题目内容

阅读理解。
     Celebrity (名人) has become one of the most impor-tant representatives of popular culture.
Fans used to be cra-zy about a specific film,but now the public tends to base its consumption
(消费)on the interest of celebrity attached to any given product. Besides, fashion magazines
have almost abandoned the practice of putting models on the cover be-cause they don't sell
nearly as well as famous faces. As a result,celebrities have realized their unbelievably powerful
market potential,moving from advertising for others' prod-ucts to developing their own.
     Celebrity clothing lines aren't a completely new phenome-non,but in the past they were
typically aimed at the ordinary consumers,and limited to a few TV actresses. Today they're
started by first-class stars whose products enjoy equal fame with some world top brands.
The most successful start-ups have been those by celebrities with specific personal style.As
celebrities become more and more experienced at the market,they expand their production
scale rapidly,cover-ing almost all the products of daily life.
      However, for every success story, there's a related warning tale of a celebrity who
overvalued his consumer appeal. No matter how famous the product's origin is,if it fails
to impress consumers with its own qualities it begins to resemble an exercise in self-promotional
marketing. And once the initial(最初的) attention dies down,consumer m-terest might fade,
loyalty(忠诚)returning to tired-and-true labels.
     Today, celebrities face even more severe embarrass-ment. The pop-cultural circle might
be bigger than ever,but its rate of turnover has speeded up as well. Each mis-step threatens
to reduce a celebrity's shelf life, and thesame newspaper or magazine that once brought him
fame has no problem picking him to pieces when the opportunity appears. Still, the  ego's
(自我的 ) potential  for  expansion  is limitless. Having already achieved great wealth and
public recognition, many celebrities see fashion as the next fron-tier to be conquered. As
the saying goes, success and failure always go hand in hand. Their success as designers might
last only a short time, but fashion-like celebrity-has always been temporary. 
1. Fashion magazines today _______ .      
A. seldom put models on the cover
B. no longer put models on the cover
C. need not worry about celebrities' market potential
D. judge the market potential of every celebrity correctly
2.A change in the consumer market can be found today that_______.     
A. price rather than brand name is more concerned
B. producers prefer models to celebrities for advertisements
C. producers prefer TV actresses to film stars for advertisements
D. quality rather than the outside of products is more concerned 
3. The underlined sentence in Paragraph 4 indicates that any wrong step will possibly_______.
A. decrease the popularity of a celebrity and the sales of  his products
B. damage the image of a celebrity in the eyes of the  general public
C. cut short the artistic career of a celebrity in show business
D. influence the price of a celebrity's products
4. The passage is mainly about  ______    
A. celebrity and personal style
B. celebrity and market potential
C. celebrity and fashion design
D. celebrity and clothing industry
1-4ADAB
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阅读理解
请阅读下列应用文和相关信息，并按照要求匹配信息。
以下是旅游景点的信息：
     A. Agra Fort
     Near the gardens of the Taj Mahal stands the important 16thcentury Mughal monument known as
the Red Fort of Agra. This powerful fortress of red sandstone encompasses, within its 2.5 kmlong
enclosure walls, the imperial city of the Mughal rulers. It comprises many fairy tale palaces, such as the
Jahangir Palace and the Khas Mahal, built by Shah Jahan; audience halls, such as the DiwaniKhas; and
two very beautiful mosques.
     B. Taj Mahal
     Taj Mahal is regarded as one of the eight wonders of the world, and some western historians have
noted that its architectural beauty has never been surpassed. The Taj is the most beautiful monument
built by the Mughals, the Muslim rulers of India. Taj Mahal is built entirely of white marble. It was
constructed over a period of twentytwo years, employing twenty thousand workers. It was completed
in 1648 CE at a cost of 32 million Rupees.
     C. Keoladeo National Park
     This former duckhunting reserve of the Maharajas is one of the major wintering areas for large
numbers of aquatic birds from Afghanistan, Turkmenistan, China and Siberia. Some 364 species of
birds, including the rare Siberian crane, have been recorded in the park.
     D. Humayun's Tomb, Delhi
     This tomb, built in 1570, is of particular cultural significance as it was the first gardentomb on the
Indian subcontinent. It inspired several major architectural innovations, culminating in the construction
of the Taj Mahal. The gardens also contain the redandwhite sandstone and blackandyellow marble tomb
of Humayun's wife and the tomb of Humayun's barber.
     E. Grand Canyon National Park
     The Grand Canyon is perhaps the most awesome sight in the United States-and one of the wonders
of the world. Much of the park's beauty is related to its geology and ecology. The Skywalk at Grand
Canyon West is really exciting.
     F. Sundarbans National Park
     The Sundarbans covers 10,000 sq. km of land and water (more than half of it in India, the rest in
Bangladesh) in the Ganges delta. It contains the world's largest area of mangrove forests. A number of
rare or endangered species live in the park, including tigers, aquatic mammals, birds and reptiles.
请阅读以下旅游者的信息，然后匹配旅游者和他/她拟旅游的景点。
1. Carina is fond of art and likes traveling very much. In order to take part in the following exhibition,
she wants to take some photos of birds from all over the world, especially the rare Siberian crane. In
the meanwhile, she doesn't want to spend too much money.
2. Daisy's major is biology. She is interested in studies of tigers in India. Before graduation, she needs
to write an essay on the tiger. She hears that it is one of the largest tiger populations of any of India's
parks. And so she wants to go there to do some research.
3. Alexander is a college student of Physics. He learns that this canyon is a gift from past generations
that goes beyond what we experience. He is looking forward to going there and experiencing the
Skywalk in the park.
4. Sammy majors in history. He will visit it again this summer. He says it's built entirely of white Marble
and is one of the eight wonders of the world. Its beauty is beyond description, particularly at dawn and
sunset. It seems to glow in the light of the full moon. On a foggy morning, the visitors experience it as if
suspended when viewed from across the Jamuna River.
5. Nancy comes from the history department. Last summer she visited the ancient markets of Agra and
this year she wants to visit it again. Not long ago she said, “Arriving at the Delhi airport, we
representatives were warmly received. Our tiredness flew in seconds by the traditional welcome that
we got at the hotel's reception.” The next day they visited the famous tomb.
阅读理解。
     阅读下列材料,从所给的六个选项(A、B、C、D、E和F)中，选出符合各小题要求的
最佳选项。选项中有一项是多余项。
     Here are five letters from readers listed in 1-5. All the greetings and signatures are left out. Suppose
you are a secretary of the magazine CR (Crazy English Reader), for each one find a suitable reply from
A-F. Mark the correct letter (A-F) on your answer sheet. There is one extra reply which you don't need
to use.
     1. I am a reader of CR. Recently I found students translate some articles of CR. I appreciate your
offering an opportunity to us beginners to practise using English. So I want to ask how they can obtain
these articles and translated them for you, and what qualities you require. Thank you.
     2. I love your Crazy English Reader magazine! It provides valuable data for work in our English
teaching. My wife and I are teaching Conversational English so I've been giving you a bit of a plug at our
middle school. I told the students to "get a copy!" It's good stuff! Fantastic!
      3. I'm one of Yao's fans from Guangzhou. I have read the Yao Ming articles in No.7 Crazy English
Reader. I want to know his correspondence address and the official website. Could you please tell me?
Thank you very much indeed.
      4. First of all, I must say thank you very much to all the CE Reader editors who gave us a really
good English magazine. Secondly, I want to give you a piece of advice. In each passage, you gave us
some new words with their Chinese translation. However, as far as my knowledge, I think you should
give us not only the Chinese meaning but also the English meaning so as to know the words more
accurately. Thank you!
      5. I am an editor of the English Monthly of our school. I have a question that is how to say the
position of the paper e.g., 总编 责任编辑 and so on. I hope you can help me to tell me the word in
English. The more the better. Thank you so much! I love the book very much. Now, I do this work, I
need study more information about this work, if you have time, please email me. Thank you.
     A. Thank you for your suggestion. We may try that in some future issues of CR. I think the best way
to improve your reading vocabulary is to be able to guess the meaning of the word from the other words
around it. Also, if you have an English dictionary, it's good to look up the words and then mark them
down in a notebook and review them later on. Then if you really want to learn how to use the words, try
using them in conversation or in writing. Hope this helps.
     B. The best way for you to learn the different positions in a newspaper or magazine is to get a copy
of an all-English magazine or newspaper and then copy down the different positions. There are also titles
such as Managing Editor, reporter, Copy Editor, Photo Editor and Layout Editor. I hope this helps. If
you have some more specific questions, you can send them to me and I'll try to answer.
     C.The best way to reach Yao directly is through his home team, the Shanghai Sharks. You can write
him at 2570 Xietu Road, Shanghai. For more information on Yao, you can look at the sports section in
sina. com. I hope this helps. Another idea is that you can try to write Yao while he's living and playing in
Houston. You can try to reach Yao in the US at:   Yao Ming   Compaq Centre 10  Houston, TX 77046
     D.Thank you for being such a careful reader of CR. Yes, you're right we made a mistake in the writing of that Chinese word. Each issue we try to read very carefully each article and its translation to make sure
there are no mistakes, but unfortunately a few mistakes always get by. But you encourage us to keep
improving, so thank you.
     E. Yes, we do have several students who help us translate some of the articles in our magazine. We
contact these translators directly after interviewing their translation work. Afterwards we assign the
articles to them for translation. If you are interested in being one of our translators you can send us some
information about yourself and a sample of your translation work.
     F. Thank you for helping us to promote CR. We're glad it's helpful to your students. We always try to
include articles that reflect real life. It's our hope that CR will not only improve student's English but also
open up a different worldview.

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