题目内容
has been a remarkable shortening of the proportion of a woman's life spent in caring for children. A woman
marrying at the end of the nineteenth century would probably have been in her middle twenties, and would
be likely to have seven or eight children, of whom four or five lived till they were five years old. By the time
the youngest was fifteen, the mother would have been in her early fifties and would expect to live a further
twenty years, during which custom, opportunity and health made it unusual for her to get paid work. Today
women marry younger and have fewer children. Usually a woman's youngest child will be fifteen when she
is forty-five and can be expected to live another thirty-five years and is likely to take paid work until retirement
at sixty. Even while she has the care of children, her work is lightened by household appliances and
convenience food.
This important change in women's life-pattern has only recently begun to have its full effect on women's
economic position. Even a few years ago most girls left school at the first opportunity, and most of them took
a full-time job. However, when they married, they usually left work at once and never returned to it. Today the
school- leaving age is sixteen, many girls stay at school after that age, and though women tend to marry
younger, more married women stay at work at least until shortly before their first child is born. Very many
more afterwards return to full-time or part-time work. Such changes have led to a new relationship in marriage,
with the husband accepting a greater share of the duties and satisfactions of family life, and with both husband
and wife sharing more equally in providing the money, and running the home, according to their abilities and
interests of each of them.
B. was considered to be surprisingly long
C. was longer than in previous centuries
D. was shorter than in previous centuries
B. at about twenty-five
C. at any age from fifteen to forty-five
D. soon after they were fifteen
B. would expect to work until she died
C. was usually expected to die fairly soon
D. would be healthy enough to take up paid employment
B. need not worry about food for her children
C. is younger when her children are old enough to look after themselves
D. does not like children herself
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| Advertising is a form of communication that uses all kinds of media, and is visible everywhere these days. Typical customers of advertising companies are other companies, or businessmen, who want to persuade potential customers to buy more of what they make or sell. But there are other kinds of customers. Some organizations spend large sums of money on advertising a political party or other group that sells what is not, strictly speaking, a product or service. Such non - profit organizations are not typical advertising customers, and they prefer ways of spreading knowledge, changing attitudes, and improving society. Many advertisements are designed to increase sales of products and services by either improving brand image or, in the case of non - profit organizations, expressing ideas. In order to achieve th~s, advertisements will often pass on truthful information while delivering their messages. Every major medium is a means of delivering these messages, including television, radio, cinema, magazines, newspapers, video games, the Internet and billboards (大幅广告牌). Advertising will usually be created and. placed by an advertising agency on behalf of company or other organization. Spending on advertising has increased greatly in recent years. In 2006, spending was estimated at $155 billion in the United States and $385 billion worldwide; the latter is expected to reach more than $500 billion by 2010. While advertising can be seen as a necessity for economic growth and social development, it is not without social costs. Advertisement emails and other forms of junk mail have become so popular that ~they have become a major burden to users of I nternet email services, as well as a financial burden on Internet email service providers.
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