第三部分  阅读理解(共20小题;每小题2分,满分40分)

阅读下列短文,从每题所给的四个选项(A、B、C和D)中,选出最佳选项,并在答题卡上将该项涂黑。

Shopping is not as simple as you may think! There are all sorts of tricks at play each time we reach out for that particular brand of product on the shelf.

Colouring, for example, varies according to what the producers are trying to sell. Health foods are packaged in greens, yellows or browns because we think of these as healthy colours. Ice cream packets are often blue and expensive goods, like chocolates, are gold or silver.

When some kind of pain killer was brought out recently, researchers found that the colours turned the customers off because they made the product look weak and ineffective. Eventually, it came on the market in a dark blue and white package—blue because we think of it as safe, and white as calm.

The size of a product can attract a shopper. But quite often a bottle doesn’t contain as much as it appears to.

It is believed that the better-known companies spend, on average, 70 percent of the total cost of the product itself on packaging!

The most successful producers know that it’s not enough to have a good product. The founder of Pears soap, who for 25 years has used pretty little girls to promote (推销) their goods, came to the conclusion: “Any fool can make soap, but it takes a genius to sell it.”

61. Which of the following may trick a shopper into buying a product according to the text?

A. The cost of its package.                       B. The price of the product.

C. The colour of its package.                     D. The brand name of the product.

62. The underlined part “the colours turned the customers off” (in Para.3) means that the colours _________.

A. attracted the customers strongly      B. caused the customers to lose interest

C. tricked the customers into shopping   D. had weak effects on the customers

63. Which of the following is the key to the success in product sales?

A. The way to promote goods.              B. The discovery of a genius.

C. The team to produce a good product.       D. The brand name used by successful producers.

64. According to the passage, which of the following statement is true?

A. Making soap is so easy that any fool in the world can make it.

B. Greens, yellows or silver are considered to be healthy colours.

C. 25 years ago, the founder of Pears soap was a pretty girl herself.

D. The size of a product can have an effect on the shoppers.

65. Which of the following would be the best title for this text?

A. Choice of Good Products                     B. Disadvantages of Products

C. Effect of Packaging on Shopping                D. Brand Names and Shopping Tricks

第三部分:阅读理解 (共15小题,每题2分,满分30分)

阅读下面短文,从每题所给的A、B、C、D四个选项中选出最佳选项,并在答题卡上将该项涂黑。

 Songs that make our hearts happy can make them stronger too, US researchers reported on Tuesday.

They found when people listened to their favorite music, their blood vessels (血管) dilated in much the same way as when they are laughing, or taking blood medications.

   "We have a pretty impressive effect," said Dr Michael Miller, director of preventive cardiology (心脏病学) at the University of Maryland Medical Center in Baltimore.

   "Blood vessel diameter improved," he said. "The vessel opened up pretty significantly. You can see the vessels opening up with other activities such as exercise." A similar effect is seen with drugs such as statins.

When blood vessels open up more, blood flows more smoothly and is less likely to form the clots (凝块) that cause heart attacks and strokes. "We are not saying to stop your statins or not to exercise but rather to add this to an overall program of heart health," said Miller, who presented his findings to a meeting of the American Heart Association in New Orleans.

   Miller's team tested 10 healthy, non-smoking men and women, who were told to bring their favorite music. They spent half an hour listening to the recordings and half an hour listening to music they said made them feel anxious while the researchers did ultrasound tests designed to show blood vessel function.

Compared to their normal baseline measurements, blood vessel diameter increased 26 percent on average when the volunteers heard their joyful music. Listening to music they disliked — in most cases in this group heavy metal — blood vessels narrowed by six percent, Miller said.

   Miller said he came up with the idea after discovering that laughter caused blood to literally flow more smoothly. "I asked myself what other things make us feel real good, besides calories from dark chocolate of course. Music came to mind. ... It makes me feel really good," he said.

   Most of the volunteers chose country music but Miller said the style is not so important rather than what pleases each individual.

41. The underlined word dilate (in paragraph 2) is closest in meaning to “_____”.

A. widen             B. move               C. change              D. increase    

42. According to the passage, which of the following will NOT cause blood vessels to open up?

A. Taking exercise.                   B. Listening to unpleasant music.

C. Bursting into laughter.                  D. Taking drugs like statins.

43. It can be inferred from the passage that _____.

A. blood clots are caused by heart attacks and strokes

B. music is better than chocolate for your health

C. the style of music has different effects on different people

D. a person’s overall health is more influenced by how much exercise he gets

44. What is the passage possibly taken out from?

A. A scientific journal.             B. A school textbook.

C. A medical brochure.                   D. A local newspaper.

45. What’s the best title of the passage?

A. Pleasant Music Cures         B. Research into Blood Vessel

C. Music and Heart Attack                D. Music and Happiness 

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