题目内容
What is the first thing you notice when you walk into a shop? The products displayed(展示)at the entrance? Or the soft background music?
But have you ever noticed the smell? Unless it is bad，the answer is likely to be no．But while a shop’s scent may not be outstanding compared with sights and sounds，it is certainly there．And it is providing to be an increasing powerful tool in encouraging people to purchase．
A brand store has become famous for its distinctive scent which floats through the fairly dark hall and out to the entrance，Via scent machines．A smell may be attractive but it may not just be used for freshening air．One sports goods company once reposed that when it first introduced scent into its stores，customers’intension to purchase increased by 80 percent．
When it comes to the best shopping streets in Pairs，scent is just as important to a brand’s success as the quality of its window displays and goods on sales．That is mainly because shopping is a very different experience to what it used to be．
Some years ago，the focus for brand name shopping was on a few people with sales assistants’disproving attitude and don’t-touch-what-you-can’t afford displays．Now the rise of electronic commerce(e-commerce)has opened up famous brands to a wider audience．But while e-shops can use sights and sounds，only bricks-and-mortar stores(实体店)can offer a full experience from the minute customers step through the door to the moment they leave．Another brand store seeks to be much more than a shop，but rather a destination．And scent is just one way to achieve this．
Now a famous store uses complex man-made smell to make sure that the soft scent of baby powder floats through the kid department，and coconut(椰子)scent in the swimsuit section．A department store has even opened a new lab，inviting customers on a journey into the store’s windows to smell books，pots and drawers，in search of their perfect scent．
1.According to the passage，what is an increasingly powerful tool in the success of some brand store?
A．Friendly assistant B．Soft background music
C．Unique scents． D．Attractive window display．
2.E-shops are mentioned in the passage to________．
A．urge shop assistants to change their attitude
B．show the advantages of brick-and-mortar stores
C．push stores to use sights and sounds
D．introduce the rise of e-commerce
3.The underlined word“destination”in Paragraph 5 means_____．
A．a place where customers love to go
B．a spot where travelers like to stay
C．a platform that exhibits goods
D．a tat’get that a store expects to meet
4.The main purpose of the passage is to______．
A．compare and evaluate
B．inform and explain
C．argue and discuss
D．examine and assess
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didn’t expect my students to create a real plane or break any records. I told them the competition is more for seeing how far your imagination can stretch,” Said Ni. He was surprised to see his students create 10 different aircrafts with all kinds of material available in the past month. Many students said that they learnt much more in the process of creating their planes than in ordinary classes.短文改错（共10小题；每小题1分，满分10分）
得分 | 阅卷 |
请改正下面短文中的错误。文中共有10处语言错误，每句中最多有两处。每处错误仅涉及一个单词的增加、删除或修改。
增加：在缺词处加一个漏字符号(∧)，并在其下面写出该加的词；
删除：把多余的词用斜线(＼)划掉；
修改：在错的词下画一横线，并在该词下面写出修改后的词。
注意：1．每处错误及其修改均仅限一词；
2．只允许修改10处，多者（从第11处起）不计分。
Last week, our school had organized an activity to climb the West Mountain. As soon as we arrived at the foot of a mountain, we set out for the summit in high spirits. During the climb, we had such much difficulty passing the rocky areas. But under the teacher’s help, we eventually reached the top, where we greeted by the bright sunshine and fresh air. Seeing from the top, the city was extreme beautiful. This event turned out to be very success. Not only did we take a break from our heavy school work, and also we learned what to communicate with each other.
