题目内容

阅读下面材料,在空白处填入1个适当的单词或括号内单词的正确形式。

A proverb says, "Time is money". But in my opinion, time is even 1 precious than money. Why? Because when money 2 (be) spent, we can earn it back. However, when time 3 (go), it will never return.

It is known to all that the time we can use is 4 (limit). Therefore we should make use of our time more __5__ (full) to study hard so as to serve our country in 6 future. But it is a pity that there are a lot of __7__(person) who do not realize the value of time. They spend their precious time smoking, 8 (drink) and playing.

In a word, we should form a good habit of 9 (save) time. Do not put off what can be done today __10__ tomorrow.

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C

Retailers are exploring a new frontier in social commerce as they go beyond simply offering Facebook pages and Twitter profiles for their customers to follow.

Fueling this trend is web retailers’ quick adoption of social sign-on, which allows consumers to log in to their Facebook account instead of registering on an e-commerce site. Social sign-on gives retailers access to rich profile information for targeting customers.

"Bringing Facebook profile data into retail sites makes sense because it influences consumers," said Jeffrey Grau, e-marketer principal analyst and author of the new report "Social Commerce: Personalized and Collaborative(合作的) Shopping Experiences". "In contrast, many consumers on Facebook are mainly socializing with friends and further removed from making purchase decisions."

Over half of online retailers who responded to an August 2016 survey by Gigya, a provider of social sign-on applications, had either implemented the feature or planned to add it in the near future.

The Gigya study highlighted the benefits that online retailers and media-entertainment publishers get from offering social sign-on. At the top of the list were increased reservation (84%) and richer profile information for targeting product recommendations, emails, promotions and coupons(优惠券)(80%).

"Social networks like Facebook are a center of information about people’s likes and interests,"said Grau."When consumers give a retailer permission to access their personal data on Facebook, the retailers see not only what those people have written in their profiles but also the content they have ‘liked’ on other sites."

A separate study outlined just some of the data available from various sites — not counting other information, like which products, news articles and content on third-party sites they link to in status updates.

Retailers must also be careful about delivering personalized recommendations and targeted ads. These could make consumers feel that their online privacy is being invaded and create a backlash, which is already a perennial(反复的) problem for social networks like Facebook.

【题文1】 Why are retailers turning to Facebook and Twitter?

A. It is easier to trade on the sites.

B. They can talk with their customers there.

C. Their users can be turned into their customers.

D. E-commerce is easier done than social commerce.

【题文2】 How do most retailers react to social sign-on?

A. They react slowly. B. They are researching it.

C. They response actively. D. They are waiting and seeing.

【题文3】What does Grau think the advantage of retailers using social networks is?

A. They sell more online. B. They get more social support.

C. They make more friends online. D. They know people’s likes and interests.

【题文4】 What is the best title of the passage?

A. The trend of e-commerce B. Conversion of customers

C. The future of social shopping D. Advantages of e-commerce

The Humane Society of Utah,a non-profit organization,is the largest shelter in the state because it takes every animal that can be lawfully accepted.The shelter employed photographer Guinevere Shuster,from New York,who came up with a creative way to find new homes for the dogs.She took lively photos for them.

The 31-year-old created sets of four pictures showing the playful and serious sides of each animal.Guinevere Shuster tried her best to show these dogs the way they'd really look if you allowed them into your life.She said,“I'm always trying to imagine better ways to make the poor animals attractive to the public.The photos show their great personalities and are a much better way than presenting them as the sad dogs waiting to be taken home.I'm lucky because I get to connect the two things I love most,animals and photography.”

Guinevere says she finds it easy to work with dogs.She said,“It's just me and the dog in the office so they can pay their attention to the photo-taking.I use a lot of treats and some funny noises I've learned to get the dogs' attention. A fun method is to throw treats at the dogs-it's useful for getting unusual looks from them.”

Since starting the project,a number of dogs have been taken home by dog lovers after they saw Guinevere's pictures on the Humane Society of Utah's Facebook page.In the last three years,she has photographed more than 4,000 animals.This year,the shelter has placed nearly 9,000 homeless pets into their permanent homes.

1.The Humane Society of Utah is .

A. a shelter center only for little dogs B. a profit-making organization

C. a home for the old citizens in Utah D. an organization to help homeless animals

2.What can we know about Guinevere Shuster?

A. She is a photographer featuring on animals and plants.

B. She shows great interest in photographing animals.

C. She grew up in New York and learned photography there.

D. The photos of the dogs she took were displayed at her gallery.

3.Which statement is TRUE according to the passage?

A. The organization only accepts animals from the state of Utah.

B. Guinevere worked for the Humane Society of Utah voluntarily.

C. Many dogs have been adopted after Guinevere's photos were posted.

D. Guinevere takes the pictures of the dogs at her own home.

4.What is the author's attitude towards this project?

A. Objective. B. Subjective. C. Doubtful. D. Critical.

Reading can be a social activity. Think of the people who belong to book groups. They choose books to read and then meet to discuss them. Now the website BookCrossing.com turns the page on the traditional idea of a book group.

Members go on the site and register the books they own and would like to share. BookCrossing provides an identification number to stick inside the book. Then the person leaves it in a public place, hoping that the book will have an adventure, traveling far and wide with each new reader who finds it.

Bruce Pederson, the managing director of BookCrossing, says, “The two things that change your life are the people you meet and books you read. BookCrossing combines both.”

Members leave books on park benches and buses, in train stations and coffee shops. Whoever finds their book will go to the site and record where they found it.

People who find a book can also leave a journal entry describing what they thought of it. E-mails are then sent to the BookCrossers to keep them updated about where their books have been found. Bruce Peterson says the idea is for people not to be selfish by keeping a book to gather dust on a shelf at home.

BookCrossing is part of a trend among people who want to get back to the “real” and not the virtual(虚拟). The site now has more than one million members in more than one hundred thirty-five countries.

1.Why does the author mention book groups in the first paragraph?

A. To explain what they are.

B. To introduce BookCrossing.

C. To stress the importance of reading.

D. To encourage readers to share their ideas.

2.What does the underlined word “it” in Paragraph 2refer to?

A. The book. B. An adventure.

C. A public place. D. The identification number.

3.What will a BookCrosser do with a book after reading it?

A. Meet other readers to discuss it. B. Pass it on to another reader.

C. Keep it safe in his bookcase. D. Mail it back to its owner.

4.What is the best title for the text?

A. Online Reading: A Virtual Tour

B. Electronic Books: A new Trend

C. A Book Group Brings Tradition Back

D. A Website Links People through Books

“Did you hear what happened to Adam Last Friday?” Lindsey whispers to Tori.

With her eyes shining, Tori brags, “You bet I did, Sean told me two days ago.”

Who are Lindsey and Tori talking about? It just happened to be yours truly, Adam Freedman. I can tell you that what they are saying is (a) not nice and (b) not even true. Still, Lindsey and Tori aren’t very different from most students here at Linton High School, including me. Many of our conversations are gossip(闲话). I have noticed three effects of gossip: it can hurt people, it can give gossipers a strange kind of satisfaction, and it can cause social pressures in a group.

An important negative effect of gossip is that it can hurt the person being talked about. Usually, gossip spreads information about a topic-breakups, trouble at home, even dropping out-that a person would rather keep secret. The more embarrassing or shameful the secret is, the juicier the gossip it makes. Probably the worst type of gossip is the absolute lie. People often think of gossipers as harmless, but cruel lies can cause pain.

If we know that gossip can be harmful, then why do so many of us do it? Theanswer lies in another effect of gossip: the satisfaction it gives us. Sharing the latest rumor(传言) can make a person feel important because he or she knows something that others don’t. Similarly, hearing the latest rumor can make a person feel like part of the “in group.” In other words, gossip is satisfying because it gives people a sense of belonging or even superiority(优越感).

Gossip also can have a third effect: it strengthens unwritten, unspoken rules about how people should act. Professor David Wilson explains that gossip is important in policing behaviors in a group. Translated into high school terms, this means that if everybody you hang around with is laughing at what John wore or what Jane said, then you can bet that wearing or saying something similar will get you the same kind of negative attention. The dos and don’ts conveyed through gossip will never show up in any student handbook.

The effects of gossip vary depending on the situation. The next time you feel the urge to spread the latest news, think about why you want to gossip and what effects your “juicy story” might have.

1.The author uses a conversation at the beginning of the passage to .

A. introduce a topic B. present an argument

C. describe the characters D. clarify his writing purpose

2.Professor David Wilson thinks that gossip can .

A. provide students with written rules

B. help people watch their own behaviors

C. force schools to improve student handbooks

D. attract the police’s attention to group behaviors

3.What advice does the author give in the passage?

A. Never become a gossiper

B. Stay away from gossipers

C. Don’t let gossip turn into lies

D. Think twice before you gossip.

Recently, the TV show “Where are we going, Dad?” produced by Hunan SatelliteTelevision is a big hit across nation. Many famous stars brought their children to a strange village alone, and they had to spend 72 hours with their children there. The program fully showed us a modern version of the “how to be a good father”. As the young parents today are too busy to take care of their children, this new form of “Lost on the way” played by nanny Daddy and cute kids triggered(触发)a lot of people’s emotional resonance(共鸣). Both the kids and their parents will find that their hearts are being drawn closer. But this kind of feeling has just proved that there is a big spiritual barrier between the modern parents and children.The TV shows like “Children are hard to support!”, “Where are we going, Dad?”, “hot mom” and “cute kids” are becoming more and more popular. All of these show the new parents’ confusion in children’s education and the appeal for the balance between career and family.

In the real life, on the one hand, the young parents feel helpless because they are too busy to accompany their children under the pressures of work and life; on the other hand, they continue to do so. The data collected by HNTV shows that nearly two-thirds of their audience are female, among whom 36% are aged from 25 to 34.We can imagine such a scene that one evening a young mother is watching the show with her young children, while her husband is still at work or trapped in socializing, or maybe is just playing computer games in the bedroom. The story of a child without the company of father is still going on. In fact, it is sometimes the same to mothers. In a modern family, it is often the old who take the responsibility of raising a child. The participation of mother in the children’s education is also very low.

It is just this kind of confusion where the parents have gone in the modern family education, and where the parents will guide their children to go that “Where are we going, Dad?” shows us. If a child wants to grow up healthily and safely into a modern citizen with independent personality and free spirit, it is very important for him or her to follow the parents who serve as their first teacher. Maybe this is the real reason why such kind of TV programs could get hot. The truth is that children will go where their parents go; and society will go where the children go.

1.To raise a child in modern society, parents should ________.

A. break down the barrier between children and teachers

B. play computer games with their children

C. balance well between family and career

D. keep their children at home to avoid socializing

2.Which of the following can be inferred in the passage?

A. 36% of the audience of the program are female aged from 25-34.

B. Parents shouldn’t entirely leave the education of children to the old.

C. In a modern family it is often mothers who are responsible for raising a child.

D. The program shows us the confusion where the parents and children will go to play.

3.What does the underlined word “participation” probably mean?

A. taking responsibility B. understanding

C. taking part D. keeping company

4.Which one is the best title of the passage?

A. New problems in Modern Children’s Education

B. Modern Education is Important

C. Confusion Behind “Where are we going, dad?”

D. Nanny Daddy and Cute Kids

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