DIY sailor Owen Warboys has finally launched his homemade boat — after spending nearly 30 years building it in his mum’s garden.
Owen, 66, a retired engineer from Hordle, New Milton, Hants, first started work on the 40ft—long boat in 1982 because he could not afford to buy his own. He told mum Edith that it would only take five years but after suffering “a few problems” it lasted nearly three decades.
When he finally finished, he was left with the head-scratching task of getting the 18-tonne boat out of the back garden. After some time he found a way. A huge crane (起重机) was brought in to carefully raise it 40ft in the air over his mother’s house and onto a lorry. It was then driven to the seaside and, to Owen’s delight, it floated and showed no signs of leaking when lowered into the water.
Now, 28 years after he first started, Owen is at last preparing to set sail in his beloved boat, Wight Dolphin, with his long-suffering wife Anne. Owen said, “I am so relieved that it’s finished. There were times when I thought it would never end but I’m the sort of person who likes to finish something once I’ve started.”
At first he persuaded his mum to let him do it in her garden and started taking in sheets of steel and pieces of wood. “My mother was happy for me to build it at her house but only bacause I told her it would only take five years.”
【小题1】Why did Owen decide to make his own boat by himself?

A.He wanted to kill time after his retirement
B.He wished to set a new world record
C.He didn’t have enough money to buy a boat
D.He had a hobby of making things by hand
【小题2】What problem did Owen face when he finished his boat?
A.It leaked when lowered into the water
B.It couldn’t be sent onto a truck
C.He couldn’t afford to hire a crane.
D.He didn’t know how to move it out.
【小题3】Which of the following is TRUE about the boat ?
A.It was built by Owen and his supportive wife
B.It was in good condition after being put in the sea
C.Owen’s mother was relieved to see it was finished
D.Owen and his wife will sail around the world in it
【小题4】We can infer from the passage that _____.
A.the boat will enter a race competition
B.Owen retired early in order to make his boat
C.Owen’s wife gave the boat the name of Wight Dolphin
D.It took 23 more years to finish the boat than expected

They say that "seeing is believing", but when it comes to TV commercials, this is not always the case.

The world's leading mobile phone maker, Nokia, released its latest model Lumia 920 on Sept. 5. The smart phone was supposed to possess an advanced camera, which let customers shoot better pictures at night and record stabilized videos. To show how well these features work, the Finnish company released an ad showing a man and a woman riding bicycles side by side, with the man taking a video of the woman on the phone. However, several hours later, technology website The Verge uncovered that the video was neither shot with the new product, nor shot from someone riding a bicycle. Instead, someone in a lorry next to the woman took the video using a professional video camera.

       The next day Nokia apologized, "In an effort to demonstrate the benefits of visual image stabilization, we produced a video that simulates(看起来像)what we will be able to deliver." Indeed, what we have seen in ads is more or less a simulation——a practice called "advertising photography".

       McDonald's video in June explained the "art". It showed how its burgers get dolled up(装扮)before going on camera. Like models preparing for a magazine cover shoot, burgers also get designed in a photography studio. They are prepared for hours and put together with absolute precision so they look their best before photo shoots. Each ingredient, such as onions and sauce, is carefully put into place to make the burger look much juicier, bigger and tastier. Computer software Photoshop is also used to add visual effects.

       So don't feel ____________________when you get a burger that never looks like what you see in ads.

1. What do the underlined words "the case" in Paragraph l refer to? (within 5 words)

2. For what purpose did Nokia create the video? (within 8 words)

3.Why did Nokia apologize based on the text? (within 10 words)

4.Why does the author give the example of McDonald's video in Paragraph 4? (within 10 words)

5.Fill in the blank in Paragraph 5 with proper words.(within 2 words)

 

No one can avoid being influenced by advertisements. Much as we may pride ourselves on our good taste, we are no longer free to choose the things we want, for advertising exerts a subtle influence on us. In their efforts to persuade us to buy this or that product, advertisers have made a close study of human nature and have classified all our little weaknesses.

Advertisers discovered years ago that all of us love to get something for nothing. An advertisement which begins with the magic word FREE can rarely go wrong. These days, advertisers not only offer free samples, but free cars, free houses, and free trips round the world as well. They devise hundreds of competitions which will enable us to win huge sums of money. Radio and television have made it possible for advertisers to capture the attention of millions of people in this way.

During a radio programme, a company of biscuit manufacturers once asked listeners to bake biscuits and send them to their factory. They offered to pay $10 a pound for the biggest biscuit baked by a listener. The response to this competition was tremendous. Before long, biscuits of all shapes and sizes began arriving at the factory. One lady brought in a biscuit on a wheelbarrow. It weighed nearly 500 pounds. A little later, a man came along with a biscuit which occupied the whole of his car. All the biscuits that were sent were carefully weighed. The largest was 713 pounds. It seemed certain that this would win the prize. But just before the competition closed, a lorry arrived at the factory with a truly colossal biscuit which weighed 2,400 pounds. It had been baked by a college student who had used over 1,000 pounds of flour, 800 pounds of sugar, 200 pounds of fat, and 400 pounds of various other ingredients. It was so heavy that a crane had to be used to remove it from the lorry. The manufacturers had to pay more money than they had anticipated, for they bought the biscuit from the student for $24,000.

1..

. Why have advertisers made a close study of human weakness?

A. They thought it was very interesting to do so.

B. They wanted to persuade the customers to buy their products.

C. They thought it was their duty.

D. They wanted to research how much people spend buying their products.

2..

. Why do advertisers offer free samples and other things to people?

A. They use them to attract people’s attention.

B. Their advertisements have little effect on customers.

C. Different means are being used to cheat people.

D. They produce too many products that can’t be sold out.

3..

 From the last paragraph, we know that the factory failed to expect _______.

A. how many people would take an interest in the competition

B. how many ingredients are needed to bake a large biscuit

C. it was possible to bake a biscuit as large as the student’s

D. the payment wouldn’t be as high as $ 24,000

 

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