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—He tried to explain it to me but I just couldn't understand.Do you?

—________.

A. Not likely B. Not certainly

C. Not really D. Not cleverly

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Having a website is not enough today.In fact, for a website to be indexed by Google, it may take about a month. Even after this, it's not likely that it will appear on such engine rankings when a search is made. This is because there are millions of web pages that can be accessed at any given moment. Thus, they need to advertise website is more important than having a website.

Online advertising methods are very different from traditional ones. One of the methods to advertise website companies is use of banner ads. Companies use flash ads or banner ads placed in strategic locations around the web. However, the most common way of advertising today is the use of link?building. Usually, Google and Yahoo will index web pages based on their popularity. Therefore, advertising website campaigns should be targeted towards ensuring your website has relevant links that are both outbound and inbound. Inbound links link back to you while outbound links come from your website to other relevant sites.

Usually, link?building in any of your advertising website campaigns will have some measure of success. If you link to other relevant websites, they will more likely be willing to link back to you. Paid links can help if you have some extra cash to spare. Pay?per?click campaigns also go a long way in advertising website campaigns. Search engines like Google and Yahoo provide pay?per?click services based on the keyword used. Thus, ensure that you do careful research on keyword relevance before starting a pay?per?click campaign.

Good web design also plays an important role in not only attracting new clients but also maintaining them. Take time to design the website, your links, icons and look of the website. This will go a long way in your advertising website campaign. Traffic generation takes time and effort, but it is time and effort well spent.

1.It is hard for a website to be indexed by Google and Yahoo mainly because it ________.

A. doesn't work properly

B. doesn't pay for the link to it

C. doesn't have the proper keywords

D. doesn't stand out among others

2.What can we learn about link?building according to the text?

A. It mainly refers to those inbound links.

B. Pay?per?click services are only provided by Google and Yahoo.

C. General keywords play an important role in the process.

D. Paid links are not advised to use by those new websites.

3.Before starting a pay?per?click campaign, people should ________.

A. find the relevant keywords correctly

B. design their web pages creatively

C. find proper search engine like Google

D. pay Google and Yahoo in advance

4.The text is for those who want to ________.

A. design their websites better

B. develop their websites eagerly

C. advertise on Google and Yahoo

D. win advertising website campaigns

That children are the hopes of our tomorrow is statement that is repeated time and again. And it is an axiom(格言); they are our pillars of the coming time. But then do we train them into becoming healthy human beings?

Healthy human beings here are not meant the physical well being, but the good human being, that is, one with virtues and values keeps them in the state of working towards the benefit of humanity.

How can children absorb within themselves the virtues and values? Well, this is the primary responsibility of parents and other immediate family members, followed by school authorities. The values and virtues of an individual is sown in their childhood and as they grow up.

Depending on the way we bring up our children, we decide our own future. It is vital that in the formative years we give them quality time and attention. We teach them to discriminate between the good, bad and the ugly. We have to teach them use positive emotive like love and compassion and teach them actions of kindness and generosity. At the same time we have to help them do away with the negatives of hatred, anger, jealousy, selfishness, etc.

Your child is like a plant. You sow the seeds and also reap the benefits of its growth and development. First and foremost you as a parent have to realize your responsibility in nurturing a child to grow into a good human being. And it is just not up to anyone of the parents, but both together to inculcate(谆谆教诲)the values and virtues into your child.

1.What should a good human being have?

A. A good physical state B. A good virtue or value

C. A good career in society D. A powerful relationship net

2.What sense is the most important for kids to learn?

A. Safety sense B. Lifestyle sense

C. Transportation sense D. Responsibility sense

3.Whom is the passage most probably written for?

A. Family parents B. Child experts

C. Health researchers D. Primary school teachers

4.What does the passage mainly want to tell us?

A. Children are parents’ hope

B. Educating children is a tough thing

C. Parents take responsibilities for educating children

D. Parents have trouble in educating children

The Bystander (旁观者) Effect

When an emergency situation occurs, observers are more likely to take action if there are few or no other witnesses. 1.

The bystander effect is also called the Genovese effect, which is named after Catherine “Kitty” Genovese, a young woman who was cruelly murdered on March 13, 1964. Early in the morning, 28-year-old Genovese was returning home from work. As she approached her apartment entrance, she was attacked and stabbed (刺) by a man later identified as Winston Moseley. Despite Genovese's repeated cries for help, 2. The attack first began at 3:20, but it was not until 3:50 that someone first contacted police．

Many psychologists were set thinking by the incident, as well as most Americans. As the conclusion, the bystander effect came out and later proved by a series of studies and experiments.

There are two major factors that contribute to the bystander effect. 3. Because there are other observers, individuals do not feel as much pressure to take action, since the responsibility to take action is thought to be shared among all of those present. The second reason is the need to behave in correct and socially acceptable ways. When other observers fail to react, individuals often take this as a signal that a response is not needed or not appropriate.

4. In the case of Kitty Genovese, many of the 38 witnesses reported that they believed that they were witnessing a "lovers' quarrel", and 5..

A. They hesitate and assess the risk of getting hurt

B. This phenomenon is referred to as the bystander effect.

C. Other researchers have found that onlookers are less likely to take action if the situation is unclear.

D. First, the presence of other people creates a division of responsibility.

E. they did not realize that the young woman was actually being murdered.

F. none of the people in the nearby apartment building who heard her cries called police for help.

G. the attacker didn’t stop stabbing her.

A new collection of photos brings an unsuccessful Antarctic voyage back to life.

Frank Hurley's pictures would be outstanding—undoubtedly first?rate photo?journalism—if they had been made last week.In fact，they were shot from 1914 through 1916, most of them after a disastrous shipwreck(海难), by a cameraman who had no reasonable expectation of survival.Many of the images were stored in an ice chest, under freezing water, in the damaged wooden ship.

The ship was the Endurance, a small, tight, Norwegian?built three?master that was intended to take Sir Ernest Shackleton and a small crew of seamen and scientists, 27 men in all，to the southernmost shore of Antarctica's Weddell Sea.From that point Shackleton wanted to force a passage by dog sled (雪橇) across the continent.The journey was intended to achieve more than what Captain Robert Falcon Scott had done.Captain Scott had reached the South Pole early in 1912 but had died with his four companions on the march back.

As writer Caroline Alexander makes clear in her forceful and well?researched story The Endurance, adventuring was even then a thoroughly commercial effort.Scott's last journey，completed as he lay in a tent dying of cold and hunger, caught the world's imagination, and a film made in his honor drew crowds.Shackleton, a onetime British merchant?navy officer who had got to within 100 miles of the South Pole in 1908, started a business before his 1914 voyage to make money from movie and still photography.Frank Hurley, a confident and gifted Australian photographer who knew the Antarctic，was hired to make the images, most of which have never before been published.

1.What do we know about the photos taken by Hurley?

A. They were made last week.

B. They showed undersea sceneries.

C. They were found by a cameraman.

D. They recorded a disastrous adventure.

2.Who reached the South Pole first according to the text?

A. Frank Hurley.

B. Ernest Shackleton.

C. Robert Falcon Scott.

D. Caroline Alexander.

3.What does Alexander think was the purpose of the 1914 voyage?

A. Artistic creation. B. Scientific research.

C. Money making. D. Treasure hunting.

To my ________， he was not a little ________ at the news that he had won the first prize in the English speech contest, for he thought that he didn't perform so well.

A. astonishment；astonishing B. astonished；astonishing

C. astonishment；astonished D. astonish；astonishment

It is lucky we booked a room，or we________nowhere to stay now.

A. had B. had had

C. would have D. would have had

Do you know how to pick a good book you’ll really like? Here are some tips.

Start With Your Interest. 1. . You can pick something that you love to read, not for school. They can be ancient martial (武术) arts, computers, or fashion design. You name it, there are books about it.

What’s Your Type? Do you prefer fiction or nonfiction (or both)? Fiction books, like novels, can transport you to another world or help you imagine something beyond your own experience. Nonfiction books give you the who, what, when, and why of something. 2. . Many of them read like novels from start to finish.

Read the description. The reviews and quotes on the back and inside covers of many books give you an idea of what the book is about. They can also help you pick future books, too. If you find a book you really like, take a minute to read the quotes and see which authors praised the book. 3..

Find a Family Favorite. Which book did your mother love best when she was at your age? 4.. Find out and give them a read — then you can share your thoughts about the book.

Finally, you’ll probably enjoy what you’re reading a lot more if you find a quiet place and make time for the book. 5. You can put on some good music, get yourself some tea and let yourself be carried away by the book. You’ll see that time does fly when you’re reading something you love!

A. How about your brothers and sisters?

B. They tell stories using facts — but that doesn’t mean they’re boring.

C. Reading is a good way to improve your English.

D. Most reading is best enjoyed when you can concentrate (全神贯注) on it.

E. Often, they’ll have similar styles and you might find books you like by those authors, too.

F. So you should read as much as possible when you are free.

G. Reading on your own isn’t like reading for school.

If a noisy neighbor is blasting music at all hours of the day and night, drowning out your phone conversations and interrupting your sleep, you can call the police. But what is a whale to do?

Natural noise from waves, wind, rain and even earthquakes is common in oceans. Unfortunately, man?made noise from oil and gas drilling, sonar, and ships is also present.

Low frequency noise has doubled off the California coast every decade since the nineteen sixties. The main reasons are ships' propellers (螺旋桨). They not only generate continuous low frequency sound, some propellers cavitate(形成气穴), which means they create air bubbles that collapse, creating loud popping sounds.

Whales use low frequency calls to communicate across thousands of miles of ocean. They are threatened by noise pollution because it can prevent them from contacting each other and from locating their foods. Endangered humpback and right whales, which use fibrous baleen to strain food from the water, are the most at risk.

Scientists studying right whales off Canada's east coast have discovered that whales are sending louder calls through the water to make themselves heard. Because they invest more energy in making calls, they have less energy available for finding food and mating. Other scientists measuring whale calls against background noise pollution have discovered that right whales have lost about eighty percent of their normal communication area. This could seriously affect survival of this already threatened species.

Scientists don't have badges and guns, but they are trying to correct the noise pollution problem. By tracking ships and marine mammals and understanding how noise travels, they are creating sound maps. They hope to get shipping lanes moved so that the noise pollution ships create will not overlap with areas most important to the whales.

1.What does the passage mainly talk about?

A. Whales are in danger because of the noise.

B. Noise pollution is affecting whales.

C. Natural noise is good for whales.

D. How to protect whales endangered.

2.The following statements are true EXCEPT ________.

A. You can call the police if you are disturbed by a noisy neighbor.

B. Low frequency noise has doubled off the Canadian coast every decade since the 1960s.

C. Noise pollution can prevent whales from contacting each other and from locating prey.

D. Endangered humpback and right whales are the most at risk.

3.We can infer from the last paragraph that ________.

A. some areas important to whales are overlapped with the ship lanes

B. scientists are creating the sound maps by tracking ships and marine mammals

C. if scientists have guns, they can correct the noise pollution

D. scientists have worked out a plan to protect the whales

4.According to scientists，________.

A. right whales off the Californian coast have been in danger because of the loss of the energy

B. right whales cannot find food and mate for they lose a lot of living area

C. there are about 20% of the normal communication areas still available for the right whales

D. the right whales always invest most of their energy for making calls

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