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For nearly half a century, Mary Lasker, who died last week at 93, was America's leading crusader (社会活动参与者) against cancer. Yet much of the money she used to fight the disease came from a product which is now considered as a cancer cause—the cigarette.
Her fortune first took shape in 1992 when advertising genius Albert Lasker was trying to raise American Tobacco Co. sales.“Get women to smoke”, a friend suggested,“and you'll double your market.”Lakser hired actresses and opera singers to support Lasker Strikes. For women worried about extra pounds, he coined the word,“Reach for a Lucky instead of a Sweet.”Lucky Strike sales increased 312 percent in a year.
By the time he met Mary Woodard in 1939, Lasker was one of America's richest men, thanks to Luckier and ads that brought in orange juice, facial tissue and sanitary napkins.“What do you want most out of life?”he asked her. She replied,“To help to develop the research in cancer, tuberculosis (结核病) and the major diseases.”They got married, and in 1942 she persuaded him to retire and devote his time and money to philanthropy (慈善业), especially medical research, which then had little private funding (利息) and almost not any support from the government.
Albert's 1952 cancer death left Mary with one goal: a cancer cure. She sold off several painting—Matisses, Renoirs and Van Goghs—and gave the money to researchers. For ten years, she managed to persuade to give a high position to the National Institutes of Health. Result: NIT's funding rises quickly from $ 2.4 million in 1954 to nearly $ 11 billion in 1994. Richard Nixon, moved and encouraged by Lasker, declared a $ 100 million“War on cancer”and promised a cancer vaccine (疫苗) by 1976. That proved a different goal, but research has scored advances against several cancers. And Mary Lasker's advice remains a laboratory watchword:“If there are no leads, let us make them.”
1.The words“Reach for a Lucky instead of a Sweet”were coined by Albert Lasker for the purpose of ________.
[ ]
A.tempting(劝诱)women to smoke so as to lose weight
B.persuading women not to eat sweets
C.telling women to smoke Lucky Strikes only
D.advertising Lucky Strikes
2.Albert gained his fortune by ________.
[ ]
A.selling orange juice
B.producing facial tissue and napkins
C.running tobacco businesses
D.none of the above
3.The money Mary used to fight cancer was from ________.
[ ]
A.The Lucky Strikes Co.
B.the government
C.her husband
D.her parents
4.Mary Lasker died ________.
[ ]
A.of cancer
B.from poverty
C.of T. B.
D.not mentioned in the passage
查看习题详情和答案>>Mary used to take _______ advantage of the lunch hour to have _______ short sleep in her office.
A./; the B.the; the C.the; a D./; a
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Mary used to listen to music that the 0ld times.
A.called for B.called on C.called up D.called in
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Mary used to take _______ advantage of the lunch hour to have _______ short sleep in her office.
| A./; the | B.the; the | C.the; a | D./; a |
单词拼写(共10小题;每小题1分,满分10分)
51. I must a__________ to you for not being able to meet you at the airport.
52. There has been an 8% d__________ in his income because of the financial crisis.
53. Though time was l_________, we finished the work on time.
54.A lot of people a__________great importance to becoming rich and famous.
55.I will a__________ it if you can help us with the work.
56. Nobody is admitted to the building without p_____________of the police.
57. C__________drove him to open the letter addressed to his sister.
58.He played the violin beautifully by the side of the street and many p_________ put coins into his hat on the ground.
59.He s__________ in the final examinations and was awarded the first prize.
60. Mary used to sing songs in a pub to earn some e___________ money when she was a college student.
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