题目内容


第五部分书面表达(共10分)
影视作品中植入商业广告,为越来越多的制片方和商家所采用,这种做法引起公众的讨论。假设你是李华,请给某英文报写封信,围绕植入式广告谈谈自己的看法。
内容要点:
1.有好处:有助于制片商赚更多的钱,制作更好的影视节目,从而使我们受益;如果制作自然,会使这些节目更贴近生活;此外,使我们更加了解产品的实际用途等。
2.但是不能太多,否则会让人感到厌烦。同时,制作这种广告不仅是为了制片商的利润,还要考虑到观众的兴趣。
注意:1.为使语句连贯,可以适当增加细节。?
2.词数80左右。开头、结尾已给出,不计入总数。
3.参考词汇:植入式广告 embedded advertisements; 制片商 producers
影视作品 films and TV programmes; 观众 audience
Dear Editor,
I’m writing to tell you my opinion about embedded advertisements.
Best wishes,
Yours sincerely,
Li Hua

Dear Editor,
I’m writing to tell you my opinion about embedded advertisements.
Personally, I think they have advantages. Firstly, they help producers to make more money and make better films and TV programmes so that we the audience benefit a lot. Secondly, if done naturally, they will bring these programmes closer to our life. What’s more, it allows us to know more about the practical use of the advertised products.
However, I don’t think it right to put many ads in films or TV programmes, which will annoy us. Besides, these ads are made not only for the profits of the producers, but also the interests of the audience.
I’m looking forward to your reply.
Best wishes,
Yours sincerely,
Li Hua
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第二节:读写任务(满分25分)
阅读下短文,然后按照要求,写一篇150词左右的英语短文。
The motor vehicle has killed and disabled more people in its brief history than any bomb or weapon ever invented. Much of the blood on the street flows essentially from uncivil behavior of drivers who refuse to respect the legal and moral rights of others. So the killing on the road may be regarded as a social problem.
In fact, the enemies of society on wheels are rather harmless people, just ordinary people acting carelessly, you might say. But carelessness is no excuse when one’s actions could bring death or damage to others. A minority of the killers go even beyond carelessness to total negligence(疏忽).
Researchers have estimated that as many as 80 per cent of all automobile accidents are caused due to the psychological(心理的) condition of the driver. Emotional upsets can slow drivers’ judgment and reactions, and blind them to dangers that might otherwise be evident. The experts warn that it is important for every driver to make an effort to keep one’s emotions under control.
Yet drivers are not the only people to blame for road accidents. Street walkers regularly break traffic regulations, they are at fault in most vehicle walker accidents; and many cyclists even believe that they need not follow the basic rules of the road.
[写作内容]
概括短文的内容要点,该部分约30词;
就“如何减少交通事故”这个主题发表你的看法,至少包含以下的内容
要点,该部分约120词;
交通事故造成的生命财产的损失;
人们应做出什么努力来减少交通事故的发生;
政府应采取什么措施来减少交通事故的发生。
[写作要求]
1.题目自定
2.你可以使用实例或其它论述方法支持你的论点,也可以参照阅读材料的
内容,但不要抄袭阅读材料中的句子。
[评分标准] 概括的准确性、语言的规范性、内容的合适性以及篇章的连贯性。

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