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A sunflower is a sunflower. A mobile phone is a mobile phone. But can you combine the two to do something for your local environment? As early as next year it may well be possible. When you have finished with your mobile phone you will be able to bury it in a garden or a plant pot and wait for it to flower.
A biodegradable (生物所能分解的) mobile phone was, this month, introduced by scientists. It is hoped that the new type of phone will encourage consumers to recycle.
Scientists have come up with a new material over the last five years. It looks like any other plastic and can be hard or soft, and is able to change shape. Over time it can also break down into the soil without giving out any poisonous chemicals. British researchers used the new material to develop a phone cover that contains a sunflower seed. When this new type of cover turns into waste, it forms fertilizers. These feed the seed and help the flower grow.
Engineers have designed a small transparent (透明的) window to hold the seed. They have made sure it only grows when the phone is thrown away. “We’ve only put sunflower seeds into the covers so far. But we are working with plant experts to find out which flowers would perform best. Maybe we could put roses in next time,” said one scientist.
As phone technology is developing so quickly, people are constantly throwing their mobiles away. This means manufacturers are under pressure to find ways of recycling them. Some 650 million mobile phones have been sold this year. Most of them will be thrown away within two years, adding plastic, heavy metal and chemical waste to the environment. A biodegradable cover can offer some relief (缓解) for nature , according to the scientists.
“The seed comes out and the flower grows in the pot so you don’t have to concern yourself with the phone when you have finished using it,” said Kerry Kirwan. She leads the research team, which is based at the University of Warwick in Britain.
What is the purpose of this passage?
A. To tell the popularity of biodegradable cell phones.
B. To persuade the reader to buy the biodegradable cell phone.
C. To discuss the development of phone technology.
D. To introduce an environmentally-friendly cell phone to readers.
People throw away their cell phones most probably because _______.
A.there is something wrong with them
B.no sunflowers can grow out of them
C.they are out of fashion
D.they are becoming cheaper and cheaper
It could be learned from the passage that _________.
A.developing the new type of phone is mainly to protect the environment
B.phone-makers will benefit much more from the new type of phone
C.the new type of phone will certainly be popular with users all over the world
D.the phones that can be recycled are available only in Britain now
查看习题详情和答案>>Just five one-hundredths of an inch thick and light golden in color, the Lay's potato chip seems an unlikely weapon for global control. But its maker, Frito-Lay doesn't think so. "Potato chips are a snack food for the world , "said Salman Amin, the company's head of global marketing. Amin believes there is no corner of the world that can resist the attractions of a Frito-Lay potato chip.
Frito-Lay is the biggest snack maker in America owned by Pepsico and accounts for over half of the parent company's $ 3 billion profits every year. But the U.S. snack food market is largely saturated(饱和),and to grow, the company has to look overseas.
Its strategy rests on two beliefs: first, a global product offers economies of scale(规模) with which local brands cannot compete. And second, consumers in the 21st century are drawn to "global" as a concept. "Global" does not mean products that are consciously regarded as American, but ones that consumers--especially young people--see as part of a modern, innovative(创新的) world in which people are linked across cultures by shared beliefs and tastes. Potato chips are an American invention, but most Chinese, for example, do not know that Frito-Lay is an American company. Instead, Riskey, the company's research and development head, would hope they associate the brand with the new world of global communications and business.
With brand concept a key factor, Riskey ordered a redesign of the Frito-Lay logo(标识). The logo, along with the company's long-held marketing image of its chips, would help make the company's global development very easy.
The managers admit that they try to change national eating habits to a food created in America, but they don't think that means economic imperialism (霸主). "We're making products in those countries, we're adapting them to the tastes of those countries, building businesses and employing people and changing lives , "said Steve Reinemund, Pepsico's chief manager.
Amin's belief is that _________.
A.people all over the world enjoy eating their potato chips
B.the light golden color increases the attraction of their potato chips
C.they must find new ways to promote sales in their country
D.potato chips can hardly control the world market
What do we learn about Frito-Lay from Paragraph 2?
A.It gives half of its profits to its parent company every year.
B.It needs to turn to the world market for development.
C.Its products used to be popular among overseas consumers.
D.Its development has caused fierce competition in the snack market.
One of the concepts on which Frito-Lay bases its development strategy is that __________.
A.consumers worldwide today are attracted by global brands
B.products suiting Chinese consumers' needs bring more profits
C.local brands cannot compete successfully with American brands
D.products identified as American will have promising market value
Why did Riskey have the Frito-Lay logo redesigned?
A.To suit changing tastes of young consumers.
B.To compete with other American chip producers.
C.To change the company's long-held marketing image.
D.To promote the company's strategy of globalization.
查看习题详情和答案>>大多数人都希望受到别人欢迎,但并非都能做到。请根据下表问卷调查结果,写一篇题为How to be popular的英文短文。
|
45%的人认为 |
1、改善外表,穿着得体,精神状态好 2、经常微笑,待人友善 |
|
55%的人认为 |
1、培养对他人的体贴 2、当个好听众 3、不说别人的坏话 |
|
你自己的观点 |
(至少两点) |
注意:1、短文须包括所有要点,可适度发挥。
2、开头已为你写好,但不计人总词数。
3、词数:120-150。
How to be popular
Many people desire to be popular with others, but not everyone can achieve this goal.What is the secret to popularity?
查看习题详情和答案>>
阅读下面内容,然后按照要求写一篇150词左右的英语短文。
大多数人都希望受到别人欢迎,但并非都能做到。请根据下表问卷调查结果,写一篇题为How to be popular的英文短文。
| 45%的人认为 | 1. 改善外表,穿着得体,精神状态好 2. 经常微笑,待人友善 |
| 55%的人认为 | 1. 培养对他人的体贴 2. 当个好听众 3. 不说别人的坏话 |
| 你自己的观点 | (至少两点) |
2. 开头已经写好,但不计入总词汇。
3. 词数:150左右。
How to be popular
Many people desire to be popular with others, but not everyone can achieve this goal. What is the secret to popularity? ___________________________________________________________
_______________________________________________________________________________
_______________________________________________________________________________
_______________________________________________________________________________
____________________________________________________________________________ 查看习题详情和答案>>
Kuss Middle School serves students in Fall River, Mass. , a former mill town that has struggled economically for decades. Students at Kuss have struggled, too, usually falling short of making the academic progress required under the No Child Left Behind law.
Then, last year, the school experimented with extending the school day. Teachers got paid at a higher hourly rate.
Students weren't thrilled at first with leaving school at 4:15 p.m. instead of at 2:20 p.m. But the added hours gave them more time for physical education and let them select special interest classes. By the end of the year, student scores had risen by enough to enable Kuss to make the progress required under the federal No Child Left Behind law.
The only surprise is that more districts haven't lengthened school schedules set decades ago to accommodate (适应) a farm economy rather the information economy of today.
| School days The USA ranks 36th of 40 industrialized nations in average weekly instructional time. Selected countries: 1) Thailand--30.5 hours 2) Korea--30.3 hours 7) China--26.5 hours 14) France--24.6 hours 15 ) UK--24.6 hours 16) Mexico--24.2 hours 23 ) Japan--23.8 hours 26)Canada--23.6 hours 36)USA--22.2 hours 40)Brazil--19 hours |
Matched against 39 other developed countries, the United States is near the bottom in the rankings of average weekly instructional time in school. Measured over 12 years, students in the top-scoring countries spend the equivalent of a full extra year in school.
US students perform poorly on math and science tests compared to their international peers, according to a US Education Department comparison released earlier this month. In math, American 15-year-old scored near the bottom among the study's 30 developed countries.
Most countries that boost the number of minutes spent on math instruction find pay offs in improved math scores, according to a study released this month by the Brookings Institution. Small increases in the school day are more effective than a longer school year, the report concluded.
The most encouraging news about the benefits of extending the school day comes from Massachusetts, where an experiment with 10 schools, including Kuss, appears to be working. Those 10 schools lengthened their instructional days by 25% and boosted their state scores in math, English and science at all grades.
Perhaps the concept won't work everywhere. Certainly, it won't instantly be popular. But it's obvious that a problem exists or that adding class time seems to help.
【小题1】What is the main idea of the above passage?
| A.Experiments with extended school hours produce academic gains. |
| B.Kuss Middle School sets a good example for US education. |
| C.Academic progress has achieved under the No Child Left Behind law. |
| D.Information age calls for more instructional lime at all schools. |
| A.students from many developed countries spend more time at school |
| B.American students do a bad job at science subjects |
| C.teachers are paid at a higher rate with time added |
| D.a longer school day works better than a longer school year |
| A.Kuss Middle School lies in where a farm economy is changing to an information one. |
| B.Kuss Middle school has joined the federal "No Child Left Behind" progrann |
| C.Neither teachers nor students are happy with the longer school day. |
| D.Adding class time functions at Kuss Middle School. |
| A.a positive attitude towards adding school time |
| B.a negative attitude towards adding school time |
| C.a changing attitude towards adding school time |
| D.a right attitude towards adding school time |