题目内容
Directions: For each blank in the following passage there are four words or phrases marked A, B, C and D. Fill in each blank with the word or phrase that best fits the context.
For several years, Americans have enjoyed teleshopping---watching TV and buying things by phone. Now teleshopping is starting in Europe. In some __46__ countries, people can turn on their __47__ and shop for clothes, jewelry, food, toys and __48__ things.
Teleshopping is becoming popular in Sweden. __49__, the biggest Swedish company sells different kinds of things on TV in fifteen European countries, and in one year, it makes $10 million. In France, there are two teleshopping channels, and the French __50__ about $ 20 million a year in buying things through those channels.
In Germany, __51__ last year teleshopping was only possible on one channel for one hour every day. Then the government allowed more teleshopping. Other channels can __52__ for telebusiness, including the largest American teleshopping company and a 24-hour teleshopping company. German __53__ are hoping these will help them sell more things.
Some people like teleshopping because it allows them to do their shopping without __54__. With all the traffic problems in cities, going shopping is not an easy thing. But at the same time, other Europeans __55__ like this new way of buying things. They call __56__ “junk on the air.” Many Europeans usually worry about the quality of the things __57__ on TV. They think high quality is the most important thing, and they don’t believe they can be sure about the quality of the things __58__.
The need of high quality means that European teleshopping companies will have to be __59__ the American companies. They will have to be more careful about __60__ of the things they sell. They will also have to work harder to sell things that the buyers cannot touch or see by themselves.
For several years, Americans have enjoyed teleshopping---watching TV and buying things by phone. Now teleshopping is starting in Europe. In some __46__ countries, people can turn on their __47__ and shop for clothes, jewelry, food, toys and __48__ things.
Teleshopping is becoming popular in Sweden. __49__, the biggest Swedish company sells different kinds of things on TV in fifteen European countries, and in one year, it makes $10 million. In France, there are two teleshopping channels, and the French __50__ about $ 20 million a year in buying things through those channels.
In Germany, __51__ last year teleshopping was only possible on one channel for one hour every day. Then the government allowed more teleshopping. Other channels can __52__ for telebusiness, including the largest American teleshopping company and a 24-hour teleshopping company. German __53__ are hoping these will help them sell more things.
Some people like teleshopping because it allows them to do their shopping without __54__. With all the traffic problems in cities, going shopping is not an easy thing. But at the same time, other Europeans __55__ like this new way of buying things. They call __56__ “junk on the air.” Many Europeans usually worry about the quality of the things __57__ on TV. They think high quality is the most important thing, and they don’t believe they can be sure about the quality of the things __58__.
The need of high quality means that European teleshopping companies will have to be __59__ the American companies. They will have to be more careful about __60__ of the things they sell. They will also have to work harder to sell things that the buyers cannot touch or see by themselves.
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小题1:A
小题2:D
小题3:D
小题4:B
小题5:D
小题6:B
小题7:C
小题8:C
小题9:B
小题10:B
小题11:A
小题12:C
小题13:B
小题14:A
小题15:B
试题分析：本文介绍了发源于美国并流行于欧洲各国的电话购物法，说明了电话购物法的发展情况以及受大众欢迎的原因，同时也指出了这种购物法存在的问题，并提出了解决这些问题的途径。
小题1:A。上文讲到电话购物法在欧洲也开始起步，本句承接上文，对欧洲的情况作进一步介绍，因此，应选European。
小题2:D。电话购物法，应通过看电视选择物品，然后电话订购， 故应选TVs。
小题3:D。else为副词不用来修饰名词作定语。the other things意为“别的所有商品”不合文意，选项many other things意为“别的许多商品”为正确选项。
小题4:B。such as中的as为介词，因此该词组用于列举时，后面常直接接名词或名词性短语。而for example用于列举时与后面例子常用逗号隔开。因此B为正确选项。
小题5:D。分析句子，不难发现本句使用了“spend money in dong something”这一结构，且主语the French为第三人称复数，故应用spend的原形。
小题6:B。该句子表示“在德国，每天电话购物法仅在一个频道播放一个小时，这种情况一直持续到去年”，表示某状态一直持续到某个点时间，应用“until + 点时间”。
小题7:C。这里open表示“开放，开张，营业”，本句表示电影频道对电话购物实行了开放政策，可用来进行电话购物。
小题8:C。很明显，电话购物法为商人销售产品提供了一个极佳的渠道。因此本句表达了商人的愿望。
小题9:B。without为介词。后面应跟动词的-ing形式。根据文意，going out应为正确选项。
小题10:B。根据本句开头的But以及下文内容，这里提到的是对电话购物持反对态度的人。故选don’t。
小题11:A。一些人不喜欢电话购物法，称其为“垃圾”。故应选teleshopping。
小题12:C。人们担心的是电视上正在销售的产品的质量。A，B意思不对。for sale表示“待售”，为正确选项。
小题13:B。电话购物法令人们担心的是电视上展销的商品的质量，而不是商店里的商品，也不是已经买到手的商品。故选on TV。
小题14:A。根据上文，欧洲人的购物观念与美国人有所不同。因此电话购物公司也得采取不同的措施。固定结构be different form意为“不同于……”为正确答案。
小题15:B。根据上文，消费者关心的是质量。因此电话购物公司必须对质量倍加小心。故选择quality。
点评：本文主要是测试学生综合运用语言的能力，即从语篇的角度综合测试阅读理解能力、词汇的掌握和对英语习惯用语的熟悉程度、以及语法规则的灵活运用。考生做题时必须时刻从上下文考虑，不应该只看到所添的词在短语或句子内是否可行。因此，在做题时最好将全文通读一下，了解了全文的意思以后再作答。
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