Money spent on advertising is money spent as well as any I know of. It serves directly to assist a rapid distribution of goods at reasonable prices, thereby establishing a firm home market and so making it possible to provide for export at competitive prices. By drawing attention to new ideas it helps enormously to raise standards of living. By helping to increase demand it ensures an increased need for labor, and is therefore an effective way to fight unemployment. It lowers the costs of many services: without advertisements your daily newspaper would cost four times as much, the price of your television license would need to be doubled, and travel by bus or tube would cost 20 per cent more.

    And perhaps most important of all, advertising provides a guarantee of reasonable value in the products and services you buy. Apart from the fact that twenty-seven Acts of Parliament govern the terms of advertising, no regular advertiser dare promote a product that fails to live up to the promise of his advertisements. He might fool some people for a little while through misleading advertising. He will not do so for long, for mercifully the public has the good sense not to buy the inferior article more than once. If you see an article consistently advertised, it is the surest proof I know that the article does what is claimed for it, and that it represents good value.

By the first sentence of the passage, the author means that______.                       

A. he is fairly familiar with the cost of advertising

B. everybody knows well that advertising is money consuming

C. advertising costs money like everything else

D. it is worthwhile to spend money on advertising

In the passage, which of the following is not included in the advantage of advertising?  

A. Securing greater fame.         B. Providing more jobs.

C. Improving living standards.    D. Reducing newspaper cost.

According to the author, _____.                                                  

A. the consumers are often fooled by misleading advertising.

B. no advertiser dare promote a product that can't live up to the promise of his advertisement.

C. if an article is consistently advertised, it probably has good value.

D. with advertisements, you have to pay more for the goods or services you need.

From the passage, we can draw a conclusion that____.                                

A. the most importance of advertisements is to lower the cost of many services

B. the twenty-seven Acts of Parliament made misleading advertisements unable to exist

C. advertising assists a rapid distribution of goods, thereby do good to the import at good prices

D. advertising does a lot for the material benefit of the community

I spent my last Christmas Day working the whole day!

Due to the nature of my job, I had to go back to my __41___ and spent my whole Christmas Day there. Of course, It __42___ no good! Surely you will get ___43__ when almost all of your friends are either resting at home, watching TV, listening to music, __44___ watching movies in the cinema, and you are the only one that is not __45___. The feeling is really bad. And I really did not feel like __46___ and going to work in the morning. But I __47___ went to work. I am a responsible guy. Since the arrangement was like that, I __48___.

Of course, there is something __49___ about working on Christmas Day and most public __50___. First of all, since I had no plan to go out, or do any __51___ activities on that day, I most likely would __52___ the day at home playing computer games, so why not go to work and ___53__ some extra money? It makes sense to me. Besides, it is a holiday for __54___ the whole world. It __55___ most of my company’s offices in other __56___ would probably not be working, __57___ those in China, Japan and Thailand as Christmas is not a holiday for people there. Less users, less problems, meaning? Less __58___ for us to do. And the best part is, the office is ours! I can __59___ my laptop to the office, watch movies, play games, and at the same time, get my extra __60___! Well, what do you think of working on holidays?

D
Time spent in a bookshop can be most enjoyable, whether you are a book—lover or merely go there to buy a book as a present. You may even have entered the shop just to find shelter from a sudden shower. Whatever the reason, you can soon become totally unaware of your surroundings.
The desire to pick up a book with an attractive dust jacket is irresistible, although this method of selection ought not to be followed, as you might end up with a rather dull book.
You soon become interested in some book or other, and usually it is only much later that you realize you have spent far too much time there and must dash off to keep some forgotten appointment—without buying a book, of course.
This opportunity to escape the realities of everyday life is, I think, the main attraction of a bookshop. There are not many places where it is possible to do this. A music shop is very much like a bookshop. You can wander round such places to your heart’s content. If it is a good shop, no assistant will approach you with the inevitable greeting:“Can I help you, sir?” You needn’t buy anything you don’t want. In a bookshop an assistant should remain in the background until you have finished browsing. Then, and only then, are his services necessary. Of course, you may want to find out where a particular section is, but when he has led you there, the assistant should retire discreetly(谨慎地) and look as if he is not interested in selling a single book.
You have to be careful not to be attracted by the variety of books in a bookshop. It is very easy to enter the shop looking for a book on, say ancient coins and to come out carrying a copy of the latest best-selling novel and perhaps a book about brass—rubbing—something which had only slightly interested you up till then. This volume on the subject, however, happened to be so well illustrated and the part of the text you read proved so interesting that you just had to buy it. This sort of thing can be very dangerous. Apart from running up a huge account, you can waste a great deal of time wandering from section to section.
63.The underlined phrase “dust jacket” means_______.
A.a kind of clothes                        B.a paper cover of a book
C.a dusty book                            D.a title of a book
64.You may spend too much time in a bookshop because_______.
A.the dust jackets are very attractive
B.you start reading one of the books
C.it is raining outside
D.you have to make sure you won’t buy a dull book as a present
65.In a good bookshop_______.
A.all the books there are interesting       B.the assistant greets you in a warm way
C.your heart is satisfied                D.you feel that you are in a music shop
66.The best title for this passage may be_______.
A.The Attraction of Bookshops          B.How to Spend Your Time
C.Bookshops and Their Assistants       D.How to Select Books

Americans Spend Their Free Time In Various Ways
America is a country of sports—of hunting，fishing and swimming，and of team sports like baseball and football．Millions of Americans watch their favorite sports on television．They also like to play in community orchestras(管弦乐队)，make their own films or recordings，go camping，visit museums，attend lectures，travel，garden，read，and join in hundreds of other activities．The people also enjoy building things for their homes，sewing their own clothes，even making their own photographs．They do these things for fun as well as for economy．
But as much as Americans enjoy their free time，the country is at the same time a“self-improvement” country．More than 25 million adults continue their education，chiefly by going to school in the evening， during their own free time，at their own expense．Added to the time spent on personal activities，Americans a1so devote a great amount of their time to the varied needs of their communities．Many hospitals，schools，libraries，museums，parks，community centers，and organizations that assist the poor depend on the many hours citizens devote to these activities，often without any pay. Why do they do it?
There are several answers．The idea of cooperating and sharing responsibility with one another for the benefit of all is as old as the country itself．
When the country was first founded in 1776，it was necessary for the settlers to work together to live．They had crossed dangerous seas and risked all they had in their struggle for political and religious freedom．There remains among many Americans a distrust of central government．People still prefer to do things themselves within their communities，rather than give the government more control．
Sometimes people offer their time because they wish to accomplish something for which no money is paid，to do something that will be of benefit to the entire community．It is true that some people use their leisure because they are truly interested in the work；or they are learning from the experience．
No matter what the reason is，hundreds of thousands of so-called leisure hours are put into hard，unpaid work on one or another community need．
【小题1】The writer mentions the foundation of the country in order to indicate ____．

Americans Spend Their Free Time In Various Ways

America is a country of sports—of hunting，fishing and swimming，and of team sports like baseball and football．Millions of Americans watch their favorite sports on television．They also like to play in community orchestras(管弦乐队)，make their own films or recordings，go camping，visit museums，attend lectures，travel，garden，read，and join in hundreds of other activities．The people also enjoy building things for their homes，sewing their own clothes，even making their own photographs．They do these things for fun as well as for economy．

But as much as Americans enjoy their free time，the country is at the same time a“self-improvement” country．More than 25 million adults continue their education，chiefly by going to school in the evening， during their own free time，at their own expense．Added to the time spent on personal activities，Americans a1so devote a great amount of their time to the varied needs of their communities．Many hospitals，schools，libraries，museums，parks，community centers，and organizations that assist the poor depend on the many hours citizens devote to these activities，often without any pay. Why do they do it?

There are several answers．The idea of cooperating and sharing responsibility with one another for the benefit of all is as old as the country itself．

When the country was first founded in 1776，it was necessary for the settlers to work together to live．They had crossed dangerous seas and risked all they had in their struggle for political and religious freedom．There remains among many Americans a distrust of central government．People still prefer to do things themselves within their communities，rather than give the government more control．

Sometimes people offer their time because they wish to accomplish something for which no money is paid，to do something that will be of benefit to the entire community．It is true that some people use their leisure because they are truly interested in the work；or they are learning from the experience．

No matter what the reason is，hundreds of thousands of so-called leisure hours are put into hard，unpaid work on one or another community need．

1.The writer mentions the foundation of the country in order to indicate ____．

2.Which of the following best explains the meaning of the underlined word “leisure”?

A．work time         B. spare time        C. energy      C. effort 

3.This passage is mainly about ________ ．