It is now common to find whole pages of classified advertisements when you go through papers. Classified advertising is that advertising which is grouped in certain sections of the paper and is thus d 题目和参考答案——青夏教育精英家教网—

题目内容

It is now common to find whole pages of classified advertisements when you go through papers. Classified advertising is that advertising which is grouped in certain sections of the paper and is thus different from display advertising. Such grouping as ‘‘Help Wanted”, “Real Estate” , “Lost and Found” are made, the rate charged being less than for display advertising Classified advertisements are a convenience to the reader and a saving to the advertiser.

The reader who is interested in a particular kind of advertisement finds all advertisements of that type grouped for him. The advertisers may, off this account, use a very small advertisement that would be lost if it were placed among larger advertisements in the paper.

It is evident that the reader approaches the classified advertisement in a different frame of mind from that in which he approaches the other advertisements in the paper. He turns to a page of classified advertisements to search for the particular advertisement that will meet his needs . As his attention is voluntary, the advertiser does not need to rely too much on display type to get the reader’s attention. Formerly all classified advertisements were of the same size and did not have display type.

With the increase in the number of such advertisements, however, each advertiser within a certain group is competing with others in the same group for the reader’s attention. In many cases the result has been an increase in the size of the space used and the addition of headlines and pictures. In that way, the classified advertisement has in reality become a display advertisement. This is particularly true of real estate advertising.

1．What is the classified advertising according to the passage?

A．It is a new method of advertising invented by readers.

B．It includes all advertisements are printed in papers.

C．It refers to the ads specially designed for those who need help.

D．It means all advertisements of a certain type are put together.

2．Which of the following is NOT the advantage of the classified advertisement?

A．It charges less money to the advertiser.

B．It attracts the reader’s attention more easily.

C．It provides more information for the readers.

D．It does not have to rely too much on display type.

3．What sort of attitude do people have when they look at classified advertisement，according to the writer?

A．They are attracted by the advisement and enjoy it.

B．They are looking carefully for something they need

C．They feel anxious with so many advertisements to read

D．They feel the same as when they look at display advertisements

4．According to the passage, in which way have the classified advertisements changed nowadays?

A．They depend more on display type B．They become cheaper and cheaper

C．They are divided into more groups. D．They are all of the same size.

5．Why have classified advertisements changed in appearance?

A．Because people no longer want headlines and pictures.

B．Because real estate advertising is particularly attractive now.

C．Because fewer and fewer people enjoy printed advertisements.

D．Because the competition among advertisers is more fierce.

DBBAD

练习册系列答案

相关题目

Many of the world’s pollution problems have been caused by the crowding of large groups of people into the cities. Supply for the needs of the people leads to further   1  by industry. If the rapid increase of world 2  continues at the present rate, there may be much greater 3  to human beings. Some scientists 4  of the increase in numbers of people as “population pollution（人口公害）”.
About 2, 000 years ago, the world population was about 250 million. It 5 a billion in 1850. By 1930 the population was two billion. It is now six billion. It is 6 to double by the year 2020. If the population  7  to grow at the same rate, there will be 25 billion people in the 8   a hundred years from now.
Man has been 9   the earth’s resources more and more 10   over the past years. Some of them are almost gone. Now many people believe that man’s 11   problem is how to control the 12   of the population. The material supplies in the world will be far from enough to 13 the human population if the present rate of increase continues. There is already over-crowding（过分拥挤）in many cities and 14 in some countries. Many people believe that human survival（生存） in the future 15 on the answer to the question.

.
Ⅲ.完形填空（20分）
Paracutin was born in Mexico in February, 1943. At the end of one week Paracutin was 500 feet high, and it is now over 9,000 feet high. Today Paracutin is 36 .
What is Paracutin? It was the first volcano in the world which was 37 from its eruption right up 38 the present day. On February 20th, 1943, a peasant and his wife set 39 to work in their own fields in the Mexican village of Paracutin. They were 40 to find the earth warm under their feet. Suddenly they heard noise 41 in the earth and a small hole 42 in their fields. In the afternoon there was a sudden loud noise and stones were 43 high in the air. The peasants ran from the fields and turned to watch. They saw the 44 of a volcano.
Large quantities of stones and lava 45 out and a little hill began to 46 . By evening this hill was 100 feet high and hot 47 were falling on the village. At night the strong light of the hot lava 48 up the countryside. The trees near the village were 49 and the villagers had to leave their houses. 50 the village was destroyed, its 51 was given to the volcano. The news quickly reached Mexico City, 52 to the east. Many people came to watch the 53 . The volcano grew for ten years and hundreds of square miles of 54 were destroyed. The Paracutin had gone to sleep 55 .
36.A. asleep                   B. active             C. silent              D. terrible
37.A. changed            B. raised             C. seen               D. grown
38.A. on                    B. to                    C. from              D. by
39.A. about                B. on                 C. up                  D. out
40.A. frightened         B. surprised         C. worried          D. disappointed
41.A. deep                 B. nearby              C. outside           D. from far
42.A. erupted             B. appeared         C. remained               D. rose
43.A. thrown              B. drawn             C. pushed            D. flown
44.A. access               B. shape              C. birth               D. crash
45.A. wiped                      B. broke             C. made             D. stood
46.A. rise                   B. fall                 C. form              D. spread
47.A. mud                 B. ashes              C. virus              D. powders
48.A. called                      B. added             C. filled              D. lit
49.A. cut                   B. killed             C. lacked            D. buried
50.A. Before              B. Since              C. When             D. If
51.A. name                B. place              C. address           D. spot
52.A. away                B. far                 C. off                 D. back
53.A. nature                      B. wonder           C. scene              D. sign
54.A. forest                B. houses            C. land                      D. villages
55.A. from now on     B. by now           C. just now         D. until now

In Europe people hold the fork in the left hand and the knife in the right throughout the meal, a system that is generally agreed to be more efficient than the American zigzag（曲折的）method. Americans hold both the fork and the knife in their right hands throughout the meal, so they continually change their forks to the left hand when they have to cut their meat. It seems to be funny for the Europeans to see Americans busy changing their dinner sets, making a lot of noises. A few explanations for this American style are as follows:
(1)Americans are practical and efficient. Since most of us are right-handed, it is reasonable to keep our working tools at all times in the right hand that can use them most efficiently.?
(2)Americans, the master of the New World are rebels（叛逆者）.They use the zigzag method to break the rules in the Old World and in this way they are thumbing their nose at Mother England. Americans are a restless kind. They do not like to sit in one spot for very long when dining.
(3)Forced to do so, they respond by “playing” with the silver.?
Whatever the reason for the practice, it is now certainly as American as apple pie. Europeans recognize this and are quick to attack it as evidence of American innocence（无知）of form. Arguments against the zigzag method rest not only on grounds of efficiency but also on those of tradition. In Old World dining, the knife is held in the right hand continually because it can serve as an instant defense against the uninvited intruders（入侵者）.However, such alertness（警觉） is out of place in the New World, as every American believes that this is the home of the brave. Americans juggle their silverware, perhaps, to show that they are not afraid and that one of them holding a fork is worth any number of them holding blades（刀）.?
【小题1】Americans use _______ to hold their fork to pick up the salad.?

A．the right hand	B．the left hand?
C．both hands	D．either of the two hands?

【小题2】As the masters of the New World, Americans use a different cutting method from that in the Old World to _______.?

A．show their independence of Mother England?

B．show their disrespect to Mother England?

C．add a new tradition to those in Mother England?

D．show off their creativeness to Mother England?

【小题3】In the sentence, the word “juggle” probably means _______.?

【小题4】Which of the following statements is NOT true? ?

A．European people hold the fork in the left hand and the knife in the right hand.

B．The zigzag eating method is related to American characteristics.?

C．The zigzag eating method has become an American feature.?

D．European people will use the American method because of its efficiency.

C
From the earliest times，man has been interested in art．People have often worked together to collect and save the world's art treasures．
Fine art treasures from many countries are kept in an art museum called the Louvre(卢浮宫) in Paris，France．The works of art have been collected by the people of France over many centuries．
The Louvre has not always been a museum．The first building was a fort（炮台）．In 1190，it was the king's castle with high walls and a round tower．It had a moat to keep out his enemies．
Over the years，the number of buildings around the castle grew．By 1350，the castle was no longer needed as a fort．The Louvre became a palace home for French kings and queens．
During times of peace，new treasures were brought in．During days of war，many treasures were stolen，and the buildings were damaged．
When Francis I became king of France in 1515，he brought in artists from many countries．One of the artists was Leonardo da Vinci from Italy．Da Vinci's"Mona Lisa"is the best known painting in the museum today．
In 1793，the Louvre became a public museum，just as it is now．It is a place where art treasures have been saved for everyone to enjoy．www.ks5u
48. On the whole，this passage is mainly about____.???
? A . an art museum called the Louvre ? B．an Italian artist named Leonardo da Vinci
? C．a king of France named Francis I ? D．the best known painting in Louvre
49．Why is it good for great art to be kept in public museums？
? A．It helps people remember who the King of France is．
? B．It keeps people out of the palaces．
? C．It gives everyone a chance to enjoy good art．
? D．It helps people to know who is the greatest artist．
50．From the passage we know that _____．
? A．it is not possible for treasures to be stolen
? B．old forts always make the best museums
? C．great art should be shared with all the people
? D．king Francis I of France brought in artists from an old fort
51．In the third paragraph the word "moat "probably means_____．
? A．a high tower built in former times where soldiers watched out for enemies
? B．a long and deep ditch dug round a castle and was usually filled with water
? C．a cart pulled by horses on which soldiers fought
? D．a long and high wall around castle

The Eiffel Tower was built in 1889, in memory of the 100th birthday of the French Revolution. The Prince of Wales, later King Edward VII of England, opened the tower. Of the 700 suggestions that were handed in, Gustave Eiffel’s was chosen.
However, at first, it was not well accepted by all and a group of people — including many well-known writers and painters at that time — were fiercely against its design.
Being about 300 meters in height, and 7,000 tons in weight, it was the world’s tallest building until 1930. It was a great project for France. 300 workers took two years to build it. It isn’t an ordinary building, since it is almost made of steel. For example, its body moves around at most 12 cm in heavy wind. Moreover, its height changes up to 15 cm according to the temperature.
It was almost destroyed in 1909, but was saved because of its antenna(天线), which is used for communication at that time. Beginning in 1910 it became part of the International Time Service. French radio and French television have also made good use of its height.
The Eiffel Tower has also seen a few strange things. In 1923, a journalist rode a bicycle down from the first level of it. And in 1954, a mountain climber climbed on top of it and tried to measure its exact height.
Anyway, although its birth was difficult, it is now well accepted all over the world. It has been considered as one of the symbols of Paris.
【小题1】The passage mainly tells us ________.

A．the history of the Eiffel Tower

B．some information about its design

C．what the Eiffel Tower was used for

D．how it became one of the symbols of Paris

【小题2】Which of the following statements is TRUE according to this passage?

A．Many people couldn’t accept the Eiffel Tower at the beginning.

B．It was the world’s tallest building for hundreds of years.

C．A journalist rode down from the Eiffel Tower in 1954.

D．The Eiffel Tower was saved because of its height.

【小题3】The French Revolution took place in _______.

试题分类