of errors we make. But trying to avoid silly slips by concentrating more could make things a lot worse-even dangerous.

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     Celebrity (名人) has become one of the most impor-tant representatives of popular culture.
Fans used to be cra-zy about a specific film,but now the public tends to base its consumption
(消费)on the interest of celebrity attached to any given product. Besides, fashion magazines
have almost abandoned the practice of putting models on the cover be-cause they don't sell
nearly as well as famous faces. As a result,celebrities have realized their unbelievably powerful
market potential,moving from advertising for others' prod-ucts to developing their own.
     Celebrity clothing lines aren't a completely new phenome-non,but in the past they were
typically aimed at the ordinary consumers,and limited to a few TV actresses. Today they're
started by first-class stars whose products enjoy equal fame with some world top brands.
The most successful start-ups have been those by celebrities with specific personal style.As
celebrities become more and more experienced at the market,they expand their production
scale rapidly,cover-ing almost all the products of daily life.
      However, for every success story, there's a related warning tale of a celebrity who
overvalued his consumer appeal. No matter how famous the product's origin is,if it fails
to impress consumers with its own qualities it begins to resemble an exercise in self-promotional
marketing. And once the initial(最初的) attention dies down,consumer m-terest might fade,
loyalty(忠诚)returning to tired-and-true labels.
     Today, celebrities face even more severe embarrass-ment. The pop-cultural circle might
be bigger than ever,but its rate of turnover has speeded up as well. Each mis-step threatens
to reduce a celebrity's shelf life,
and thesame newspaper or magazine that once brought him
fame has no problem picking him to pieces when the opportunity appears. Still, the  ego's
(自我的 ) potential  for  expansion  is limitless. Having already achieved great wealth and
public recognition, many celebrities see fashion as the next fron-tier to be conquered. As
the saying goes, success and failure always go hand in hand. Their success as designers might
last only a short time, but fashion-like celebrity-has always been temporary. 
1. Fashion magazines today _______ .      
A. seldom put models on the cover
B. no longer put models on the cover
C. need not worry about celebrities' market potential
D. judge the market potential of every celebrity correctly
2.A change in the consumer market can be found today that_______.     
A. price rather than brand name is more concerned
B. producers prefer models to celebrities for advertisements
C. producers prefer TV actresses to film stars for advertisements
D. quality rather than the outside of products is more concerned 
3. The underlined sentence in Paragraph 4 indicates that any wrong step will possibly_______.
A. decrease the popularity of a celebrity and the sales of  his products
B. damage the image of a celebrity in the eyes of the  general public
C. cut short the artistic career of a celebrity in show business
D. influence the price of a celebrity's products
4. The passage is mainly about  ______    
A. celebrity and personal style
B. celebrity and market potential
C. celebrity and fashion design
D. celebrity and clothing industry
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