题目内容
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As Apple tries to maintain its growth and success in China, the world's largest smart-phone market is becoming even more critical. Apple's shares(股份) fell sharply as the company's earnings for the holiday quarter through December disappointed investors.
The sales of the iPhone, which include both the iPhone 5 and older models, came in at the low end of analysts' expectations, while the company's income plan for the second quarter was below analysts' forecasts, though Apple is known to give conservative (保守的) forecasts.
Some analysts have said that for Apple to regain its growth, the company needs a more aggressive strategy(进攻型策略) for markets, or more specifically for China, where the market for smart phones has been expanding more rapidly than anywhere else. In China, demand is particularly great for inexpensive phones that run on Android(安卓) operating system, sold by many Chinese phone makers as well as South Korea's Samsung Electronics Co.
But Apple says it's already enjoying strong growth in China. "We saw big growth in iPhones," Chief Executive Tim Cook said. He said that the company has been quickly expanding its sales channels in China, including the number of Apple stores. "This isn't nearly what we need, we're not even close to that, but we're making great progress.” he said.
In China, a big missing piece for Apple is China Mobile Ltd. , the biggest local telecom carrier that doesn't yet sell the iPhone. Earlier this month, Mr. Cook met China Mobile Chairman Xi Guohua in Beijing and discussed cooperation, stirring hopes that the world's largest mobile carrier may soon start offering the iPhone.
Earlier this month, the Wall Street Journal reported that Apple is working on a lower-end iPhone that could launch as early as this year. But one possible challenge for Apple in China is that low-priced Android-based phones are getting better in terms of quality. A report from CLSA in late November showed that many smart-phones sold at about1,000 yuan ($160) came with higher- resolution screens, better cameras and more powerful processors than phones at that price did a year earlier.
【小题1】Apple's shares dropped sharply because in December______________.
| A.the iPhone wasn't popular in China |
| B.its product quality was widely criticized |
| C.the earnings for the holiday quarter was disappointing |
| D.the investors were not satisfied with Apple's management |
| A.Apple tends to offer a lower sales forecast. |
| B.China Mobile Ltd began to team up with Apple. |
| C.Cook is pessimistic about what Apple did in China. |
| D.Apple didn't take measures to develop Chinese market. |
| A.their prices are actually lower than a year earlier |
| B.Apple in China has ability to deal with any problem |
| C.low-ended Android-based phones are progressing fast |
| D.the promotion of lower-end iPhone will face a challenge |
| A.Apple's high popularity in China |
| B.the challenge Apple faces in China |
| C.the approaching failure Apple will suffer in China |
| D.Apple's aggressive strategy in its market expansion |
Half a century after the March of Dimes (a US charity organization that collects money for children) put the 20th century’s most feared childhood disease on the road to eradication (根除), Bill Gates declared polio (小儿麻痹症) his important job and challenged world leaders to finish the job.
India, Nigeria, Pakistan and Afghanistan now have active transmission (传播) of the disease. Gates says the biggest problem with the success of the Global Polio Eradication program in those countries and elsewhere is lack of money.
The Bill and Melinda Gates Foundation plans to increase its $200 million annual contribution (每年的捐款) by $102 million this year, Gates says. Gates recently met privately with Pakistan’s President in Washington, D.C., to try to persuade him to provide full support for Pakistan’s eradication plan.
Children in the USA also are at risk, experts say. Parents who don’t vaccinate (给某人接种疫苗) their children because they are fearful of vaccine side-effects create a large number of children who are likely to be harmed by the virus.
“If you increase the number of unvaccinated children, you increase the chance that this virus will find new subjects,” says David Oshinsky, Pulitzer Prized-winning author of Polio: An American Story.
“We’ve got to get this vaccine into the mouths of children,” says Bruce Aylward, head of the World Health Organization’s eradication program.
In 1988, when the World Health Organization launched the Global Polio Eradication program, the disease killed 350,000 children a year worldwide. By last year, the total dropped to fewer than 1,500 worldwide, Aylward says.
If Gates provides the final push for polio eradication, he may be remembered as much for helping prevent polio as for founding Microsoft, Oshinsky says.
“As long as there’s polio anywhere, people everywhere are at risk,” Aylawrd says. “We’re still not out of the woods.”
1.According to the text, the success of the Global Polio Eradication program mainly depends on .
|
A.the World Health Organization’s policy |
|
B.the development of a new vaccine |
|
C.the local governments’ support |
|
D.the collection of funds. |
2.What do we know about polio according to the text?
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A.People in Nigeria don’t take it seriously. |
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B.It’s now the most serious childhood disease. |
|
C.Great progress has been made in preventing it. |
|
D.There are few organizations helping to prevent it. |
3.According to Oshinsky, .
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A.Gates should devote more time to Microsoft |
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B.polio eradication is a very important cause |
|
C.vaccine side-effects should not be ignored |
|
D.polio has been brought under control |
4.According to the passage, which of the following about Bill Gates is TRUE?
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A.He is the founder of the Global polio Eradication program. |
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B.He persuades some of the world leaders to support the eradication plan. |
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C.His foundation contributes $302, 000 to eradicate polio every year. |
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D.He works harder on preventing polio than founding Microsoft. |
5.The underlined part “We’re still not out of the woods” means “ ”.
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A.We get lost in the woods |
B.We’re not free from trouble |
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C.we have no idea where to go |
D.We’re unable to eradicate polio |