题目内容

Tired of switching from one company to another, he finally found a____ job in the government.

A. thorough B. significantC. frequentD. permanent

 

D

【解析】

试题分析:句意:厌倦了从一个公司跳到另一个公司,他最后在政府找到了一个稳定的工作。A. Thorough自始至终B. Significant重要的C. Frequent经常的D. Permanent稳定的。根据句意选D。

考点:考查形容词辨析。

 

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Now, I know it's not always easy to do well in school. I know you have a lot of _ in your lives right now that can make it hard to on your schoolwork.

I get it. I know what it’s like. My father my family when I was two years old ,and I was by a single mom who had to work and who struggled to pay the hills and wasn't always to give us the things that other kids had. There were times when I having a father in my life. There were times when I was and I felt like I didn't fit in.

So I wasn't always as focused as I should have been on school, and I did some things I'm not of, and I got in more trouble than I should .And my life could have taken a turn for the worse.

But I was ,I got a lot of second chances, and I had the opportunity to go to college and law school and follow my .

Some of you might not have those . Maybe you don't have adults in your life who give you the that you need. Maybe someone in your family has lost their job and there's not enough money to the daily expenses. Maybe you live in a neighborhood where you don't feel safe, or have friends who are you to do things that you know aren't right.

But at the end of the day, the circumstances of your life are, of those is an excuse for ignoring your homework or having a bad in school. That's no excuse for talking back to your , or dropping out of school. There's no excuse for not trying.

1.A. changes B. challenges C .attractions D. activities

2.A. concentrate B. depend C. reflect D. comment

3.A. supported B. hated C. loved D. left

4.A. raised B. adopted C. taught D. comforted

5.A. on time B. in time C. at times D. behind time

6.A. able B. gladC. generousD. ready

7.A. enjoyed B. missed C. consideredD. regretted

8.A. lonely B. guilty C. clumsy D. silly

9.A. afraid B. sureC. proudD. aware

10.A. simply B. trulyC. actually D. easily

11.A. independent B. luckyC. brilliant D. honest

12.A. stepsB. fortunes C. instructions D .dreams

13.A. moodsB. feelings C. advantagesD. difficulties

14.A. rightB. support C .energy D. freedom

15.A. sureB. avoidC. coverD. have

16.A. permitting B. forcing C. inspiring D. reminding

17.A. whicheverB. howeverC. whereverD. whatever

18.A. none B. anyC. neither D. either

19.A. impression B. experienceC. memoryD. attitude

20.A. parent B. classmate C. friend D. teacher

 

A few days ago,I went to school with lots of books,hoping to get a locker (锁柜).Suddenly,it started raining heavily. I hurried to pay for my locker,but I was disappointed when they informed me they only accepted cash. I was $7.00 short,which meant I had to carry the books back home. It would be an exhausting (令人筋疲力尽的) two?hour journey back home with all those books.

An elderly gentleman nearby noticed my problem. He asked how much cash I needed. When I told him I was $7 short,he quickly took out the money from his wallet. “You don’t have to pay me back,”he said. I was speechless;I didn’t know whether to take the money or come back with the books the next day. A young student who was working there noticed my hesitation. “He’s really nice,” said the student. “I was starving this morning and he bought breakfast for me. He always helps people in different ways.”

The next day,I went to him and thanked him for trusting me and lending me the money. He said he forgot about it and didn’t expect I would give it back. “I’m very happy,”he said,“not because I’m getting my money back,but because this is the right way to go—whatever you get from this world,give it back as much as you possibly can. Spread kindness around the world with the smallest things you can do.”

Later,I found out he wasn’t involved with any charity organizations. He has been performing these types of acts for years. Earlier,someone had done something incredibly kind for him and he has been spreading the kindness ever since. He taught me a very important lesson in life—we come to this world with nothing and we will leave with nothing. Whatever we own,it will become somebody else’s and whatever we leave,it will become somebody else’s.

1.When the old gentleman offered the money,the writer was________.

A.touched B.hesitant C.amazedD.embarrassed

2.From Paragraph 3 we learn that________.

A.the gentleman worked in the school

B.the gentleman was kind but forgetful

C.the gentleman refused to take back the money

D.the gentleman thought it right to give back to society

3.Why had the gentleman been doing acts of kindness?

A.He wanted to join the charity organizations.

B.He managed a lot of other people’s money.

C.He had received help from others before.

D.He thought money was of little importance.

 

A brand is a name, word, sign, symbol, design, or a combination of these, intended to identify the goods or services of a company or a group of companies. Another purpose of a brand is to contrast one company from another. The most important skill of professional marketers is the ability to create, maintain, protect, and enhance the brands of their products and services. Branding has become so important that today hardly any company or product is without one. Therefore, brand management is an increasingly important element in marketing.

Brand power refers to the relative strength of a company’s brand in the minds of consumers, and can influence consumers’ choice of products. Brands are powerful to the extent that they give high brand loyalty and strong brand associations, name recognition, perceived quality and other assets to a company. A strong brand can be one of a company’s most important assets.

High brand power provides a company with many competitive advantages. A powerful brand enjoys a high level of consumer brand awareness and loyalty. Because consumers expect stores to carry the brand, the company has more bargaining power when negotiating with retailers (零售商). And because the brand name brings high credibility, a company with a strong brand can more easily launch new products with the same brand name.

Many companies use the advantage of a strong brand power strategically to expand their business. When a company introduces an additional item with a new flavour, form, colour or package size in a given product category and under the same brand name, it is called a line extension. Another strategy is called brand extension. This involves the use of a successful brand name to launch new or modified products in a new category, thereby employing brand recognition in order to increase sales of new products.

Brand recognition is certainly important. Because consumers often hold long-standing perceptions about brands, high brand power ensure a company continued sales of its products.

1.What does the word “assets” in the 2nd paragraph mean?

A. points B. advantages C. aspects D. elements

2.All of the following statements are the advantages of a high brand power EXCEPT that______.

A. a high brand wins the loyalty of consumers

B. a high brand usually sets a much higher price

C. it’s easy for a high brand company to launch new products

D. a high brand company is more competitive when doing business with retailers

3.A brand extension ______.

A. happens when the company is developing a new product

B. means the expansion of a company’s business in its established field

C. takes place when the company introduces a similar item but with a new colour

D. refers to the use of an established brand name to promote a new product in a new category

4.What might be the best title of this passage?

A. Brand Power B. Famous Brands

C. Company Brands D. Brand Products

 

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