题目内容

The other day I was talking to a stranger on the bus; he told me that he had a good ______ in Chicago and he wondered if, by any chance, I ______ to know him . For a moment, I thought he might be ______ , but I could tell from the expression on his face that he was not. He was _____. I felt like saying that it was ridiculous (可笑的) to think that out of all the millions of people in Chicago I could possibly have ever bumped into his friend. But, ______, I just smiled and reminded him that Chicago was a very _____ city. He nodded, and I thought he was going to be content to drop the subject and talk about something else. But I was wrong. He was silent for a few minutes, and then he ______ to tell me all about his friend.

His friend’s main ______ in life seemed to be tennis. He was an excellent tennis player, and he even had his own tennis court(网球场). There were a lot of people with swimming _______, yet there were only two people with private tennis court; his friend in Chicago was one of them. I told him that I knew several ______ like that, including my brother, who was doctor in California. He ______ that maybe there were more private courts in the country, than he realized but he did not know of any others. Then he asked me ______ my brother lived in California. When I said Sacramento, he said that was a coincidence(巧合) ______ his Chicago friend spent the summer in Sacramento last year and he lived next door to a ______ who had a tennis court in his backyard. I said I felt that really was a coincidence because my next-door neighbour had gone to Sacramento last summer and had hired the house next to my brother’s house. For a moment, we stared at each other, but we did not say anything.

“Would your friend’s name happen(碰巧) to be Roland Kirkwood?” I asked finally. He laughed and said,“Yes. Would your brother’s name happen to be Dr Rey Hunter?” It was my ______ to laugh. “Yes,” I replied.

1.A. brother B. teacher C. neighbour D. friend

2.A. managed B. Happened C. tried D. wanted

3.A. expecting B. lying C. joking D. talking

4.A. funny B. serious C. careful D. disappointed

5.A. indeed B. actually C. instead D. exactly

6.A. famous B. interesting C. noisy D. big

7.A. began B. stopped C. refused D. failed

8.A. problem B. interest C. choice D. work

9.A. suit B. habit C. pools D. river

10.A. people B. players C. strangers D. friends

11.A. advised B. argued C. admitted D. announced

12.A. how B. whether C. when D. where

13.A. because B. if C. then D. though

14.A. doctor B. friend C. neighbour D. player

15.A. chance B. pleasure C. time D. turn

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You're in a department store and you see a couple of attractive young women looking at a sweater.You listen to their conversation:

“I can't believe it-Lorenzo Bertolla! They are almost impossible to find.Isn't it beautiful? And it's a lot cheaper than the one Sara bought in Rome.”

They leave and you go over to see this incredible sweater.It's nice and the price is right.You've never heard of Lorenzo Bertolla, but those girls looked really stylish.They must know.So, you buy it.You never realize that those young women are employees of an advertising agency.They are actually paid to go from store to store, talking loudly about Lorenzo Bertolla clothes.

Every day we notice what people are wearing, driving and eating.If the person looks cool, the product seems cool, too.This is the secret of undercover marketing.Companies from Ford to Nike are starting to use it.

Undercover marketing is important because it reaches people that don't pay attention to traditional advertising.This is particularly true of the MTV generation-consumers between the age of 18 and 34.It's a golden group.They have a lot of money to spend, but they don't trust ads.

So advertising agencies hire young actors to “perform” in bars and other places where young adults go.Some people might call this practice misleading, but marketing executive Jonathan Ressler calls it creative.“Look at traditional advertising.Its effectiveness is decreasing.”It is true, because everyone knows an ad is trying to persuade you to buy something.However, you don't know when a conversation you overhear is just a performance.

1.The two attractive young women were talking so as to ________.

A. get the sweater at a lower price

B. be heard by people around

C. be admired by other shoppers

D. decide on buying the sweater

2.Lorenzo Bertolla is ________.

A. a very popular male singer

B. an advertising agency

C. a clothing company in Rome

D. the brand name of clothes

3.What can we infer from the passage?

A. Traditional advertising will soon disappear in the market.

B. The MTV generation tends to be more easily influenced by all kinds of ads.

C. That traditional advertising is too direct may lead to its decreasing effectiveness.

D. Undercover marketing will surely be banned soon by the government.

4.Which of the following would be the best title for the passage?

A. Two Attractive Shoppers

B. Lorenzo Bertolla Sweaters

C. Undercover Marketing

D. Ways of Advertising

Dick lived in England. One day in January he said to his wife, "I'm going to fly to New York next week because I've got some work there." "Where are you going to stay there?" his wife asked. "I don't know yet." Dick answered. "Please send me your address from there in a telegram (电报)," his wife said. "All right," Dick answered.

He flew to New York on January 31st and found a nice hotel in the center of the city. He put his things in his room and then he sent his wife a telegram. He put the address of his hotel in it.

In the evening he didn't have any work, so he went to a cinema. He came out at nine o'clock and said, "Now I'm going back to my hotel and have a nice dinner."

He found a taxi (出租车) and the driver said, "Where do you want to go?" But Dick didn't remember the name and address of his hotel.

"Which hotel are my things in?" he said, "And what am I going to do tonight?" But the driver of the taxi did not know. So Dick got out and went into a post office. There he sent his wife another telegram, and in it he wrote, "Please send me my address at this post office."

1. Dick flew to New York because ___.

A. he went there for a holiday

B. he had work there

C. he went there for sightseeing (观光)

D. his home was there

2.Why did his wife want a telegram from him?

A. Because she didn't know his address yet

B. Because she wanted to go to New York, too

C. Because she might send him another telegram

D. Because she couldn't leave her husband by himself in New York

3.Where did Dick stay in New York?

A. In the center of the city. B. In a hotel.

C. In a restaurant. D. At his friend's house.

4. Who would send him the name and address of his hotel?

A. The manager (经理) of his hotel. B. The police office.

C. The taxi driver. D. His wife.

5.Which of the following is not true?

A. Dick stayed at a nice hotel in the center of the city.

B. Dick didn't work on the first night of his arrival.

C. Dick forgot to send his wife a telegram.

D. Dick wanted to go back to his hotel in a taxi.

Mary had feared the day she would draw a blank during a presentation. Then one day during a 45-minute speech, it happened. 1.. To help herself get back on track, Mary asked the audience to look at the handout and tell her what topic was up next. At the end of her presentation, audience members gave her top marks for organization.

“What I learned is that the audience doesn’t care if you mess up, and what they care about is what you are going to do about it,” Mary said. “My nervousness went away when I concentrated not on myself, but instead just thought, ‘How is my speech going to help the audience?’2.. Every single step of the way,ask yourself, ‘What’s in it for them?’”

3.

Carter is the founder of Canada-based presentation skills training company. When possible, he gets to the location of his presentation the day before to make sure all the electronic aids work. He wants to ensure the screen, lighting and inputs all work properly. “In addition, build an extra plan before you present.” he said.

●  Involve the audience

Whether you are giving a one-on-one talk or a speech in front of 400 people, think “story-telling”. 4.. The way to a person's head is through his heart. Sometimes all it takes is a few seconds to connect an audience member with a story.

Moreover, one thing that shocks people back into attention is to leave an almost uncomfortably long pause. 5..

A. Keep order

B. Be prepared

C. That brings them back to the speaker

D. She forgot what she was going to say

E. Once you do that, it gets rid of the fear

F. Story-telling makes messages easy to remember

G. Stories combine data and information with emotion

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