题目内容

  The market investigation is indispensable to sales promotion. They are as closely related as the lips and teeth, so to speak. What you produce is for sale on the market. It would be impossible to succeed in selling a product without first investigating the market.

  In the international market, goods on sale coming from different countries and suppliers are always facing keen competition. Under such circumstances, they will try everything possible to familiarize themselves with the market conditions. In making investigations, we ought to get information about what similar items the competitors are offering on the market, what prices they are quoting(报价), what features their products have, who are their regular customers, etc. Then, how can we obtain such information? There are many channels that we can make use of in doing this sort of work. The commercial counselor's offices of our embassies stationed abroad can help us in making market investigations. Nowadays, our import and export corporations send their trade groups abroad every now and then. One of their purposes is to make market surveys on the spot.
   Certainly, face-to-face talks with foreign businessmen are also important channels to get market information. The Chinese Export Commodities Fairs and some other fairs of similar nature as well as visits of foreign businessmen provide us with such opportunities. Of course, there are some other ways of making market investigations.

11. In making market investigations, one should ______.
  A. get enough information concerned       B. advertise his products
  C. produce high quality goods          D. none of the above
2. The word "indispensable" in the first line means ______.
  A. impossible                B. necessary

  C. advisable                 D. available
3. Which of the following statements is NOT true?
  A. The relationship between market investigation and sales promotion is just as that of the lips    and teeth.
  B. It is impossible to succeed in selling a product without market investigation.
  C. There are various ways of making market investigation.
  D. Production goes before market investigation.
4. All the following are channels to get market information except ________.
A. to have commercial counsellor' s office of our embassies stationed abroad
B. to promote the quality of our own products
C. to send trade groups abroad every now and then
D. to have face-to-face talks with foreign businessmen

1-4 ABDB

 

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阅读表达。

  The interview has been going on for about 20 minutes and everything seems to be going well.Then, suddenly, the interviewer asks an expected question,“Which is not important, law or love?”

  Job applicants increasingly find themselves asked strange questions like this.And the signs are that this is beginning to happen in China.Employers want people who are skilled, enthusiastic and devoted.So these are qualities that reasonable intelligent job applicant will try to show no matter what his or her actual feelings are.

  In response, employers are increasingly using questions that can try and show the applicants' true personality.The question in the first paragraph comes from a test called the Kiersey Personality Sorter.It is an attempt to discover how people solve problems, ________ This is often called aptitude(智能)testing.

  According to Mark Baldwin of Alliance many job applicants in China are finding this type of questions difficult.When a Chinese person fills out an aptitude test he or she will think there is a right answer and they may well fail because they try to guess what the examiner wants to see.

  This is sometimes called the prisoner's dilemma(窘境).Applicants are trying to act cleverly in their own interest.But they fail because they don't understand what the interviewer is looking for.Remember that in an aptitude test, the correct answer is always the honest answer.

1.What is the best title of the passage?(Please answer within 10 words.)

________________________

2.Which sentence in the passage can be replaced by the following one?

More and more people are realizing that they will have to face some unexpected questions when being interviewed.

________________________

3.Please fill in the blank in the third paragraph with proper words or phrases to complete the sentence.(Please answer within 10 words.)

________________________

4.What question would you like to ask the applicant if you were the employer in order to figure out his personality?(Please answer within 20 words.)

________________________

5.Translate the underlined sentence into Chinese.

________________________

阅读理解:

  Our boat floated on, between walls of forest too thick to allow us a view of the land we were passing through, though we knew from the map that our river must from time to time be passing through chains of hills which crossed the jungle plains.Nowhere did we find a place where we could have landed:where the jungle did not actually spread right down into the river, banks of soft mud prevented us going ashore.In any case, what would we have sailed by landing?The country was full of snakes and other dangerous creatures, and the jungle was so thick that one would be able to advance only slowly, cutting one’s way with knives the whole way.So we stayed in the boat, hoping we reached the sea, a friendly fisherman would pick us up and take us to civilization.

  We lived on fish, caught with home-made net of string(we had no hooks), and fruits and nuts we could pick up out of the water.As we had no fire, we had to eat everything, including the fish, raw I had never tasted raw fish before, and I must say I did not much enjoy the experience; perhaps sea fish which do not live in the mud are less tasteless.After eating my raw fish, I lay back and dreamed of such things as fried chicken and rice, and ice-cream.In the never-ending damp heat of the jungle, ice-cream was a particularly frequent dream.

  As for water, there was a choice:we could drink the muddy river water, or die of thirst.We drank the water.Men who had just escaped what had appeared to be certain death lose all worries about such small things as diseases caused by dirty water.In fact, none of us suffered from any illness as a result.

  One day we passed another village, but fortunately nobody saw us.We did not wish to risk being taken prisoners a second time:we might not be so lucky to escape in a stolen boat again.

(1)

What they could see in the boat was only ________.

[  ]

A.

high wall

B.

villagers from time to time

C.

vast land

D.

heavy woods

(2)

They couldn’t land because ________.

[  ]

A.

the mud on the shore was too soft

B.

the forest was too thick to let them go through

C.

they could not find the mark on the map

D.

they could not find anyone to lead them out of the forest.

(3)

The passage infers that the forest was ________.

[  ]

A.

rich of fruits and animals to be served as food

B.

not very thick as they could advance slowly by cutting the branches

C.

full of various dangerous beings

D.

full of ancient trees

(4)

The most proper title for this passage might be ________.

[  ]

A.

Escape

B.

Scenes of a River

C.

How to Survive on a boat

D.

A New Experience

阅读理解

  Find Which Direction Is South

  Do you have a good sense of direction?If not, please take with you a compassBut if you forget to take a compass, you can still find your way

  It’s never a good idea to imagine that the family member who was entrusted(委托)with the job of map-reading actually knows where the family isYou can tell by the slightly confused load on their faces that nothing on the ground seems to match the mapNever mindThe shu is shining and it’s still morningIf you don’t know the exact time, you can still find out where south is, but you’ll need to be patient

  ①Find a straight sick and put it in the ground in a place where you can mark its shadow

  ②Try to position the stick as vertically(垂直)as you canYou can check this by making a simple plumb line(铅锤线)with a piece of string and weightYou haven’t got any string?OK, use a thread from your clothes with a button tied at the end to act as a weight

  ③Mark the end of the shadow cast by the stick

  ④Wait approximately half an hour and mark the end of the shadow again

  ⑤Keep doing this until you have made several marks

  ⑥The mark nearest the stick will represent the shortest shadow, which is cast at midday, when the sun is highest in the sky and pointing to the exact south

  ⑦Pick a point in the distance along the line between the shortest shadow and the stick

  ⑧That point is south of where you are

  ⑨Now you can turn the map, like you did before, and find which way you should be travelling

(1)

To find the direction, we ought to be patient probably because

[  ]

A.

it is not easy to find a proper stick

B.

it is not easy to position the stick

C.

it takes hours to make the marks

D.

it takes about half an hour to make the marks

(2)

The passage would probably be most helpful to ________

[  ]

A.

those who draw maps

B.

those who get lost

C.

those who make compasses

D.

those who do experiments

(3)

Which of the following pictures best shows the way of finding the direction of south?

[  ]

A.

B.

C.

D.

(4)

The author presents this passage by ________

[  ]

A.

telling an interesting story

B.

describing an activity in a lively way

C.

testing an idea by reasoning

D.

introducing a practical method

Mark and his brother Jason both were looking at the shining new computer enviously. Jason was determined not to go against their father’s wishes but Mark was more adventurous than his brother. He loves experimenting and his aim was to become a scientist like his father.

“Dad will be really mad if he finds out you’ve been playing with his new computer” Jason said, “He told us not to touch it.”

“He won’t find out,” Mark said, “I’ll just have a quick look and shut it down.”

Mark had been scolded before for touching his father’s equipment. But his curiosity was difficult to control and this new computer really puzzled him.

It was a strange-looking machine — one his dad had brought home from the laboratory where he worked. “It’s an experimental model,” his father had explained, so don’t touch it under any circumstances.” But his father’s warning only served to make Mark more curious. Without any further thought, Mark turned on the power switch. The computer burst into life and seconds later, the screen turned into colours, shifting and changing, and then two big white words appeared in the centre of the screen: “SPACE TRANSPORTER.”

“Yes!” Mark cried excitedly, “It’s a computer game. I knew it! Dad’s only been pretending to work. He’s really been playing games instead!” A new message appeared on the screen:

“ENTER NAMES

VOYAGE 1

VOYAGE 2

Mark’s finger flew across the keyboard as he typed in both of their names.

“INPUT ACCEPTED.

START  TRANSPORT  PROGRAM.

AUTO-RETRIEVE  INITIATED(自动回收程序已启动).”

The screen turn even brighter and a noise suddenly rose in volume.

“I think we’d better shut it off, Mark,” Jason yelled out in terror, reaching for the power switch. A beam(光束) of dazzling white light burst out of the computer screen, wrapping the boys in its glow(光芒),until they themselves seemed to be glowing. Then it died down just as suddenly as it had burst into life. And the boys were no longer there. On the screen, the letters changed:

“TRANSPORT SUCCESSFUL.

DESTINATION:  MARS.

RETRIEVE DATE:  2025

1.Why did Mark touch the computer against his father’s warning?

A.He wanted to take a voyage.               B.He wanted to practice his skills.

C.He was so much attracted by it.             D.He was eager to do an experiment.

2.Where did the boy’s father most likely work?

A.In an electronic factory.                  B.In a computer company.

C.In a scientific research center.              D.In an information processing center.

3.Mark thought “SPACE TRANSPORTER” on the screen was the name of ________.

A.a computer game                       B.a company website

C.a software producer                     D.an astronomy program

4.Why did Jason want to shut off the computer?

A.He was afraid of being scolded.

B.He didn’t like the loud noise and light.

C.He didn’t want to play games.

D.He was afraid something dangerous might happen.

5.What happened to the boys at the end of the story?

A.They were blown into the air.

B.They were sent to another planet.

C.They were hidden in the strong light.

D.They were carried away to another country.

 

.

第二节:完形填空(共20小题,每小题1.5分,满分30分)

阅读下面短文,从短文后各题所给的四个选项(A、B、C、D)中,选出可以填入空白处的最佳选项。

Parents who smoke often open a window or turn on a fan to clear the air for their children, but experts now have identified a related threat to children's health that isn't as easy to get rid of: third-hand smoke。

  That's the term being 21    to describe the invisible yet poisonous mixture of gases and particles(颗粒) clinging (依附)to smokers' hair and 22    , not to mention cushions and carpeting, that stays long after second-hand smoke has cleared from a room. The remaining  23   heavy metals, carcinogens(致癌物) and even radioactive materials that young children can get on their hands and take  in, 24  if they're crawling or playing on the floor。

  Doctors from MassGeneral Hospital for Children in Boston coined the term "third-hand smoke" to 25 these chemicals in a new study that 26    on the risks they pose to infants and children. The study was published in the  27    issue of the journal Pediatrics。

  "Everyone knows that second-hand smoke is bad, 28   they don't know about this," said Dr. Jonathan P. Winickoff, the lead author of the study and an assistant professor of pediatrics at Harvard Medical School。

  "When their kids are 29  the house, they might smoke. Or they smoke in the car. Or they strap(用带子捆扎) the kid in the car seat in the back and crack the window and 30   , and they think it's okay because the second-hand smoke isn't getting to their 31   . We needed a term to describe these tobacco toxins that aren't 32   ."

  The study reported on 33   toward smoking in 1,500 households across the United States. It found that the vast majority of both smokers and nonsmokers were 34   that second-hand smoke is harmful to children. Some 95 percent of nonsmokers and 84 percent of smokers 35  with the statement that "inhaling smoke from a parent's cigarette can 36    the health of infants and children"。

  But 37   fewer of those surveyed were aware of the  38   of third-hand smoke. Since the term is so new, the researchers asked people if they agreed with the statement that "breathing air in a room 39  where people smoked yesterday can harm the health of infants and children"。

  Only 65 percent of nonsmokers and 43 percent of smokers agreed with that 40   , which researchers interpreted as acknowledgement of the risks of third-hand smoke.

21.A  told      B discussed     C  used       D  mentioned

22. A shoes      B clothing     C  body        D  mouth

23. A includes    B covers      C finds          D  improves

24. A especially   B specially    C immediately  D  regularly

25. A name       B call        C explain        D  describe

26. A focused     B  tended    C tried           D  worked

27. A later       B latest        C best           D  previous

28. A but        B and         C however        D   or 

29. A alongside   B out of       C in              D  beside

30. A cough     B  talk        C observe         D smoke 

31. A cars       B seats         C kids           D  windows

32. A visible    B  invisible     C poisonous       D concrete

33. A  policies  B  attitudes      C bans            D habits

34. A  told     B content       C  confident       D  aware

35. A opposed   B agreed        C fought          D  connected

36. A harm      B destroy       C improve         D confuse

37. A quite      B very        C far              D  too

38. A chances   B risks          C abilities          D conditions

39. A tomorrow   B today        C yesterday         D  weekend

40. A statement   B mark         C discussion        D prejudice

 

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