题目内容

The right name is important in the business world. All you have to do is think of the names for some of the products you buy every day and you’ll agree that the name and the product are connected in everyone’s mind.
In many countries, successful trade or brand(商标) names are protected by law so that other companies cannot make the same product by copying. Businesses register(注册) a company or a product name with the government. In fact, more than 1,000 product and company names are registered every hour. Many companies spend a lot of money to find the right name for their products. A good example of this is in the car industry. Some successful names for cars have powerful associations(联系). The Ford Mustang and the Jaguar are only two examples of choosing the names of animals that are fast and strong.
When a U. S company decides to sell its product in another country, it has to make sure that the product name translates(翻译) properly. When Coca-Cola introduced its soft drink to China, it looked for the right name. It wanted a name that would do two things. One was to present its image in Chinese and the second was to be close to its first brand name—Coke. It took some efforts before finding the right word — which sounds similar and translates as “happiness in the mouth”. Asian company names are not new to the United States. The brand names of Samsung and Sony have been successful. Finding the right brand name is a big business. Asian companies that sell to foreign markets pay to find a name that will connect with its customers. There are even naming companies that offer help in inventing product names. These companies can charge up to $100,000 a word for their good names. But it’s worth it. Successful companies know how important the right brand names are for their development.
小题1:Why are trade names protected by law in many countries?
A．To make companies pay for naming service.
B．To help people choose the best products.
C．To present good images of the products.
D．To prevent good images from being copied.
小题2:What can we learn from the passage?
A. Many companies care about the cost of finding the right names.
B. Creative trade names can help companies to have a larger sale.
C. The government often does business with naming companies.
小题3:What’s the best title for the passage?
A．The Importance of Right Brand Names B．The Development of Names
C．The Rules of NamingD．The Methods of Choosing Names

小题1:D
小题2:B
小题3:A

试题分析：这篇文章讲述的是一个恰当的商标名在商业上有着非常重要的作用，与一个公司的成功有着很大的关联。
小题1:细节题。根据文章In many countries, successful trade or brand(商标) names are protected by law so that other companies cannot make the same product by copying.可知，在许多国家，商标名由法律保护，是为了防止其他公司抄袭。故选D
小题2:细节题。根据文章Successful companies know how important the right brand names are for their development.可知，好的商标名能够帮助公司更好的销售产品。故选B
小题3:主旨题。这篇文章讲述的是适当的商标名对一个公司的重要性。故选A
点评：议论文的作答，重在理解作者的感情色彩，作者所持有的观点。首先对文章的大致意思进行了解。对于细节题，学生在理解全文的基础上要对题目中关键字在文章中迅速定位，找到相对应的出处，答题比较问题中的陈述与原意的区别细心作答。
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Recently, an Internet game has become a new fashion among young office workers and students. People can “farm” on a piece of “land” and “grow”, “sell” or even “steal vegetables”, “flowers” and “fruits” on the Net. They can earn some e-money and buy more “seeds”, “pets” and even “houses”.
Joyce interviewed some young people. Here are their opinions:
Harold: I don't quite understand why they are so mad about the childish game. Maybe they are just not confident enough to face the real world.
Allan: I enjoy putting some “bugs” in my friends’ gardens and we’ve become closer because of the game. Having fun together is the most exciting thing about it.                                
Laura: You know, people in the city are longing for（渴望）the life in the countryside. It reduces my work pressure（压力）. Besides, it gives me the exciting experience of being a “thief”.
Ivy: Well, it's just a waste of time. Teenagers playing the game spend so many hours on it that they can not focus on （专注于）their study.
小题1: According to the passage, people can’t          things in this game.
A．growB．borrowC．stealD．sell
小题2: Among the people Joyce interviewed, _____ likes the game while      dislikes the game.
A．Laura, AllanB．Allan, HaroldC．Harold, IvyD．Ivy, Allan
小题3: From Laura's words, we can guess that she's most probably        .
A．a student B．an office workerC．a farmerD．a thief
小题4:Which is NOT the reason why people like the game?
A．They are longing for country life.
B．They can have fun with friends.
C．The game can relax people and give them a new experience.
D．They are confident enough to face the real world.
小题5:Where can you find this passage?
A．In a car magazine.B．In an advertisement.
C．In a newspaper.D．In a science book.
A large number of people in the world eat fast food. Whenever you go into a fast food restaurant, you can see lots of people enjoying their meals there. How do you know in which country people like fast food best?
The English people are the world’s biggest fans of fast food, while the French(法国人) are the least interested in quick meals, according to a survey done last year.
The survey of thirteen countries shows 45% of the English people say they can’t give up fast food because it’s delicious. And 44% of Americans and 37% of Canadians say the same.
The French, proud of their delicious and high-class cuisine, don’t like fast food. 81% of them think it is unhealthy, followed by 75% of the Japanese.
How about the Chinese? How often do you have hamburgers or fried chicken? It doesn’t matter whether you like Western fast food or Chinese food. The most important thing is to keep a balanced diet.
小题1:From the survey we know _____ like fast food best.
A．the ChineseB．the FrenchC．the JapaneseD．the English
小题2:The survey shows _____ of Americans like fast food.
A．37%B．44%C．75%D．81%
小题3:According to the survey, some people can’t give up fast food because _____.
A．it’s cheapB．it’s safeC．it’s deliciousD．it’s healthy
小题4:The word “cuisine ” in the passage means _______.
A．foodB．houseC．waterD．country
小题5:The survey is about _______.
A．Western countriesB．fast foodC．restaurants in the worldD．Chinese food
Many of us feel uneasy when someone stands too close to us, talks to us too loudly or makes eye contact(接触) with us for too long. But have you ever wondered why those things make you uncomfortable?
It’s all about personal peace, which means not only an imaginary space around the body, but also the space around all the senses. People feel that their space is being violated(侵犯) when they meet with an unwelcome sound, smell or look. This is probably why a man on a crowded bus shouting into his mobile phone or a woman next to you putting on strong perfume(香水) makes you feel angry.
Whether people have had a stronger wish to protect their personal space in recent times is hard to say. Yet studies of airlines show that people have a strong desire(渴望) to have space to themselves. In a survey by TripAdvisor, a travel website, people said that if they had to pay more for some extra service, they would rather have larger seats than extra food.
Although people may need their personal space, some hardly realize it. For example, people on a bus who hold newspapers in front of their faces to read in fact keep a distance from strangers.
Go and watch a library table. You will notice that one of the corner seats will usually be taken first, because they are the farthest way. What if someone sits opposite to you? Maybe you will pile up books as if to make a wall.
Preference(偏好) for personal space are different from culture to culture. Scientists have found that Americans generally prefer more personal space than people from other cultures. In Latin(拉丁人的) cultures, however, people are more comfortable standing close to each other.
小题1:The writer mainly _________ in this article.
A．tells us how to achieve personal space
B．explains why people need personal space
C．introduces some knowledge about personal space
D．argues for the importance of keeping personal space
小题2:Who might feel his personal space is safe according to the passage?
A．A person who has to sit next to a lady putting on strong perfume.
B．A person who has been watched by a stranger for a long time.
C．A person who hears strange noises when reading at home.
D．A Latin boy who is chatting with a friend sitting close to him.
小题3:What can we know from the survey by TripAdvisor?
A．People need a smaller personal space in recent times than before.
B．People have a strong desire for personal space in recent times.
C．There are not enough seats on the plane to meet people’s needs.
D．Food service is better provided than seats on the plane.
小题4:Which of the following is TRUE according to the passage?
A．The space around the body is more needed than that around all the senses.
B．If you hold newspapers on the bus, your personal space won’t be violated.
C．People usually choose the corner seats first in a library for personal space.
D．Different cultures share the same preferences for personal space.
Dolores Huerta has worked hard most of her life to help other people. She has helped change things so that farm workers can have a better life.
Dolores grew up in California. She was a good student and liked school. After she finished high school, she went to college and studied to be a teacher. After she became a teacher, Dolores noticed that many of her students were not getting enough food to eat. Some of them wore very old clothes. Dolores wondered how she could help them.
Dolores decided to stop teaching so that she could spend more time helping the farm workers and their families. One thing she wanted to do was to get more pay for farm workers so they could buy their children the things they needed.
Dolores knew that many farm workers moved often from one place to another to help pick different kinds of fruits and vegetables. She began talking and writing about these workers. Even people who lived far from California read what Dolores wrote.
Getting higher pay for the farm workers was not easy. Dolores worked hard to make sure that farm workers got good pay for their work. She knew that nothing would change unless people made new laws to help the workers. Through all her hard work, new laws were made that gave farm workers good pay.
Dolores Huerta has worked for more than 30 years in many different ways to make life better for working people. She has shown how much one person can change things.
小题1:Dolores became a ____ after she left college.
A．farmerB．teacherC．workerD．lawyer
小题2:Dolores gave up her first job because ____.
A．she found it was too boring for herB．the work condition was too bad
C．she wanted to do more for othersD．she got little pay for her work
小题3: How did Dolores help farm workers?
A．She gave them food and clothes.B．She helped them teach their children.
C．She helped them got more pay. D．She made new laws for them.
Everybody can suffer from stress．No matter what your age is, you can feel stressed out by things that are happening in your life．Teenagers, however, have many more opportunities to get stressed than people in any other age group．Being a teenager is hard．You are not a child any more, but you are not an adult, even though you have to deal with some very grown-up problems and decisions．Families can be one of the biggest causes of stress, such as problems with parents arguing at home．or problems with brothers and sisters．Teenagers also have a lot of stress from school, either from their teachers or from their friends．Some teenagers also feel stressed about choosing their education after high school．Getting a place at university can be very difficult and some cannot afford to go to university．The stress about getting a job when finishing school is hard for some teenagers．There are so many young people finishing school and not enough jobs for them．Sadly, there is nothing we can do to remove these causes of stress from the 1ives of teenagers, but you can learn the best way to deal with it．Talking to people is one of the best ways to deal with stress．It may sound simple, but it is true．A problem shared is a problem halved．
小题1:Why is being a teenager often difficult?
A．Because even though you are not an adult, you must deal with adult problems．
B．Because even though you are an adult, you must deal with children’s problems．
C．Because even though you are a teenager, you must do a lot of homework．
D．Because adults often make them feel stressed．
小题2:Families can add to the stress a teenager might experience ______．
A．by asking them to go to university
B．by helping them with their homework
C．as teenagers quarrel with their parents, and their brothers or sisters
D．as families never support their children enough
小题3:Why can finding a job after finishing school be difficult?
A．Because there is a lot of competition for jobs．
B．Because there are no jobs．
C．Because a job is more difficult than school work．
D．Because there is a lot of competition for places at university．
小题4:We can deal with the stress in our life ______．
A．by not trying to find a job B．by forgetting about our problems
C．by getting a place at universityD．by sharing our problems with our friends
You can see waste（浪费）everywhere in the school. Some students ask for more food than they can eat and others often forget to turn off the lights when they leave the classroom. They say they can afford these things. But I don’t agree with them.
Waste can bring a lot of problems. Although China is rich in some resources（资源）, we are short of others, for example, fresh water. It is reported（据报道） that we will have no coal （煤）or oil to use in 100 years. Think about it. I think we should say no to the students who waste things every day. Everybody should stop wasting as soon as possible.
In our everyday life, we can do many things to stop waste . For example, turn off the water taps when we finish washing, turn off the lights when we leave the classroom and try not to order more food than we need. Little by little, everything will be changed. We can stop waste one day if we do our best to form（养成）the habit of saving.
小题1:From the passage we know that some students often _________ in the school.
A．eat too muchB．don’t work hard
C．waste thingsD．throw rubbish everywhere
小题2:Which is NOT mentioned（提及） in this passage?
A．Fresh water.B．Forest.C．Oil.D．Coal.
小题3:What may happen （发生）in 100 years?
A．We may still have enough oil.B．We may still have enough coal.
C．We may have a little oil.D．We may have no coal or oil to use.
小题4:Which of the following is TRUE?
A．Waste brings problems.B．Waste won’t bring problems.
C．China is rich in fresh water.D．Students never waste things.
The French spend more time sleeping and eating than anyone else among the world's rich people, according to a survey.
The average French person sleeps almost nine hours every night, more than an hour longer than the average Japanese and Korean, who sleep the least in a survey.
And while more and more French people have meals at fast food restaurants, they still spend more than two hours a day eating.
That means their meals are twice as long as those of the average Mexican, who spends just over an hour a day on food.
The Japanese spend close to two hours a day eating and drinking, placing them third behind New Zealanders. The Japanese like to spend their free time watching television or listening to the radio. This takes up 47 percent of free time in Japan.
Turks, on the other hand, spend more than a third of their free time staying with their friends.The survey showed that the difference between work and free time within certain countries is clear.
As for Italians, men have nearly 80 minutes a day of free time more than women. Much of the additional work time of Italian women is clearly cleaning the house.
小题1:Japanese and Korean people usually sleep about _______ a night.
A．six hoursB．eight hoursC．nine hoursD．ten hours
小题2:The third paragraph mainly tells us _________.
A．French people are used to having fast food
B．French people are used to having sandwiches
C．French people spend much time eating
D．French people spend little time eating
小题3:How long does a Mexican spend in eating?
A．One hourB．Two hoursC．Three hoursD．Four hours
小题4:It takes Japanese _______ of free time to watch TV or listen to the radio.
A．two thirdsB．about halfC．one thirdD．all
Now satellites are helping to forecast the weather. They are in space, and they can reach any part of the world. The satellites take pictures of the atmosphere（大气）, because this is where the weather forms. They send these pictures to the weather stations. So meteorologists（气象学家）can see the weather of any part of the world. From the pictures, the scientists can often say how the weather will change.
　　Today, nearly five hundred weather stations in sixty countries receive satellite pictures. When they receive new pictures, the meteorologists compare them with earlier ones. Perhaps they may find that the clouds have changed during the last few hours. This may mean that the weather on the ground may soon change, too. In their next weather forecast, the meteorologists can say this.
So the weather satellites are a great help to the meteorologists. Before satellites were invented, the scientists could forecast the weather for about 24 or 48 hours. Now they can make good forecasts for three or five days. Soon, perhaps, they may be able to forecast the weather for a week or more ahead（提前）.
小题1:Satellites travel ___________.
A．in spaceB．in the atmosphere
C．above the groundD．above space
小题2: Why do we use the weather satellites to take pictures of the atmosphere?
Because ________.
A．the weather satellites can do it easilyB．clouds form there
C．the weather forms thereD．the pictures can forecast the weather
小题3:Meteorologists forecast the weather ________.
A．when they have received satellite pictures
B．after they have compared new satellite pictures with earlier ones
C．before they received satellite pictures
D．during they study satellite pictures
小题4:Maybe we’ll soon be able to forecast the weather for ________.
A．one dayB．two days
C．five daysD．seven days or even longer
小题5:The main idea of this passage is that satellites are now used in ______.
A．taking pictures of the atmosphere
B．receiving pictures of the atmosphere
C．doing other work in many ways
D．weather forecasting

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