Bad news sells.If it bleeds,it leads.No news is good news,and good news is no news.Those are "the classic rules for the evening broadcasts and the morning papers.But now that information is being spread amt monitored(监控)in different ways,researchers are discovering new rules.By tracking people's e-mails and online posts,scientists have found that good news can spread faster and farther than disasters and sob stories.

"The ‘if it bleeds ’rule works for mass media,"says Jonah Berger,a scholar at the University of Pennsylvania. "They want your eyeballs and don't care how you're feeling.But when you share a story with your friends,you care a lot more how they react.You don't want them to think of you as a Debbie Downer."

Researchers analyzing word-of-mouth communication—e-mails,Web posts and reviews,face-to-face conversations—found that it tended to be more positive than negative,but that didn't necessarily mean people preferred positive news.Was positive news shared more often simply because people experienced more good things than bad things?To test for that possibility,Dr.Berger looked at how people spread a particular set of news stories: thousands of articles on The New York Times' website.He and a Penn colleague analyzed the "most e-mailed" list for six months.One of his first findings was that articles in the science section were much more likely to make the list than non-science articles.He found that science amazed Times' readers and made them want to share this positive feeling with others.

Readers also tended to share articles that were exciting or funny,or that inspired negative feelings like anger or anxiety,but not articles that left them merely sad.They needed to be aroused(激发)one way or the other,and they preferred good news to bad.The more positive an article,the more likely it was to be shared as Dr.Berger explains in his new book,"Contagious: Why Things Catch On."

1.What do the classic rules mentioned in the text apply to?

A. News reports. B. Research papers.

C. Private e-mails. D. Daily conversations.

2.What can we infer about people like Debbie Downer?

A. They’re socially inactive. B. They’re good at telling stories.

C. They’re inconsiderate of others. D. They're careful with their words.

3.Which tended to be the mast e-mailed according to Dr.Berger's research?

A. Sports news. B. Science articles.

C. Personal accounts. D. Financial reviews.

4.What can be a suitable title for the text?

A. Sad Stories Travel Far and Wide

B. Online News Attracts More People

C. Reading Habits Change with the Times

D. Good News Beats Bad on Social Networks

My daughter Allie was leaving for college in a week. She didn’t _______going. She was off with friends most of the time. My friend Karen told me, "The August before I left for college, I_______my mother the whole month. Be prepared."

I stood in the kitchen, watching Allie make a glass of iced tea. The girl, once so _______and trusting, was closed to me. I_______to think of something to say to her. I wanted her to know I was_______about the college she had chosen and that I knew the_______of her life was just starting. But the_______on her face was so mad that I gave up the _______.

One night, after a long period of _______between us, I asked what I might have done or said made her ________. She sighed, “Mom, you haven't done anything ________. It’s fine.” A few days later, as I was getting ready for________, Allie came to my room and said, “I want to read you something from my college. These are tips for ________.”

I watched her as she read the ________aloud: "Don't ask your child if she is homesick. She might feel bad in the first few weeks, but don't let it ________you. This is a(n)________time of transition(过渡).Write her letters and call her a lot..."

Her voice ________, and she came over and ________her head in my shoulder. I touched her hair ________, afraid that she would run away if I said a word. We _________there together for long moments that night. Reconnecting.

1.A. set about B. talk about C. try out D. suffer from

2.A. screamed at B. laughed at C. stared at D. pointed at

3.A. nice B. serious C. open D. beautiful

4.A. forgot B. struggled C. refused D. remembered

5.A. disappointed B. puzzled C. surprised D. excited

6.A. adventure B. hardship C. trouble D. peak

7.A. sadness B. expression C. makeup D. happiness

8.A. recommendation B. promise C. ambition D. idea

9.A. quarrel B. chat C. silence D. discussion

10.A. happy B. guilty C. proud D. angry

11.A. wrong B. meaningless C. worthy D. irrelevant

12.A. bed B. dinner C. table D. luggage

13.A. freshmen B. graduates C. parents D. tutors

14.A. announcements B. suggestions C. orders D. rules

15.A. move B. change C. worry D. delight

16.A. natural B. unnecessary C. dangerous D. uncertain

17.A. increased B. paused C. followed D. erupted

18.A. raised B. nodded C. shook D. buried

19.A. crazily B. deeply C. gently D. impatiently

20.A. wandered B. jumped C. walked D. stood

Holiday gift buying can feel a little empty, when all of those endless lists, long lines at the shopping center and dollars spent lead to a 5-miute excitement of flying wrapping paper. 1.The following tips can help make gift giving more meaningful for both the giver and the receiver.

1.Know the person

The most important thing in the exchanging of gifts is that it shows you really know the person well, and you really care about them. 2.

2.Donate in their name

3.Research suggests that happier people give more to others, and that giving more makes people happier. Moreover, charity-related happiness is highest when people give in a way that promotes social connection. So, try giving to the less fortunate in someone’s name this holiday season.

3.Give handmade goods or hand-me-downs

4.A study suggests that people feel that homemade items show more love, and love is what they want to express to the gift receiver.

Family heirlooms(传家宝)may be another good girl option. A 2009 study found that when families hand down even a very depersonalized thing—money—through the generations, the symbolic value of the cash is greater than the numerical value alone.

4.Provide chances for participation

If there’s a golden rule of girls, though, it's this:5.People who receive experiential girls, such as concert tickets or a zoo membership, feel more connected to the girl giver than people who received material girls.

A. But it doesn’t have to be that way.

B. Give experiences rather than objects.

C. New and store—bought is not always best.

D. That is always beyond their expectation.

E. That means catering to another’s pleasure.

F. Giving gifts to friends or to charity is linked to happiness.

G. Start listing every person you plan to give a holiday gift

When I was growing up,I was ashamed to be seen with my father.He was severely disabled and very_______. When we would walk together,he put his hand on my arm for_______,and people would stare.I would be afraid of the unwanted_______.If he ever noticed or was bothered,he never let_______his feelings.It was_______to coordinate(使协调)our steps,and because of that,we didn't_______much as we went along.But as we started out,he always said,“You set the _______.I will try to follow you.”Our usual walk was to or from the subway,which was_______he got to work. He went to work,despite sickness or bad weather.He almost never missed a day,and would_______it to the office even if others could not.

He never talked about himself as an object of________.Nor did he show any envy of the more fortunate or ________. What he looked for________others was a “good heart”,and if he found one,the________was good enough for him.Now that I am older,I believe that is a proper________by which to judge people,though I________don't know exactly what a “good heart” is.

He has been gone many years now,________I think of him often.I wonder if he________I was unwilling to be seen with him during our________.If he did,I am sorry for my feeling________to be with him in public and how I regretted it.I think of him when I complain about trifles(琐事),when I am envious of another's good fortune,and when I don't have a “good heart”.

At such times I put my hand on his arm to________my balance,and say,“You set the pace,and I will try to follow you.”

1.A. strong B. energetic C. short D. handsome

2.A. balance B. strength C. comfort D. courage

3.A. care B. attention C. situation D. friendship

4.A. in B. down C. off D. out

5.A. easy B. difficult C. possible D. necessary

6.A. see B. tell C. say D. give

7.A. rule B. time C. step D. pace

8.A. how B. why C. when D. where

9.A. get B. make C. take D. walk

10.A. joy B. faith C. belief D. pity

11.A. poor B. painful C. able D. hardworking

12.A. on B. in C. at D. with

13.A. owner B. keeper C. winner D. other

14.A. method B. value C. standard D. level

15.A. already B. also C. ever D. still

16.A. so B. but C. now D. then

17.A. sensed B. smelled C. agreed D. recognized

18.A. walks B. talks C. stays D. visits

19.A. afraid B. proud C. ashamed D. disappointed

20.A. find B. refill C. have D. regain

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